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★ Visionary ability to conceive and translate innovative sales / marketing strategies into unique programs resulting in outstanding ROI, new growth platforms, and industry trends ★I pride myself in being a high-performance proactive leader with a career highlighted by achievements driving sales, implementing marketing strategies, programs and initiatives that have generated significant growth and returns. I consider myself an expert at pulling business through distribution channels and building an industry presence that captures market share and grows revenue. Yes, I'm passionate and committed to a high-level of customer service that builds trusts and leads to ongoing relations and increased sales. How you may ask? I break down barriers and reach out to all stakeholders to increase bottom line profits. And, I thrive on tackling steep challenges; formulate and execute business strategies that withstand corporate change, growth, economic volatility and competition. Finally, I offer strong business ethics and personal integrity. Greenbelt Certified.Key to my success has been my strengths in:Strategic Selling ~ Distribution Management ~ OEM Product Offerings ~ New Business Development ~ Territory Development ~ Training & Development ~ Analytical Problem-Solving ~ Project Management ~ Customer Service / Relations ~ Program Applications ~ Trade Show Participation ~ Presentations ~ Revenue Growth ~ Sales Planning & Program Execution ~ New Product Launch & Branding ~ Global Account Development ~ Account Development ~ Market Penetration / Expansion ~ Contract Negotiations & Bid Response ~ Sales Forecasting & Market Analysis ~ C-Level Relationship Building
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ManagementViking Vfpg Oct 2023 - PresentCorporate alarm and detection leader. Assist in growing this segment throuout all branch locations.
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Americas Sales And Applications ManagerTyco Fire Protection Products May 2016 - PresentSales support to the Independent Channel, USA.
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Senior Sales ExecutiveSiemens Industry - Building Technology Division Jan 2016 - May 2016Munich, DeResponsible for sales of fire, security, and other Siemens low voltage solutions in Northwest Ohio. Concentrating on end user, electrical contractors and the engineering community promoting the value of Siemens solutions. -
Director Of National AccountsHoneywell Fire Systems Sep 2008 - Aug 2015Charlotte, North Carolina, UsDirect the Honeywell Building Solutions and the Honeywell Process Solutions (HPS) account, a global organization with more than 10,000 locations. Spearhead initiatives to grow the OEM product offering. Consult on strategies for new sales opportunities and direct sales efforts of the branch teams. Provide expertise on estimates and channeling to the technical and application support team in addition to product management support at the factory level. Participated in product roadmap discussions and consultations on product enhancements; provide competitive offering intelligence. Consult on major industrial projects overseas. Conduct market analysis in support of the Americas (Latin America, US, and Canada). * Recipient of the “Over the Top Award” each year in position for achieving and exceeding sales plans.* Leading process to introduce a new product to the industrial solutions business. * Member of a 12-person six sigma team charged with developing one estimating tool for all five brands. Created tool and delivered to the Company’s president.* Conduct seminars for end-users and engineering procurement on fire protection offerings.* Participate in strategy planning working with senior leadership on sales and operations business. -
Oem National Account ManagerHoneywell Fire Systems Jul 2007 - Sep 2008Charlotte, North Carolina, UsPromoted to manage the private labeled products for the Honeywell Building Solutions (HBS) business throughout the Western Hemisphere. Led transition from XLS 1000 manufactured by GE to Honeywell’s XLS family of fire panels. Conducted product rollout seminars and trained the sales force. Showcased product to branch operations. Assisted with estimates, created penetration strategies for local market sales opportunities, and provided input to the VP of OEM Accounts. Created annual marketing and sales strategies and participated in developing a business plan for HBS working collaboratively with the Regional Vice Presidents, National Director of Marketing and the National Install Manager for HBS. Played a key role in product update rollouts; provided value feedback to the Fire Strategy team. * Met YOY goals; recognized with the “Over the Top Award.”* Recipient of the Presidents Club Award in 2008, one of Honeywell’s most prestigious recognitions.* Propelled sales, achieved and exceeded growth targets year over year
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Mid North Regional Sales ManagerNotifier Fire Systems Jan 2002 - Jul 2007Recruited to manage an independent distribution territory in the Mid West region for Notifier Fire Systems (by Honeywell), a worldwide manufacturer of commercial fire alarm systems and mass notification systems. Grew business and assisted existing distribution with the sales process; added distribution in areas with low market share and eliminated non-performing distribution. Facilitated product seminars to end users, engineers, electrical contractors and others. Explored new opportunities to strengthen the Notifier position within the industry. Provided input to upper management, marketing and engineering. * Grew business over previous years. Achieved an “Over the Top” award each year thereafter.* Conducted educational classes on the competition at the annual Engineered Systems Distributors conference. * Worked with existing distribution to increase performance and revenue. * Consulted with engineers on key projects in the territory.
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Director Of SalesCorporate Protection Services (Now Known As Asset Protection Corporation) Sep 2000 - Sep 2001Recruited by former Edwards Systems Technology’s District Manager based on management expertise to represent CPS as the sales arm in SE Michigan. Established area’s fire alarm sales business through relationship building with the electrical contracting and engineering community. Targeted a highly competitive bid market through high-level educational seminars.
Al Richards Skills
Al Richards Education Details
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Kaplan UniversityGeneral -
Owens Community CollegeSales/Marketing
Frequently Asked Questions about Al Richards
What company does Al Richards work for?
Al Richards works for Tyco Fire Protection Products
What is Al Richards's role at the current company?
Al Richards's current role is Fire Protection Life Safety.
What is Al Richards's email address?
Al Richards's email address is al****@****ell.com
What is Al Richards's direct phone number?
Al Richards's direct phone number is (973) 455*****
What schools did Al Richards attend?
Al Richards attended Kaplan University, Owens Community College.
What skills is Al Richards known for?
Al Richards has skills like Fire Alarm, Contract Negotiation, New Business Development, Sales, Strategy, Competitive Analysis, Access Control, Alarm Systems, Cctv, Sales Management, Life Safety, Engineering.
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