Rogue Insights and Solutions (RIS) challenges the status quo, crafting bold, unconventional solutions for seed-stage to mature companies and everything in between. We’re not just over-achieving, tenured strategists, economists, designers, researchers, pharmacists, and marketers—we’re a brain trust reshaping a spectrum of life science spaces with disruptive, custom-tailored services. If you’re ready to supersede the traditional playbook to increase awareness, de-risk a dream, or spearhead innovation, we’re the team to get you there—from data to design—we want to see you RISE!

Taking endo diagnosis from surgical to simple.

AI-powered plant medicine telehealth platform for women.

Specializing in Women's Health & MedTech

• Generate personalized, strategic digital and social media programs that maximize business growth • Develop and optimize paid search campaigns by employing in-depth strategies like budget management/forecasting, keyword generation, trend spotting, and data analysis to reach new, targeted customers, exceed client goals, and boost sales • Advise how and where clients should exist online, providing counsel on industry standards, including notification of platform changes, how a business is affected, and how to adjusting accordingly • Launch and manage social media handles and blogs• Edit short and long-form copy, including blog and social media posts, ads, and corporate newsletters• Offer a variety of community management options catered to clients’ internal capabilities and budget

• Helped the rebellious, radical and downright disruptive share their stories through a powerful mix of old and new school media relations, influencer programs, content marketing and social media management• Managed B2C accounts across the fitness, health & wellness, lifestyle and cannabis industries• Stayed on top of current PR and influencer trends to keep clients ahead of the curve• Conceptualized and implemented PR initiatives that increasing brand development and awareness, engagement, reach, website traffic and sales• Devised strategies that define truths (cultural, category, brand, etc.), values, key messaging and more, aimed at articulating how a brand behaves and makes decisions• Formulated and managed influencer programs and events, turning external influencers into brand evangelists• Transformed client goals into strategies and tactics with defined timelines and measurable KPIs• Used timely news angles to draft and pitch timely, relevant stories to top-tier national and trade publications• Provided strategic, value-added client counsel by consistently introducing new, creative approaches

• Launched & managed social platforms across diverse industries, including the development & implementation of strategies aimed at increasing brand development & awareness, engagement, reach, & website traffic• Cultivated brand identities across integrated digital platforms through impactful, cohesive messaging• Positioned clients as thought leaders through the creation of high-level content including social posts, blogs, webinars/roundtables, newsletters, e-blasts, etc.• Established objectives & key performance metrics used to analyze success of initiatives• Performed regular landscape audits to ensure tactics distinguished clients from competitors• Devised influencer programs, turning external influencers into brand evangelists • Increased executive visibility to define & strengthen messaging among key stakeholders• Pitched & secured timely, relevant stories in top-tier publications• Provided strategic, value-added counsel directly to clients • Taught after-hours yoga to colleagues• Coordinated agency-wide fitness-focused activities & workshops

• Assisted in the maintenance of an impeccable studio environment

• Coordinated B2B and B2C accounts within the health & wellness, home & garden, tech and beverage industries• Built & maintained social media platforms through content creation & community management• Increased clients’ social media followings through sponsored content, ads, cross promotional efforts, giveaways & other tactics• Developed & spearheaded social media workshops that offered a personalized educational experience• Created strategic plans & custom content including corporate messaging, news & mat releases, pitch stories & blogs to align with key messages & other marketing efforts • Employed advanced listening tools to provide insightful analytic data regarding social & traditional coverage• Supported clients at trade shows & coordinated press conferences

• Conducted in-depth research to inform new business opportunities & pitch presentations• Drafted custom content for monthly corporate newsletters & creative pitches • Maintained strong, focused media lists • Established lasting relationships with media contacts throughout the pitching process• Prepared press materials, including releases for ALDI grand openings & hiring events

• Acted as liaison between executive directors & contract web designers • Drafted search engine optimized website content• Provided strategic guidance on the selection of design elements/features to enhance UX/UI• Kept work flow timely to maintain a tight launch schedule

• Wrote front-page feature stories for monthly newsletter aimed at young women with endometriosis• Participated on panels, with doctors, patients & media in attendance