Alon Cohen Email and Phone Number
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Over the years, I've taken on some diverse roles- Chief Operating Officer, Affiliate Program Manager, Director of Search Intelligence, Online Marketing Manager, CMO, and Consultant. As a result, I've become an expert in setting the vision and strategy for managing digital branding, category development, and social media marketing campaigns. I'm that magic mix of tech and marketing. I love using tech to further sales and marketing. Business owners need to make sure they are visible to their customers. I am always looking at how I can get more customers, often using various technologies to do so. Its my curiosity of marketing and tech that helps me excel. If I don’t know how to do something, I will either figure it out, or if it makes more sense I have no problem asking my coworkers for help. I don’t give up. Lots of people have big ideas. Execution is what matters. I do execution. Working with large and small business and other online services I’ve learned to be creative and persistent in my marketing efforts. A few accomplishments I’m proud of include: • Instrumental in bringing ACCUCOM CORP from almost $0 sales to over $250M in sales and led the creation of a private label system currently managing more than 100 brands and enabling the marketing of products to affiliates. • Grew customer acquisition base 400%/mo. with no added marketing costs by using analytics to determine potential customer exit/bounce in the sales flow and by implementing multi-variable campaigns at Collaboration Online Limited. • Contributed by significantly increasing the number of direct clients and resellers to Collaboration Online Limited being named 2008 Microsoft Partner of the Year for Advanced Infrastructure Solutions. • Reduced customer cost per acquisition (CPA) 90% and increased organic traffic by implementing onsite SEO and by launching an external SEO site and linking strategies. • Delivered a 1,300% ROI improvement for a hotel chain through SEO & PPC. I excel in online marketing, lead generation, pipeline development, campaign planning, SEO, SEM, PPC, product branding, and media buying. I welcome making new professional acquaintances. Please reach out if you want to talk, give advice, or ask for advice.
Code Reliable Llc
View- Website:
- codereliable.com
- Employees:
- 3
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Head Of Marketing And ConsultantCode Reliable LlcLeominster, Ma, Us
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Head Of Marketing & ConsultantCode Reliable Llc Dec 2017 - PresentLeominster, Massachusetts, UsPosition organizations for increased revenue and efficiency by setting the vision and strategy for all offline and digital marketing innovation opportunities. Scope includes process development, campaign optimization, lead generation, and product positioning. Work with large, small, and startup, high-growth tech companies. Achieve results by identifying key levers for revenue growth and margin optimization. Work closely with clients to gather requirements and deliver solutions to increase ad rank while maintaining low costs. Scope includes proposal development, online campaign planning & executing, account optimization, keyword expansion, campaign auditing, search optimization, ad copy creation, funnel creation and automation. Lead teams of up to 30 in developing the necessary success skills to drive development & sales.• Added $300K in net profit for a local services company through development and implementation of PPC campaigns that enabled them to grow into 10+ states.• Increased sales 3x by reviewing and updating marketing and strategy in the phone sales process.• Reduced costs by over $15K annually by taking over lead generation for a company that lost all lead flow and secured leads at an average of $15 per lead, when previous target was $20 per lead where actual cost was over $100/lead.• Amplified growth potential for a financial startup by bringing them from only 1-2 leads per week to an average of eight new leads per day.• Improved product and service reach by consulting on website design and leveraging outsourced overseas teams to save thousands of dollars on each stage of the projects.
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Director Of Digital MarketingInternational Citizens Group, Inc. Mar 2023 - Jul 2024Joined the company at the beginning of 2023 as as a consultant and then Director of Digital Marketing. Utilized my background to improve the SEO and conversions of the company’s main site and sister site as well as managing a number of other more technical projects. -
Chief Operating OfficerAccucom Corporation Jan 2009 - Nov 2017Stewarded business operations for the InfoPay, eVerify, and IDStrong brands beginning in the startup phase, focusing on growing revenues. Supervised 40+ direct and indirect reports, including sales, development, marketing, and support professionals, in the U.S., Philippines, and other areas. Responsible for product development, marketing, trade shows, product support, PCI compliance, QA, HR, Legal, vendor relations, P&L, product releases, and partner development.• Increased sales and profitability by implementing PPC, SEO, affiliate, and internal marketing programs.• Amplified company revenues by rebuilding and relaunching private label and backend systems.• Strengthened marketing reach by facilitating multi-million dollars in new revenue by directing/co-directing several major joint ventures with marketing partners.• Avoided millions in potential loss by adding a Credit Card Account Updater to the recurring billing system, resulting in significant additional revenues annually.• Streamlined workflow and improved development quality and speed by championing Scrum/Agile methodologies in combination with standard project management protocols.Additional history:Online Marketing Manager, COLLABORATION ONLINE LIMITED COMPANY, Burlington, MADirector of Search Intelligence, SPIDERSPLAT CONSULTING, Boston, MAAffiliate Program Manager, Club Dice Casino, INFOMEDIA, Tel AvivChief Operating Officer, Asia & Europe, A.Z. THE JERUSALEM EXPORT HOUSE, JERUSALEM
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Online Marketing ManagerCollaboration Online, Limited Company Nov 2006 - Aug 2008Managing & Implementing the company’s Online Marketing strategies. Improving ROI through SEO, PPC and website usability changes. This is a B2B service, offering hosted Microsoft Exchange and SharePoint mainly to SMB’s.Success Highlights• Lowered customer Cost Per Acquisition (CPA) by 90%• Increased signup rates by over 400%• Set up Multivariable conversion testing -
Director Search Engine OptimizationSpidersplat Consulting, Inc. Mar 2004 - Sep 2006UsSpiderSplat is a Search Engine Marketing (SEM) firm focusing on Search Engine Optimization (SEO), Pay Per Click (PPC) campaigns and Affiliate Program Management (APM) services. Clients ranged from family owned companies up to Fortune 500 companies. Together with the PPC manager we collectively managed most of the company services for our clients. Success Highlights• A 1300% ROI increase for a hotel chain• An $800,000 increase in annual revenue for a golf resort• An increase of 200,000 unique monthly visitors for a ticket broker -
Personal Goal PursuitCareer Break Nov 2002 - Mar 2004Moved from Tel-Aviv to Leominster MA to start learning for my BA at the UOPX
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Affiliate Program ManagerInfomedia-2000 Oct 2001 - Sep 2002Infomedia-2000 was hired to manage all the marketing for Club Dice Casino, an online casino. I was hired to manage all aspects of the affiliate program. This included recruiting & cultivating affiliates as well as working with the internal tech and creative department to help increase affiliate sales. Success Highlights• Increased affiliate sales by over $50,000/month• Improved communication channels between the affiliates and upper management• Increased company presence in the online forums.
Alon Cohen Skills
Alon Cohen Education Details
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University Of PhoenixInformation Technology -
John Bryce
Frequently Asked Questions about Alon Cohen
What company does Alon Cohen work for?
Alon Cohen works for Code Reliable Llc
What is Alon Cohen's role at the current company?
Alon Cohen's current role is Head of Marketing and Consultant.
What is Alon Cohen's email address?
Alon Cohen's email address is al****@****orp.com
What is Alon Cohen's direct phone number?
Alon Cohen's direct phone number is +161726*****
What schools did Alon Cohen attend?
Alon Cohen attended University Of Phoenix, John Bryce.
What skills is Alon Cohen known for?
Alon Cohen has skills like Multivariate Testing, Smo, E Commerce, Social Media, Online Lead Generation, Web Marketing, Online Marketing, Ppc Bid Management, Web Development, Digital Marketing, Advertising, Lead Generation.
Who are Alon Cohen's colleagues?
Alon Cohen's colleagues are Dvorit Gilad Cohen (Digital Marketing).
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