Personal Goal Pursuit
Career Break
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Alok Kumar Parida Email & Phone Number
Personal goal pursuit
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Career Break
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Alok Kumar Parida is listed as Personal goal pursuit at Career Break, based in Delhi, India. AeroLeads shows a matched LinkedIn profile for Alok Kumar Parida.
Alok Kumar Parida previously worked as Director- Key Account ( Exclusive Brand Outlet ) at Hsad India and Account Director at Hs Ad India. Alok Kumar Parida holds Master'S Degree, Advertising & Communication from Empi Business School.
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Profile bio
About Alok Kumar Parida
At HS Ad India, my role as Director in Key Accounts has been pivotal in managing 800+ exclusive stores and driving the renovation of older outlets to align with new brand guidelines. With a focus on delivering tailored solutions for our key accounts, we've successfully expanded our store base significantly, adding more than 220 new locations over two consecutive years.My expertise lies in identifying and developing new business opportunities and fostering enduring client relationships. Our team's efforts in retail fixture development and strategic market intelligence have contributed to a robust retail presence across diverse formats, enhancing brand visibility and product marketing initiatives that resonate with our clients' unique needs and objectivesHaving started my career with event management, I have also fair knowledge of the nitty-gritties involved and minutest of the detailing to be done. Have also successfully managed 20+ events, fashion shows, promotions, activations & exhibitions.
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8 roles
Alok Kumar Parida work experience
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Director- Key Account ( Exclusive Brand Outlet )
- Increase footprints of exclusive LG brand shop pan India- Leading the Maintenance and Hygiene program of existing outlets- Increasing P&L account of the business by bringing in cost innovation- Vendor Management- GTM solutions - New Product launch- Marketing & Branding Collateral development- Restructuring store layout to increase product display- Category product promotions
Account Director
- Proactively tracked LG RAC and Home Appliances category-Supervised retail fixture development and deployment pan India level-Assured expansion of retail presence across RSS and Modern Trade format for the category-Provided market intelligence and customer feedback and submitted sales and other relevant reports on time-Performed upselling of products by establishing contact and developing relationships with existing customers.
Mar 2018 - Feb 2020
Sr. Manager, Account Management
-Leveraged skills in managing LG Corp. Marketing and Home Appliances category-Designed retail and POS elements-Led development and deployment of retail fixture pan India level-Managed new vendors in sheet metal fabrication-Successfully supervised and executed events for KCCI – K POP (2016 & 2018), Korea Festival (2016).
May 2016 - Mar 2018
Manager, Btl
-Successfully raised retail visibility of the Brand in the various formats of stores.-Created periodic promotion for increasing the product penetration.-Acknowledged as Champion for overall execution relating to on-site branding, Retail POSM, consumer offers, Radio, Digital marketing for prominent activities around Cricket-Worked as the part of retail Market study to generate key learning and then implementing them-Created an outline of overall construct for the Key Festivals & land a seamless execution rigor to leverage the Sales targets set for the period-Significantly contributed in organizing LG Tech Show and Core Team member for LG Tech Show-One of its kind in the entire industry with a wide presence of Trade Partners, Media and Bloggers.
Mar 2013 - Apr 2016
Account Manager
Managing the Brand visibility of brands like- Indo Asian, Western Digital, Adidas, Somfy, HP and many more
Jun 2011 - Mar 2013
Manager- Retail & Vm
Being into the initial phase pf my career, still was at the helm of creating the positive brand image for the brand by increasing, - Retail visibility - POS & POSM development - Events & promotions - Agency co-ordination
Mar 2006 - Jun 2011
Mar 2006 - Oct 2006
3 education records
Alok Kumar Parida education
Master'S Degree, Advertising & Communication
Bachelor'S Degree, Economics (Hons.)
Ravenshaw College, Cuttack
Icse
St. Paul'S School, Rourkela
FAQ
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What company does Alok Kumar Parida work for?
Alok Kumar Parida works for Career Break.
What is Alok Kumar Parida's role at Career Break?
Alok Kumar Parida is listed as Personal goal pursuit at Career Break.
Where is Alok Kumar Parida based?
Alok Kumar Parida is based in Delhi, India while working with Career Break.
What companies has Alok Kumar Parida worked for?
Alok Kumar Parida has worked for Career Break, Hsad India, Hs Ad India, Hs Ad, and Ddb Mudra Group.
How can I contact Alok Kumar Parida?
You can use AeroLeads to view verified contact signals for Alok Kumar Parida at Career Break, including work email, phone, and LinkedIn data when available.
What schools did Alok Kumar Parida attend?
Alok Kumar Parida holds Master'S Degree, Advertising & Communication from Empi Business School.
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