Expertise :Account Management | Business Development | Customer Relationships and Communications | Training and Team Management | Reporting | Sales and OperationsBusiness Verticals :Advertisement Technologies | Website Contextual Monetization | Web Development | Sales and BPO | Financial Portfolios | Real Estate15 years of Experience in various Job Positions and Business Ownership
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Portfolio ManagerEvoke Finance Apr 2017 - Dec 2022- Financial Portfolio management (small to midsized) and Account management for investors in Mutualfunds, SIPs, Trading and Real Estate- Statistical Reporting and Maintaining Client communications- Managed my own Personal Financial Investments in Shares and Real Estate markets
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Associate Manager, Publisher AccountsDirecti Jul 2015 - Mar 2017Mumbai, India-Responsible for all aspects of end-to-end Account Management. -Managing account creation and setups, Providing On boarding assistance, Maintaining Client Communications, addressing Client requests and Issue Resolutions-Performance Monitoring of accounts, running frequent Data Analysis and performance tests to improvise the Revenue potential of accounts and KPIs (A/B testing, Ad Feed tests, Design/Template tests etc), -Generating daily/weekly/monthly Revenue Reports, Managing Payouts and Charge backs-Providing Technical Assistance, manage Spam Detection, fix UI/UX/performance issues, handle Account setup related troubleshooting-Inducing and Upselling services and products to existing clients -Ensuring smooth integration of Ad Feed providers into the system-Coordinating with BDMs, Sales, Design team, Developers and RA teams to execute and facilitate ongoing tasks and projects-Managing RA Teams and delegating tasks to meet deliverable-Overseeing the Hiring, Training and Feedback processes -
Business Development, Account ManagerDirecti Jul 2014 - Jun 2015Mumbai-Maintained Mid to Large Publisher Accounts (PPC Ad Revenue) and related Communications -Managed Customer Reporting and Report Automations-Calibrated Traffic monetization techniques; Manual and Auto. Worked with RTB, DSP and SSP platforms -Statistical Analysis of Accounts Performance through various tests [A/B testing, Usability, Multivariate] to strategize best techniques to maximum ROI-Operated with SQL, MS Excel, DBMS and FTP for Uploading and Generating Reports -
Team LeaderDirecti Jul 2013 - Jun 2014Mumbai Area, India-Lead teams of Research Analysts and Quality Analysts-Managed Task Delegation, Resource Allocation, Designing and Inducing new Processes-Performed various Ad Placement tests, Template Design tests, SEO/SEM strategy tests to maximize Accounts revenue through Ads-Conducted Interviews and Supervised the Training of newly hired RAs-Helped Appraisals, Employee Evaluations and Feedback processes of RAs-Accountable for meeting set KPIs on Publisher Accounts through DM and by Keyword Optimization on their WebPages-Data analysis and and Report generation-Responsible for planning and utilizing the resources for various projects. -
Senior Quality AnalystDirecti Jul 2011 - Jun 2013Mumbai Area, India-Lead a team of Research Analysts to constantly improve upon their methods to monetize client’s web portfolio.-Responsible for creating, maintaining and improving evaluation processes for optimization quality; through tests and feedbacks.-Define and streamline processes and metrics for optimization and account monitoring; to improve productivity and quality of all Research Analysts.-Conduct monthly evaluation/feedback processes for the tasks performed by Research Analysts.-Created and documented training material to improve the optimization process.-Assisting Team Leads with additional operations and management assignments.-Monitoring and enforcement of acceptable usage policies in cases of system abuse, illegal usage or misrepresentation. -
Quality AnalystDirecti Jul 2010 - Jun 2011Mumbai Area, India-Lead a team of Research Analysts to constantly improve upon their methods to monetize client’s web portfolio.-Responsible for creating, maintaining and improving evaluation processes for optimization quality; through tests and feedbacks.-Define and streamline processes and metrics for optimization and account monitoring; to improve productivity and quality of all Research Analysts.-Conduct monthly evaluation/feedback processes for the tasks performed by Research Analysts.-Created and documented training material to improve the optimization process.-Assisting Team Leads with additional operations and management assignments.-Monitoring and enforcement of acceptable usage policies in cases of system abuse, illegal usage or misrepresentation. -
Senior Research AnalystDirecti Jul 2009 - Jun 2010Mumbai Area, India-Regulate PPC ads on publisher domains to maximize ROI for advertisers and calibrate domains content to meet and exceed Publishers satisfaction.-Manage some of the largest Domain Registrar accounts and enhance it's performance by ensuring continuous improvement.-Cooperated with Business Development Specialists to facilitate maximization of revenue.-Supervise and help Research Analysts. Conduct idea pools and forward any irregularity or suggestions.-Exposure to and experience with major Ad Tech tools and platforms. -
Research AnalystDirecti Sep 2007 - Jun 2009Mumbai Area, India-Analyse and manage customer's Domain Portfolios parked with Skenzo to maximize revenue generation.-Monetize domain names through ad placements after a thorough research based on its statistics and through investigation of relevant web content.-Monitor and measure the content-quality and performance of Domain Portfolios.-Constant learning of concepts in relevance with Online Advertising.-Worked with Yahoo Publisher Network and Google Adword/AdSense. -
Operations Manager [O&O]Unitel Genz Pvt Ltd Jun 2010 - Nov 2013GoregaonAs a personal endeavour i initiated and managed all the associated operations at Unitel genz [BPO]Registration and licensing.Setting up the office premises.Recruitment, Staffing and interviews.Lead acquisition and conversion planning. Website setup and management.Vendor management.Sales Operation.Product management.Business development.
Alok Singh Education Details
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Computer Science -
University Of MumbaiInformation Technology
Frequently Asked Questions about Alok Singh
What is Alok Singh's role at the current company?
Alok Singh's current role is Media.net | Account Manager | Business Development | Digital Advertising | Publisher Management.
What schools did Alok Singh attend?
Alok Singh attended Madurai Kamraj University, Madurai, University Of Mumbai.
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Alok Singh
Certified Product Management/Owner | Safe-5 Agilist | Data AnalystDubai, United Arab Emirates1gmail.com -
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Alok Singh
Ship Manager At Albwardy Marine Engineering Llc And Damen Shipyard SharjahUnited Arab Emirates1albwardymarine.com
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