Allyson Meyers

Allyson Meyers Email and Phone Number

Executive Vice President, Chief of Staff @ Seals Media Company
Fort Lauderdale, FL, US
Allyson Meyers's Location
Fort Lauderdale, Florida, United States, United States
Allyson Meyers's Contact Details

Allyson Meyers work email

Allyson Meyers personal email

About Allyson Meyers

➥ I am a strategic and visionary executive with a seasoned revenue and operations background, a history of turning around and accelerating sales through strategic partnerships, community advocacy, and a talent for aligning diverse teams around common goals. I combine over 3 decades’ experience providing operational leadership, vision, and strategic direction for multiple high-profile organizations; overseeing an estimated $535MM in combined net revenue to drive growth and profitability in challenging, dynamic markets; leading a suite of projects and continuous improvement initiatives to enhance organizational agility and performance; and carefully shaping the processes and policies that sustain an efficient, productive, and highly competitive organization.➥ I am a supportive team leader with a strong ability to lead projects, train and empower others, and motivate those around me to do their best work. I believe a leader’s primary duty is to cultivate, professionally develop, and inspire her team. I have the ability, expertise, and coaching skills to drive my team to success.➥ I believe that people function best when their leadership strikes a careful balance between hands-on management and laisser-faire oversight. I think people should be given room to work creatively, make mistakes, and build on the knowledge gained from their efforts. After 30+ years in business, I have learned to perfect that delicate balance between autonomy and accountability.➥ I am an agile thinker with the unique ability to learn, unlearn, and relearn; because success is less about what you already know and more about expanding your knowledge base. I have the agility to pick up new skills, adapt them to my needs, and respond to challenges with competence and conviction.☛ Key Skills ☚ ✦ Sales & Revenue Monetization ✦ Strategy Formulation & Execution✦ Business Development Process Improvement✦ Business Continuity & Growth Planning ✦ Building & Leading High-Performing Teams✦ Opportunity Identification & Capitalization ✦ Strategic Partnerships & Brand Perception

Allyson Meyers's Current Company Details
Seals Media Company

Seals Media Company

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Executive Vice President, Chief of Staff
Fort Lauderdale, FL, US
Website:
lwv.org
Employees:
294
Allyson Meyers Work Experience Details
  • Seals Media Company
    Executive Vice President, Chief Of Staff
    Seals Media Company
    Fort Lauderdale, Fl, Us
    View
  • League Of Women Voters
    President
    League Of Women Voters Apr 2024 - Present
    Fort Lauderdale, Florida, United States
    In an effort to empower voters and defend democracy, ensuring that every voice is heard and valued, this volunteer leadership position serves as the public voice for the League of Women Voters, Broward County.This role develops the overall strategic plan and works with the Action Committee Chairs to develop the necessary tactical activities. This position serves as a guide for keeping the League officers and directors moving forward in their respective assignments during a critical election year, that is to work to increase the understanding of major public issues, through nonpartisan education and advocacy.
    View
  • Ktul-Tv (Abc) Newschannel 8
    Vice President And General Manager
    Ktul-Tv (Abc) Newschannel 8 Feb 2020 - Jun 2023
    Tulsa, Oklahoma, United States
    KTUL-TV is a 69-year-old legacy, media and broadcasting organization that provides local and national news, weather, sports, and information.As General Manager, I was accountable for leading 103 employees, with direct oversight of a 6-member departmental team, comprised of a Content Director, Director of Sales, Director of Creative Services, Business Manager, HR Liaison, and Director of Engineering/IT. I managed all aspects of the business operations, creating the vision and strategy for sustained growth in key performance areas, driving long-term profitability, and ensuring compliance and protection of the FCC license.Some of my accomplishments include:➥ Improved the signal reach with FCC approval to upgrade the transmitter and boost power. This critical initiative provided for a mechanism to recruit new viewers who were unable to access KTUL-TV programming for 20 years.➥ Increased advertising revenue and market share, successfully aligning with competitors.➥ Improved brand perception by developing community-focused brand-building initiatives to support the advocacy brand “Standing Up for What is Right.” ➥ Increased the content division’s annual local ranking (2020) across multiple platforms during Covid-19 coverage.➥ Retired and replaced 25-year-old equipment, ensuring greater efficiency and improved staff morale.➥ Amid the transformation brought on by the pandemic, implemented strategies to transform to a digital-first multi-platform model, serving as a catalyst to offset declines in viewership. ➥ Following Covid (2020), a workforce reduction, and a corporate-wide security breach (2021), exceeded the 2022 operating plan by +10.2%, resulting in 64 employees receiving a quarterly and annual bonus for their contributions.
  • Fox Television Stations Fox35 Wofl-Tv & My65 Wrbw-Tv, Fox51 Wogx-Tv
    Vice President And General Manager
    Fox Television Stations Fox35 Wofl-Tv & My65 Wrbw-Tv, Fox51 Wogx-Tv Jan 2013 - Aug 2019
    Orlando, Florida Area
    Between 2013 and 2019, I led 170 employees, with direct oversight of a 7-member departmental team (VP of Content, VP of Sales, VP of Finance, VP Creative Services Director, VP of Engineering, HR Manager, and Programming Liaison) to manage operations for 3 distinct business units.Developed community-wide initiatives to improve brand perception, improve P&L performance, and differentiate the stations from their competitors.Implemented procedures to ensure compliance of FCC licenses and EEO practices.Contributing factors that shaped the results:➥ Led station-wide strategic initiatives, projects, and tactical planning efforts. In progress, an FCC waiver was approved, to increase power and improve signal strength. ➥ Developed and monetized an exclusive slate of sports programming; focused on localism for improved engagement in our content.➥ Increased the number of News hours by 133%.➥ Revitalized underperforming content by introducing more relevant and relatable news content that would resonate with media consumers.➥ Represented the business unit in an executive capacity, serving on multiple non-profit boards.➥ Replaced Studio A & B news sets to align with the company’s brand and news values, resulting in improved user experiences, audience engagement, and workflow efficiency.➥ During my last year, we drove sustained improvements in key performance metrics. Increased total revenue by 18% vs. the previous year.➥ Exceeded new revenue goal by over 13.65%+.➥ Increased base market share by 20.7% vs. plan of 20.0%.➥ Increased Political share by 1.2% (at 14.6%) vs. plan of 13.4%.➥ Exceeded expense reduction goals by over 1.5% vs. the FY19 plan and 1.86%+ vs. the prior year. ➥ Led Fox35orlando.com to rank #6 in the group for digital revenue despite ranking #13 in digital traffic; ranked #1 in social analytics across the market for Facebook and Twitter.➥ Projected to increase EBITDA by 31.62% vs. plan or 35.63% vs. prior year.
  • Wtxf-Tv Fox 29 Fox Television Stations
    Vice President & General Sales Manager
    Wtxf-Tv Fox 29 Fox Television Stations Mar 2010 - Jan 2013
    Philadelphia, Pa
    Between 2010 and 2013, I led a 6-member team ( Local Sales Manager, 2 National Sales Managers, Traffic Manager, Business Development Manager, and Research Manager), overseeing 20 employees to manage all sales efforts and exceed revenue goals.Some of my contributions include:➥ Developed a strategic plan to drive growth across Broadcast TV and Website.➥ Established a cadence with sales managers and their staff to align strategies and priorities.➥ Optimized profit margins in a declining marketplace by introducing digital annual sponsorships to diversify revenue streams.➥ Exceeded the FY10 ad revenue plan by 25.5%+; grew ad share by 1.18 BPS vs. prior year.➥ Exceeded the FY11 ad revenue plan by 29.9%+; grew ad share by 0.37 BPS vs. prior year.
  • Wsfl-Tv Tribune South Florida
    Station Manager
    Wsfl-Tv Tribune South Florida 2008 - Jan 2010
    Ft Lauderdale, Fl
    As Station Manager, I directed all aspects of day-to-day station operations, from programming to sales, and budgeting. I managed Florida Media Group’s Cross Media initiative, Sun-Sentinel.com, and TV website SouthFlorida.com.Some of my contributions include:➥ Exceeded operating cash flow vs. plan by 23.0%+ (2009).➥ Increased YoY market ad share by 0.6 points or 5.7% in a market down by 25.2%.➥ Increased Cross-Media revenue by 152% vs. prior year.➥ Increased SouthFlorida.com online revenue by 2750%+ vs. prior year.➥ Enhanced the station’s brand perception within the communities served.
  • Wsfl-Tv Formally Wbzl-Tv Miami-Ftl Tribune Broadcasting, 8 Years With Two Tours Of Duty
    General Sales Manager
    Wsfl-Tv Formally Wbzl-Tv Miami-Ftl Tribune Broadcasting, 8 Years With Two Tours Of Duty 2004 - 2007
    Miami-Ftl
    As General Sales Manager, I was tasked with orchestrating all day-to-day sales efforts. I analyzed all sales variables to ensure maximum impact on the financial plan.Among my accomplishments, I ensured all ad revenue and share goals were consistently met or exceeded.Promoted from:Previously serving as National Sales Manager, I drove YoY revenue growth and profitability by overseeing the national ad revenue and share plan.Cultivated and nurtured strong internal/external relationships including with MMT (a national rep firm).Among my contributions, I sustainably grew national ad revenue, share, and rank, successfully overtaking NBC’s owned and operated station (WTVJ-TV).

Allyson Meyers Skills

Operations Management Forecasting Strategic Planning Increasing Revenue Developing People

Allyson Meyers Education Details

Frequently Asked Questions about Allyson Meyers

What company does Allyson Meyers work for?

Allyson Meyers works for Seals Media Company

What is Allyson Meyers's role at the current company?

Allyson Meyers's current role is Executive Vice President, Chief of Staff.

What is Allyson Meyers's email address?

Allyson Meyers's email address is al****@****ail.com

What schools did Allyson Meyers attend?

Allyson Meyers attended State University Of New York At Buffalo.

What skills is Allyson Meyers known for?

Allyson Meyers has skills like Operations Management, Forecasting, Strategic Planning, Increasing Revenue, Developing People.

Who are Allyson Meyers's colleagues?

Allyson Meyers's colleagues are Eleanor Prince, Vicki Aro-Schackmuth, Jeanne Brown, Ro Chamberlin, Mia Mansukhani, Lois Hybl, Adrian Consonery Jr.

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