After 12+ years in the corporate world, I stepped into entrepreneurship seeking purpose and a platform for my passion - making wholesome snacking deliciously convenient. I co-founded Going Nuts to be a part of India's evolving D2C nutrition & healthy snacking ecosystem while empowering busy families like mine to nourish themselves effortlessly.For over 7 years as Co-Founder and CEO, I’ve relentlessly innovated ancient grain-based recipes and expanded our distribution nationwide to redefine mindful snacking. Our priority is proving taste and nutrition need not be a tradeoff. We aim to serve as a one-stop-shop meeting the country’s' on-the-go needs with snacks cleverly fused for health and flavor. My quest is making the healthy choice the easy one!When not planning new launches, you’ll find me advising startups on blending business growth with social impact. I'm also a coffee planter, and help manage our nearly century-old family plantation - Kaskemane Estate in Chikmagalur.