Alma Robles Email & Phone Number

Florida, United States

United States

Accountable for developing sales strategies for a Key Account customer conducting business in LAC Region aligned with corporate sales goals to drive market share, volume, and revenue growth. The key customer carries out business in more than 16 countries in LAC Region.• Led and managed Key Customer relationships and Corporate Strategy from Canada, identifying opportunities and customer needs to be aligned to each local market• Partnered with local markets to deliver customized solutions and comprehensive consulting support; executed on the successful launch of Credit and Debit portfolios in-country• Oversaw the Sales Pipeline and P&L management at the Regional and Country levels to grow Gross Dollar Volume by 22% CAGR; a double-digit growth for 3 year period• Developed regional partnerships to accelerate spending on key portfolios by creating a commercial alliance with Global Digital including Amazon.com

United States

Directly accountable for over $70M in annual revenue generated through a key customer segment – 130 medium Banks in LAC. As the Change Management leader, defined the group’s strategic direction while managing a team of 14 Business Development Managers.• Created a Remote Operating Model to serve over 130 customers through the LAC region in an efficient and profitable environment to maintain a CAGR of 20%+ for 8 consecutive years in revenue; double-digit growth• Led team to exceed sales goals at 110% of quota, while defining sales structure to grow market share. Segmented customers based on revenue and potential to grow using the 80/20 strategy• Received Global Sales Champion Award in recognition for Superior Performance and outstanding partnership with customers in the Credit Union sector• Selected as a member of the Senior Management Executive team for LAC, to define strategies and execute a new operational model to acquire new customers, financial institutions, and Credit Unions using the newly created “hunting Model “.

United States

Responsible to integrate the value proposition to enhance Consumer Programs under a tailored solution for small – medium portfolios including marketing and operational drivers to respond proactively to customer’s needs.• Created and signed over 10 Bundle Incentive Deals per year exceeding Gross Dollar Volume (GDV) at 47% • Executed Customer Marketing Campaigns in Mexico, Caribbean, Venezuela, Central America to leverage Mastercard’s sponsorship platform “priceless” by selecting affluent portfolios to impact brand awareness and usage.

United States

Executed strategy to increase net revenue through new Advisors Consulting Services for over $6M in recent sales through multiple marketing and operational projects: New Client Acquisitions, Telemarketing, Call Center Review, Application Processing, Retention Programs-Upgrades, Portfolio Profitability Analysis, Conversion Product.• Implemented Portfolio Management Cycle initiatives in critical customers to create retention and usage on credit card programs using direct mail acquisitions, improving approval rates at the point of interaction and reducing fraud rates. Overachieved goal by 125% in revenue• Introduced the concept of Seminars conducted in person at least twice a year in Mexico, Colombia, and Venezuela. Content focused on Credit Risk Scoring, Portfolio Retention, and, Rewards / Loyalty Programs sharing best practices among customers to improve portfolio performance and received very positive feedback from attendees• Conceived and executed proof of concept to prove the effectiveness of Direct Mail Acquisition Channel in Mexico, results overachieved receiving over 9,000 new applications in 3 months• Launched Consulting Advisor services expansion to Mexico, Colombia, Chile, Peru, and Ecuador with a focus on operational projects. Revenue target of $ 3.6M achieved • Collaborated to launch the first Rewards Platform in the region, including setting up for the operational process