I'm the CEO of a full-fledged business driven creative agency for now. We partner with clients that wants to establish their relevance to the future and longevity in their businesses by building their business around the brand we built. (Reputation Building) All of these are done while only prioritising the actions/steps that gives the most outcome. Most Prominent brands we have helped, PropertyLimBrothers, StoneForGold, MooMoo Platform and more. We currently work with various businesses and services sectors such as real estate agencies, financial advisory firms as well as homegrown brands.Our Strengths:DAM's Pro Group - We help new founders, creators and freelancers build a profitable creative business from the start. Starting a new creative business? Struggling to find clients? Learn more about Pro Group. DAM's Creator Pod - We help seasoned founders create their personal brand, build tribes, and cultivate processes to innovate their business. Helping analytical thinkers to start thinking from the right side? Learn more about Creator Pod.DAM's Brand Launch - We help entrepreneurs that already has a positive effect of word of mouth and referral to anchor their reputation and business on the social. Need a boost and alignment on your brand online? Learn more about Brand Launch.

As a Video Creative Lead, I was part of a team of 7 to drive marketing efforts to the clients we serve, Which most will know IQuadrant, ran by my mentor Benny Ong and Farmz Asia by Dr Mark Leong. 
Key Highlights:Streamlined Post-Production Process:• Introduced and streamlined the post-production process using Notion, creating a scalable and trackable system.• Facilitated seamless communication within the team, ensuring alignment and project management efficiency.• Saved creative team members approximately 1/3 of their time previously spent on administrative tasks, allowing for deeper focus on content creation and innovation.Director of Photography (DP) for Dell Product Launch:• Spearheaded the production of three product videos for Dell's new product range, serving as Director of Photography.• Successfully translated Dell's product features into engaging visual narratives, enhancing audience understanding and product visualisation on the website.Strategic Web Series Launch for the IQuadrant:• Conceptualised and launched a web series featuring multi-character portrayals by Germaine, effectively showcasing diverse demographics' perspectives and behaviors.• Leveraged market insights to tailor content, resulting in a significant impact on ad spend, totaling seven figures annually for the client.Achievements:• Orchestrated impactful video campaigns resulting in hundreds of thousands of dollars in annual client spend.• Implemented innovative processes and strategies to streamline workflows, enhance team collaboration, and maximise creative output.• Collaborated with high-profile clients like Dell and IQuadrant to deliver compelling visual content that resonated with their target audiences.Skills:• Video Production• Director of Photography• Post-Production Management• Project Management• Client Relationship Management• Creative Conceptualisation• Strategic Planning• Market Insights Utilisation

Served my nation in my unit 42SAR as a Platoon Sergeant (NS). During my time in National Service, I mainly take charge of my platoon's well being and trainings to ensure excellence when they perform their drills and exercise with no safety breach. Being in a unit with heavy tanks like the hunter and bronco, we placed superb emphasis on safety of all our troops.

During my Poly internship, I am assigned to as a Junior Project Engineer. I am taught to perform and execute physical security systems such as Road Blockers, Retractable Bollards, ISMS and runway cameras. I'm actively participated in various Changi Airport Group (CAG)'s project such as T5 and Seletar airport.Also, I'm part of the TPG island coverage team and in building coverage. which is to install rectifier racks to gain coverage in the heartlands of Singapore.I'm very happy that because of my self sourced internship which I'm very thankful for Sebast (My Boss during intern) to be very willing to let me learn and try out new things hence I got to be able to feature my internship experience in a exhibition in SP.