• Provided informed and strategic guidance to clients and internal teams in executing digital marketing campaigns based on a deep understanding of each client's unique objectives and target audience• Collaborated with digital marketing team to brainstorm and execute various advertising campaigns, using Google Ads and Facebook Ads to achieve successful campaign• Prepared and delivered detailed campaign progress reports to clients, using Google Analytics and Data Studio to present data in a client-friendly format• Conducted extensive keyword research and implemented copywriting to optimise SEO performance• Achieved improved KPIs (reach, traffic, and conversion rate) for various brands by introducing targeted influencer marketing on Instagram and recruiting influencers specifically tailored to each campaign• Analysed social media practices, competitor activities, and online customer behavior using Semrush for campaign strategies

• Worked in Learning and Development team of HR Department.• Developed training modules on various topics - interpersonal skills, functional skills and behavioral skills.• Created 23 audio-visual training content using PowerPoint, based entirely on my own research• Also had working experience with Recruitment and selection team.• Rewarded best Intern of fall Internship