Alua Imangazi Email and Phone Number
Alua Imangazi personal email
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I thrive on helping teams and individuals achieve results beyond their expectations, whether it’s through strategic planning, facilitating discussions, or guiding teams to discover their potential. For me, the best projects are those that not only meet business objectives but also help teams learn more about themselves and unlock new ways of thinking. People and cultures fascinate me. With a background in anthropology and a growing passion for psychology, I love to ask questions, explore the "whys”, and distill observations into meaningful insights, which I’ve applied effectively across various markets with distinctly different cultures. I bring to the table the ability to see how different ideas and perspectives connect, helping to simplify complex problems and create clarity. I like to keep things organized. My life pretty much runs on calendars and spreadsheets, making sure things stay on track and nothing slips through the cracks. One can always rely on me to follow through and get things done.What I can do for you‣ Brand Strategy & Positioning ‣ Communication & Go-To-Market Strategy‣ Qualitative & Quantitative Research Supervision‣ Analyse & Distill Consumer Insights ‣ Creative Directives & Briefs‣ Storytelling, Presenting & Pitching‣ Project Management‣ Change Management & Organizational Culture
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Change LeadLokals Marketing Company Apr 2023 - PresentGuiding the transformation of a young company that once didn’t know what it would be doing next week to one that now plans years ahead. My experience across various agencies has been crucial in seeing the bigger picture — identifying where problems tend to arise and prioritizing the most impactful change. So far, we’ve defined the company’s culture, strategy, and organizational structure, implemented OKRs, established tools for measuring client and team satisfaction, and initiated the digitalization of business processes while introducing agile practices.
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Head Of StrategyLokals Marketing Company Apr 2020 - Oct 2023As Head of Strategy at Lokals, I contributed to transforming the agency from a tactical creative bureau into a strategic marketing partner. Over three years, the contribution of strategic services to the agency’s revenue increased from 5% to 12%. Beyond strategy, I worked closely with the creative teams, improving how they were briefed and ensuring they understood the objectives. This raised the quality of both the ideas and how they were packaged and presented in pitches and final proposals.
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Client Services ManagerBetterfly Oct 2018 - Apr 2020TbilisiAs a Client Services Manager at Betterfly DDB, I was hired to structure the account management department and implement lasting systems and standards. While I achieved these goals, my true fulfillment came from mentoring my all-women team through constant communication and support, helping them thrive and build their confidence as they advanced in their careers. Additionally, I provided strategic consultancy to high-profile clients like UNDP, the EU Commission, and the GNTA. -
Strategic Planning ManagerGrey Group Nov 2017 - Mar 2020Almaty, KazakhstanIn my role, I worked closely with designers, creatives, and accounts, driving cross-functional alignment for proposal developments. Together with the team, we created and implemented a rulebook for pitch participation. This effort resulted in a strong track record of winning pitches, including securing the largest telecom brand in the market as a key account. Additionally, I closely monitored social trends, supervised in-depth market analysis and consumer behavior research for major key accounts, and developed compelling creative briefs along with culturally relevant communication strategies. -
Co-FounderWorkfromgeorgia Jun 2019 - 2020TbilisiI co-founded a digital start-up connecting remote workers with available desks in local offices while allowing offices to monetize their unused space. Think AirBnB but for workspaces.Within 3 months of the launch we achieved:• Onboarded 30 offices onto our platform.• Attracted over 100 remote workers to use our service.• Successfully positioned Tbilisi as a top destination for digital nomads, earning a spot on the Digital Nomads Map and gaining coverage in over 100 media publications worldwide. -
Brand Activation ManagerJti (Japan Tobacco International) Apr 2015 - Mar 2017TbilisiIn my role, I planned and ran nationwide consumer activations in trade and HoReCa, introducing new approaches to a traditionally rigid system. I fostered collaboration between sales and marketing, encouraging salespeople to get involved in marketing activities and co-create promo mechanics, which improved dynamics and led to the longest streak of overachieved KPIs. Additionally, together with procurement, we managed to reduce costs for uniforms and promo materials by 16%, which is a significant achievement in an industry where consumer activation costs are typically on the rise. -
Strategic PlannerWindfor'S Communication Aug 2013 - Feb 2015TbilisiIn my first experience working in a completely different market, I led the agency's in-house consumer qualitative research unit. This role was both a challenge and a valuable opportunity, allowing me to immerse myself in the local context and culture. My contribution included structuring brand positioning, communication strategies, and creative brief frameworks, as well as introducing a culture of workshops and ideation sessions within the agency. -
Strategic PlannerGrey Worldwide Sep 2012 - Jun 2013AlmatyUnder the guidance of a highly knowledgeable strategy director, I learned essential strategic frameworks and research basics, significantly deepening my analytical skills. This role was an "aha moment" for me, where my natural curiosity and desire to understand how people think aligned perfectly with the work. I was truly awed by the opportunity to apply strategic insights directly to projects and enhance my understanding of the creative industry.
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Account ExecutiveGrey Worldwide Jun 2011 - Sep 2012AlmatyProject management for Danone account responsible for coordination, event/photo/TV shooting organization, market analysis, and financial/legal documentation.
Alua Imangazi Skills
Alua Imangazi Education Details
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Liberal Arts And Humanities -
International Linguistic GymnasiumLinguistics
Frequently Asked Questions about Alua Imangazi
What company does Alua Imangazi work for?
Alua Imangazi works for Lokals Marketing Company
What is Alua Imangazi's role at the current company?
Alua Imangazi's current role is Crazy about Culture | Strategy & Integration.
What is Alua Imangazi's email address?
Alua Imangazi's email address is a.****@****ail.com
What schools did Alua Imangazi attend?
Alua Imangazi attended Univerzita Karlova V Praze, International Linguistic Gymnasium.
What skills is Alua Imangazi known for?
Alua Imangazi has skills like Advertising, Qualitative Research, Marketing Communications, Integrated Marketing, Digital Marketing, Social Media Marketing, Creative Strategy, Corporate Communications, Online Advertising, Market Research, Strategic Communications, Digital Strategy.
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