· Connecting analytical consumer insight and creative ideation to perform across earned, owned and paid digital channels.· Community manager for multiple consumer facing brands, engaging with audience daily in various brand voice; managing paid social programs, media monitoring, crisis & risk vetting/response.· Digital strategist adept in producing mobile first social assets, developing campaign concepts, social copywriting, email creation, content calendar building; always learning and… Show more · Connecting analytical consumer insight and creative ideation to perform across earned, owned and paid digital channels.· Community manager for multiple consumer facing brands, engaging with audience daily in various brand voice; managing paid social programs, media monitoring, crisis & risk vetting/response.· Digital strategist adept in producing mobile first social assets, developing campaign concepts, social copywriting, email creation, content calendar building; always learning and staying up-to-date on emerging technology, digital platforms, and consumer trends.· Source, build and maintain influencer relationships. Manage influencer collaborations, including content/audience vetting, outreach, overseeing contract amendments, content strategy & KPI development, logistical event planning, day-to-day communication, timeline building and executing program reporting. Show less

· Strengthened customer relationships with content management; utilized tools such as Hootsuite, Dash Hudson, and Tailwind to effectively plan social media postings and engagements· Developed a robust understanding of maintaining brand identity and direct consumer verses B2B marketing techniques in fashion e-commerce through implementing communication tactics

· Used trending and relevant information to increase the agency’s brand awareness via consecutive social media posts across multiple platforms· Assisted with campaign pitches by designing execution plans, presentations decks, and tactfully communicated with media reps and potential clients· Applied understanding of the millennial and multicultural audience to better devise creative and result-driven marketing plans while thoroughly researching client’s customer base to draft applicable… Show more · Used trending and relevant information to increase the agency’s brand awareness via consecutive social media posts across multiple platforms· Assisted with campaign pitches by designing execution plans, presentations decks, and tactfully communicated with media reps and potential clients· Applied understanding of the millennial and multicultural audience to better devise creative and result-driven marketing plans while thoroughly researching client’s customer base to draft applicable creative briefs Show less

· Prepared campaign presentations, aided with innovative ideation, and statistically researched for clients including Pernod Ricard (Absolut Vodka), HEC Business School, CCIFC, etc.· Strengthened workflow for advertising campaigns by efficiently communicating with clients and coworkers while delicately solving highly time-sensitive problems· Strategically planned and presented ideas critical to client’s decision making

· Documented and organized confidential information, maintained composure in a fast-paced work environment while paying attention to details at all time· Built professional communication skills both in person and via telephone through continual interaction with clients

· Created new campaign ideas and researched potential partnership opportunities to generate a stronger brand image· Oversaw and managed multiple social media platforms through observing follower’s behavior, hosting interactive events, and posting during peak hours with unique updates to strengthen customer relationships

· Resourcefully taught students by planning recitals, playing games, and creating an artistic environment· Confidently handled stressful situations with proficiency, patience and respect