Senior Executive Digital Marketing
CurrentISDC, a limited company headquartered in Buckinghamshire, has operations across the globe. It imparts a set of Skill Development Activities through its structured plan and aims at Developing Skills for Tomorrow like Professional and Vocational Education Activities, Professional and Corporate Training, Consulting, Research & Development and other Learning Solutions. I was a part of the digital marketing team responsible to strategise, execute and measure different lead generation and branding… Show more ISDC, a limited company headquartered in Buckinghamshire, has operations across the globe. It imparts a set of Skill Development Activities through its structured plan and aims at Developing Skills for Tomorrow like Professional and Vocational Education Activities, Professional and Corporate Training, Consulting, Research & Development and other Learning Solutions. I was a part of the digital marketing team responsible to strategise, execute and measure different lead generation and branding campaigns.Duties & Responsibilities:● Lead Generation Campaigns : Plan and set up different campaigns in Google & social media targeting the right audience which could generate quality leads and conversions for the business.● Social Media Management: Plan the marketing calendar for a month and make regular posts in coordination with the content and creative team.● Monitoring and reporting: Continuous monitoring for campaign optimization and report making for ROI analysis.● Website updation: Plan and update the required changes for the company website .● Online reputation Management: Monitoring the reviews, comments, customer queries, posts to social media profiles and responding accordingly.● Competitor Analysis: Analysis of competitor brands, offers, marketing ideas and make required adaptations for the existing marketing campaigns. Show less