Alma Cruz-Gibson Email & Phone Number

Newark, CA

Pleasanton, CA

Project coordinator for New Wave. Coordinating graphic installations for multiple stores: interpreting survey info, updating floor plans, determining graphic locations, ordering graphics and signs, scheduling store prep and installation dates, and following up with installers and stores for accurate completion of project.

Worked on-site through a temp agency:- Responded and resolved customer service escalations for prepaid gift cards.- Coordinated with multiple departments to resolve issues.

Contracted as Proofreader/Copy Editor for:- Logitech- Cost Plus World Market

• Proofread and edited copy at multiple stages for all advertising, packaging, presentations, and in-store collateral.
• Partnered with Creative Marketing team to ensure that facts, grammar and style were correct and met Mervyns standards.
• Collaborated with multiple departments to quickly resolve time-sensitive issues in order to meet project deadlines.
• Maintained and updated copy style guides for print, web, collateral and all other corporate communications.

• Coordinated new and revised pricing strategy and store signing directions for each mapset with Merchant division.
• Proofed advertising copy against price management grids to ensure price integrity for each promotional ad event.
• Audited and adjusted promotional pricing to ensure that they are aligned with company-wide strategies.
• Coordinated inter-department communication to resolve discrepancies with each promotional ad event.
• Created and maintained accuracy of point-of-sale signs for each mapset and exception signs for each ad event.
• Partnered with multiple departments to quickly resolve time-sensitive issues raised by stores.

• Researched and validated information for negotiating customer specification documents.
• Created and maintained Marketing documents such as quotation masters, product configuration forms, and product standards/options price lists for various regions.
• Streamlined company procedures as part of company-wide quality improvement program to maximize customer satisfaction.
• Reviewed and signed-off on pre-book sales order packets as part of the order fulfillment process.
• One of the key team members responsible for designing and creating an engineering specials database.
• Key point person for maintaining the database once it was distributed for inter-departmental use.