Allycia Schmidt

Allycia Schmidt Email and Phone Number

Snr Director, eCommerce Product Management, Development and UX Design @ Floor & Decor
Atlanta, GA, US
Allycia Schmidt's Location
Atlanta, Georgia, United States, United States
Allycia Schmidt's Contact Details
About Allycia Schmidt

I bring a successful 20-year track record of driving digital innovation and leading extraordinary teams for the most customer-loved brands and Fortune 50 organizations, including The Home Depot, Lowe's, JCPenney and Samsung. I am passionate and curious about consumer behavior, and I enjoy creating omni-channel experiences that help them solve the problems in their lives. I have deep technical knowledge, and I enjoy working at the intersection of product, business, analytics, marketing, and technology across the digital and physical worlds. I have a data-driven approach that is balanced with my creative mindset. I believe that cross-functional collaboration and diversity drive superior solutions. eCOMMERCE & OMNI-CHANNEL: I deliver product strategy and customer-focused innovation that grows sales, visits and customer satisfaction. I have played pivotal roles in helping top retailers transform into leading omni-channel retailers by working cross-functionally, modernizing technology and improving business operating models.LEADERSHIP: Servant leader. Results driven and empathetic people manager with experience managing large and small teams and driving complex, cross-functional initiatives in highly matrixed organizations. I strive to support teams to deliver goals and operate with integrity. I am passionate about mentoring team members in their career development. I'm known for hiring and developing top talent. CUSTOMER FOCUSED: I have a deep desire to understand customers and their journeys. I have a strong focus on research, data and testing with the ability define insights and deliver customer-focused experiences.CORE COMPETENCIES: Technical Product Management | Product Strategy | eCommerce & Omnichannel Strategy | Digital Transformation | User Experience | Consumer Insights | Business Planning | Agile Methodologies | Roadmap Development | Software Development Life Cycle | Mobile Web & Apps | Content Strategy | MarTech | Digital Marketing | SEO | Data Analysis | Team Leadership & Development | Cross-Functional Collaboration | C-Suite Presentations | Social & Emotional Intelligence | Cloud & Micro Services

Allycia Schmidt's Current Company Details
Floor & Decor

Floor & Decor

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Snr Director, eCommerce Product Management, Development and UX Design
Atlanta, GA, US
Website:
flooranddecor.in
Employees:
4
Allycia Schmidt Work Experience Details
  • Floor & Decor
    Snr Director, Ecommerce Product Management, Development And Ux Design
    Floor & Decor
    Atlanta, Ga, Us
  • Lowe'S Companies, Inc.
    Director, Ecommerce Merchandising And Category Experience
    Lowe'S Companies, Inc. Jun 2019 - Present
    Mooresville, Nc, Us
    Drive sales, customer satisfaction and traffic by creating and executing customer experience strategies and business plans for the 11th largest e-Commerce site with $8.7B in revenue. Lead Category Experience, Content Strategy, and Navigation. I recruit and lead an extraordinary cross-functional team that conducts in-depth research and defines insights that drive continuous improvements to the digital experience through new product development, feature enhancements, optimized merchandising, navigation and content. I develop and manage complex cross-functional partnerships for successful go-to-market planning and delivery of key strategic initiatives. I successfully influence the Executive Leadership Team to drive alignment and prioritization.
  • The Home Depot
    Senior Group Manager, Product Management, Decor
    The Home Depot Nov 2018 - Jun 2019
    Atlanta, Georgia, Us
    Promoted to lead Product Management for a new strategic business focused on expanding into the Home Décor market, https://www.homedepot.com/decor. Created a multi-year strategy, roadmap, and detailed plan. Led a cross-functional team of Digital Product Managers, User Experience Designers, and Research Analysts practicing Agile methodologies to drive products from conception to market success. Balanced business viability, technical feasibility, and user demand to develop product roadmaps and gain cross-functional alignment. • Improved conversion by improving search relevance and delivering custom category experiences based on differentiated consumer shopping behaviors, source of entry, and segment. • Worked with Engineering partners to deliver a multi-app platform on Google Cloud that supports AI/ML driven experiences.• Played pivotal role in growing Home Depot’s Décor business by 200%
  • The Home Depot
    Senior Manager, Product Management, Search & Browse
    The Home Depot Apr 2016 - Nov 2018
    Atlanta, Georgia, Us
    I was promoted to lead digital and omni-channel product strategy and vision across a portfolio of products for the 5th largest US e-Commerce business with over $10B in sales. Accountable for roadmap development and execution for search, browse, fulfillment, personalization, pricing, promotions and content. I led a team of Product Managers who practiced Agile Methodologies. I directed cross-functional and vendor partnerships and made “build vs buy” product decisions. I gathered and aligned leadership priorities and secured capital investment. I launched and built new business initiatives such as Pool, Work Wear and Automotive.• Omnichannel Retailer of the Year 2017 by Internet Retailer• 50 Most Innovative Companies for 2017 by Fast Company• #1 Big Box Retailer Digital IQ Index study by L2
  • The Home Depot
    Senior Manager, Product Management, Mobile
    The Home Depot Aug 2011 - Apr 2016
    Atlanta, Georgia, Us
    I spearheaded The Home Depot’s entry into Mobile and drove them to become the industry leader in mobile commerce. I led a Product Management team that oversaw new product development across mobile search, browse and cart & checkout. Defined product strategy and developed and executed the product roadmap. Drove unprecedented growth in traffic, sales and customer satisfaction. Contributed to The Home Depot being awarded leading Omni-Channel Retailer. • Internet Retailer of the Year 2015• #1 big box retailer of the year by L2 2014, 2015• Mobile Retailer of the Year second runner’s-up.
  • Jcpenney
    Digital Marketing Manager
    Jcpenney Mar 2010 - Aug 2011
    Plano, Texas, Us
    I created and implemented digital marketing plans and promotions. I was directly responsible for growing brand and customer engagement across iPhone and Android mobile apps, mobile Website, CRM, and social media.
  • Samsung Electronics America
    Strategic Marketing Manager
    Samsung Electronics America Jan 2007 - Mar 2010
    Ridgefield Park, Nj, Us
    Responsible for growing brand development and customer loyalty across digital marketing channels to drive sales of Samsung mobile phones. I contributed to the marketing team that led Samsung to become the top mobile handset manufacturer in the USA.
  • Logica
    Senior Marketing Manager
    Logica 2001 - 2007
    Montreal, Qc, Ca

Allycia Schmidt Skills

Mobile Marketing Digital Strategy Digital Marketing E Commerce Product Management Marketing Strategy Mobile Devices Product Marketing Strategic Partnerships Strategy Online Marketing Program Management Interconnected Retail Management Marketing Leadership Competitive Analysis Project Management Strategic Planning Strategic Thinking Social Media Marketing Software Product Management Global E Commerce Product Development User Experience Customer Retention Customer Acquisition Merchandising Strategies Online Merchandising Online Retail Business Strategy Technical Product Management Digital Direct Marketing E Commerce Optimization Customer Relationship Management Cross Functional Team Leadership Business Development Retail Content Strategy Integrated Marketing Social Media Online Advertising Email Marketing Team Management Team Leadership Agile Methodologies Business Analysis Customer Experience

Allycia Schmidt Education Details

  • University Of North Texas
    University Of North Texas

Frequently Asked Questions about Allycia Schmidt

What company does Allycia Schmidt work for?

Allycia Schmidt works for Floor & Decor

What is Allycia Schmidt's role at the current company?

Allycia Schmidt's current role is Snr Director, eCommerce Product Management, Development and UX Design.

What is Allycia Schmidt's email address?

Allycia Schmidt's email address is al****@****pot.com

What is Allycia Schmidt's direct phone number?

Allycia Schmidt's direct phone number is +140489*****

What schools did Allycia Schmidt attend?

Allycia Schmidt attended University Of North Texas.

What skills is Allycia Schmidt known for?

Allycia Schmidt has skills like Mobile Marketing, Digital Strategy, Digital Marketing, E Commerce, Product Management, Marketing Strategy, Mobile Devices, Product Marketing, Strategic Partnerships, Strategy, Online Marketing, Program Management.

Who are Allycia Schmidt's colleagues?

Allycia Schmidt's colleagues are Mike Simmons, Laypeng Yeo.

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