Altamash Khan Email & Phone Number

Mumbai, Mh, In

Battle Creek, Michigan, Us

- Leading the digital strategy & content development to amplify brand communication for Kellogg brands in India.- Developing digital media strategy as part of an integrated media approach.- Implementation of full funnel framework on digital leveraging the emerging consumer trend, Shopper’s path to purchase with a consumer first approach to reach audience across the different stages (Top, Middle, Bottom) simultaneously. - Driving conversation through always on presence with content. By creating relevant and valuable content as per consumer interest, encouraging engagement and leveraging the power of various digital tools to drive results.- Developing and implementing digital marketing strategies specifically tailored for younger audience (kids), with a focus on gaming and CTV platforms.

Mumbai, In

- Leading digital marketing for GCPL Hair Care portfolio which includes the biggest brands in Hair Color category (Godrej Expert)- Leading the project of Data Management Platform for GCPL and developing the road map for data driven marketing for all GCPL brands.- Building digital strategy & online presence for NPD’s in Home Color portfolio (Godrej Expert Easy Shampoo)- Developing advocacy plans including influencer marketing and long term strategic associations on digital platforms.

Mumbai, In

- Leading digital marketing for GCPL Home Care portfolio which includes the biggest brands in Home Insecticide category (Goodknight & HIT) and Liquid Detergent category (Ezee & Genteel).- Leading the project of Data Management Platform for GCPL and developing the road map for data driven marketing for all GCPL brands.- Developing strategies for digital only brands in the Home Insecticide category to drive category growth.- Building digital strategy & online presence for NPD’s in Home Care portfolio.- Developing advocacy plans including influencer marketing and long term strategic associations on digital platforms.- Identifying the right measurement metrics (Digital + Marketing) to evaluate the campaign performance and measure ROI.

Mumbai, In

- Digital marketing manager for Godrej HIT, Ezee, Aer and Godrej No.1- Managing all the digital platforms and looking after daily digital activities.- Working closely with brand team & senior leadership team in GCPL for their respective brands.- Managing multiple agencies (media, technology, search, creative) on a day-to-day basis

New York, Ny, Us

- Strategizing and executing 360 degree digital marketing campaigns for Garnier brand portfolio across all 4 categories i.e. Hair care, Hair color, Men skin care and Female Skin care- Key brands for digital media campaign are Garnier Men, Garnier Color Naturals, Garnier White Complete, Garnier Pure Active and Garnier Fructis- Preparing digital annual strategy for all 4 categories of Garnier India with focus on TV + Digital planning and 360 degree approach- Analyzing detailed competition spends for the categories with medium-wise split like search, display, social, video etc.- Closely working with search, mobile and business team (TV + Print) to deliver client expectations- Responsible for digital media activities for Armani Perfume, Dermocosmetic brands La Roche Posay & Vichy and Kiehl's India- Have also worked on HBO, Kotak Mahindra Bank and Starbucks India for digital media planning - Executing post campaign analysis on Google AdWords, Google Analytics & comScore R&F tool- Executing brand track study for key campaigns through research agencies like Millward Brown and Nielsen - Handling the complete campaigns including execution, optimization, reporting, analysis, post eval,, client servicing & supervising operations - Preparing reviews ( campaign / annual / half-yearly) for all the existing clients

Mumbai, Maharashtra, In

• Digital Media planning, buying & strategy for clients on various digital platforms i.e. Display, Search, Mobile & Social Media• Responsible for complete digital media activities for UTV Motion Pictures, Bajaj Auto, KTM India, Morgan Stanley & Tata Realty & Infrastructure• Responsible for media buying activity for Qatar Airways & Facebook media for Epson India

• Digital Media planning and buying for clients on various digital platforms i.e. Display, Search, Mobile & Social Media• Formulate strategy as per the client’s objective to meet digital media goals• Campaign execution, optimization, reporting on Google Adwords• Ideating on the Social media strategy for the current clients and for new client proposals• Business Pitches for new accounts

Mumbai, Maharashtra, In

• Execution of online research and management of social media profiles• Giving inputs by ideating on the strategy for further enhancing the current process• Content seeding & Data Collection for ORM• Execution and monitoring of client accounts assigned• Research on different types of facebook updates• Online Reputation Management for Speak Asia

Mumbai, Maharashtra, In

• Was responsible for Business Development for SEM• Made online advertisements on Google Adwords for clients• Uploaded keywords and text ads on Adwords Editor• Optimized the account on daily basis• Sent daily, weekly and monthly reports to the clients• Presented performance of the account to the clients

• Researched and formulated content strategies for keywords• Keyword Formulation across industries like Housing, Furniture, Healthcare, etc.• Handled approx 15 campaigns at one time• Worked closely with a team of 8 people to implement the campaign

London, Gb

• Made online advertisements on Google Adwords for clients• Researched keywords extensively for clients like ICICI Lombard, Shine, HDFC• Uploaded keywords and text ads on Adwords Editor• Optimized the account on daily basis• Sent daily, weekly and monthly reports to the clients• Presented performance of the account to the clients• Cleared GAP (Google Adwords Professional) Exam with 83%

Master Of Business Administration (Mba), Marketing

Bachelor Of Science (B.Sc.), Information Technology

Higher Secondary School, Science

Ssc