Altamash Pervaiz has a rich marketing acumen congregated over a period of 2 decade. He has experienced multivariate corporate cultures of private and public organizations and Marketing Management functions comprising Brand Management, Product Development, Sales Management, Revenue Management, Media Management and Corporate Relations. Altamash has planned and executed a number of successful marketing campaigns. While working, he has got the opportunity to travel some International Countries. His traveling has given him insightful experience of interaction with the people of different loom and attitude.Altamash is a business graduate from Government College University, Lahore. He also holds an honors degree in Computer Sciences. After completing higher education, Altamash took executive certification in Marketing at LUMS and IBA and has been trained at University of Westminster, London. In addition to his commercial insights, Altamash is a promising academician. He served as visiting faculty member to IoBM, UMT and UCP. Inside the class, he has mastered to leverage X – dimensional tutoring which enhances learning curve of participants. His classes are famous for rich discussion and applied learning. Altamash also conducted trainings at PIA Training Center for Management Training Unit. His areas of interest are Marketing Management, Marketing Research and Marketing Communications. Specialties: Brand Management, New Product Development, Pricing Management and Marketing Communications