Alvaro Del Busto Antuña

Alvaro Del Busto Antuña Email and Phone Number

Cofundador @ Roxzone OG Habana
Madrid, ES
Alvaro Del Busto Antuña's Location
Madrid, Community of Madrid, Spain, Spain
About Alvaro Del Busto Antuña

Born in Asturias, in the North of Spain, I showed my devotion for marketing and advertising at an early age. Educated in Universidad San Pablo CEU, where I studied Business and Marketing management. After my first internship in Australia I joined to one of the best creative agencies in Europe, Lola MullenLowe.My love for traveling and meeting new cultures added to the desire of improving my skills as a marketing professional, brought me to Portugal to study a Master of Science in Marketing Management at ISCTE Business School of Lisbon. After a few years of work experience, I took a master degree in Digital Marketing.Currently pushing HYROX to the top of fitness events.

Alvaro Del Busto Antuña's Current Company Details
Roxzone OG Habana

Roxzone Og Habana

View
Cofundador
Madrid, ES
Website:
roghabana.es
Employees:
9
Alvaro Del Busto Antuña Work Experience Details
  • Roxzone Og Habana
    Cofundador
    Roxzone Og Habana
    Madrid, Es
  • Hyrox España
    Head Of Marketing
    Hyrox España Mar 2021 - Present
    HYROX is a new global fitness competition designed for any and every fitness/wellness enthusiast. The one-day events take place in large arenas and are comprised of 8 x 1km runs and 8 functional fitness exercises. Each competitor has his/her own personal completion time to compare to everyone else around the world and improve upon in subsequent events similar to a runner in a marathon.__HYROX es la nueva competición de fitness para todos los públicos. HYROX organiza una serie de eventos globales en distintas ciudades de Europa y USA. HYROX ha sido desarrollado por un equipo de expertos en el mundo del fitness junto con un equipo de expertos en eventos de participación masiva, que se han unido para crear un concepto deportivo verdaderamente único y emocionante. Por fin el entrenamiento tradicional de fitness tiene un objetivo de entrenamiento claro y orientado a la competición para todos.
  • Marine Stewardship Council
    Marketing Manager Spain & Portugal
    Marine Stewardship Council Feb 2020 - Apr 2021
    Madrid, Comunidad De Madrid, España
    Strategy:• Develop and implement MSC Iberia’s marketing strategy and action plan.• Monitor and evaluate the effectiveness of the agreed marketing activities.• Provide advice and counsel to the Program Director on marketing opportunities and activities.Marketing:• Develop campaigns aimed at growing consumer awareness for the MSC’s vision and the value represented by the blue ecolabel.• Plan, coordinate and execute direct, measurable multi-channel (online and offline), multi-partner promotional and marketing campaigns in Spain and Portugal.• Use relevant market research to inform existing and future marketing initiatives, analyse marketing campaign results against overall objectives and KPIs and report on campaign performance and effectiveness.• Develop initiatives to add value to commercial partners and enhance visibility of the commitment towards the MSC.• Represent the MSC at public events and other educational and outreach opportunities.Events:• Preparation for fairs, commercial meetings and other events in the Iberian region: planning and delivering high quality events with visible impact.Content generation and collateral:• Develop communication activities related to the Project Medfish and other projects undertaken by the Iberian office.• Design and deliver communications and marketing collateral.Online and social media:• As part of digital marketing, develop content, social engagement strategies and digital assets in coordination with the Media Manager and Global content team.• Develop content for Portuguese social media channels that can be translated and tailored to the Portuguese audience• Identify social media opportunities with partners and pitch campaigns and promotions; work with partners to build cooperative campaigns in Spain and Portugal.• Support the adaptation of content to the MSC website in Spanish and Portuguese, ensuring it is kept up-to-date, accurate and has compelling content and stories.
  • Alamar Surfhouse Salinas
    Communications
    Alamar Surfhouse Salinas May 2019 - Apr 2021
    • Social Media Strategy• Community management• Copyrights• Creativity • Communications consulting• Digital marketing campaings• Influencer management
  • Sports Alliance
    Marketing Executive
    Sports Alliance Mar 2019 - Mar 2020
    Accounts: La Liga, Liga Portuguesa, FC Porto, Fluminense FC, World Football Summit, eSports.Marketing:• Drive the campaign process across a number of different tools and applications, and help to design, create, manage, administer, send, improve, and analyse campaigns.• Help design, deliver and improve user journeys and experience through marketing thinking.• Hands-on design skills to create and deliver compelling branded content (html, css) mainly for email.Account management:• First point of contact for Client requests, service issues, enquiries and training for marketing campaigns and application support.• Gaining a good understanding of client activity in terms of marketing plans, on field results, future aims and commercial strategies.• Identify business development opportunities for Sports Alliance based on client activities.Analysis:• Analysing campaign success (revenues, engagement statistics) using BI tools (Tableau mainly).• Benchmarking performance and outlining possible growth areas against other Sports Alliance clients.• Following marketing trends and best practice across sports and other relevant industries.
  • Le Guide Noir
    Account Executive Europe | Influencer Marketing
    Le Guide Noir Mar 2018 - Apr 2019
    Madrid Y Alrededores, España
    Accounts: L'oréal, Inditex, Estée Lauder, Hawaiian Tropic, AliExpress, Médicos del mundo, Centros comerciales grupo Klepierre, Adidas.• Coordinate influencer marketing campaigns.• Prepare contracts once the deal is closed.• Present and demonstrate the product to prospective clients and follow-up accordingly.• Gain market share and increase profitability per account.• Build, maintain, and manage client relationships.• Develop strategies to acquire account intelligence and widen business with new and existing clients.• Research prospective accounts, pursue leads and follow through to a successful closure.• Provide market and industry knowledge.• Provide the highest quality customer service to clientsLe Guide Noir is the world’s most complete and advanced suite of tools on the market: Understanding, Inspiration, Execution and Conversion are the foundation of the 21 exclusive modules that make up the Brand Tool, establishing ourselves as the technological partner of hundreds of brands and agencies all over the globe. Our SaaS is the market’s one stop shop for social performance, allowing our clients to fully manage their social media activities on Instagram, Facebook, Twitter, Pinterest, and Youtube, all in one place. Moreover, knowing that Influencer Marketing would become one of the most important factors of any digital marketing strategy, over the last 4 years LGN has been creating the biggest Influencer Marketing database, ultra segmented into 18 different categories to provide adhoc solutions for all kinds of client. Thanks to our Omniparse technology and unique method we have become the leading company on the market, having executed over 100 campaigns worldwide in industries such as Fashion & Beauty, Food & Beverages, Service and Consumer markets.The result is an ecosystem that allows brands and agencies to work in the most efficient way, ensuring a maximum return on their investment and long term consumer loyalty.
  • Inoco - Agencia Digital Creativa
    Account Executive
    Inoco - Agencia Digital Creativa Apr 2017 - Apr 2018
    Madrid Y Alrededores, España
    Accounts: Papel RAW, La feria de los colegios, Restaurante Mr. Vu, Stribe, Alquiler Protegido, Varona's Institute.• Collaborate with colleagues to design creative campaigns or other projects according to the standards discussed with clients• Deciding on the CRM platform structure ensuring it works seamlessly across the organization and captures all required information at key points in the customer life cycle.• Lead social influencer marketing strategy for client programs• Planning and monitoring projects• Creating schedule and project timeline• Meeting and liaising with clients to discuss and identify their advertising requirements• Presenting alongside agency colleagues , the campaign ideas and budget to the client• Presenting creative work to clients for approval or modification• Writing client reports and monitoring the effectiveness of campaigns• Try to win new business for the agency
  • Lola Mullenlowe
    Account Executive
    Lola Mullenlowe Dec 2014 - Nov 2016
    Madrid Y Alrededores, España
    Accounts: Mattel (Barbie, Monster High y Ever After High), eDreams, Magnum, Cornetto.• Detailed presentations to potential clients.• Market research and competitive analysis.• Coordinating advertising campaigns of MATTEL Europe for different accounts: Barbie, Ever After High, Monster High, and a co-branding with eDreams.• Prepared reports providing a regularly campaign status to the client.• Data analysis reports. ____________________• Coordinando campañas de publicidad de MATTEL Europe paradiferentes cuentas: Barbie, Ever After High, Monster High, Hot wheels yun co-branding con eDreams.• Reuniones con clientes para desarrollar la mejor estrategia de Marketing.• Estudios de mercado y análisis competitivos para potenciales clientes.• Informes detallados para mantener actualizado al cliente del estado ydesarrollo de las campañas.
  • B Seated Global
    Marketing Intern
    B Seated Global May 2014 - Jan 2015
    Sídney Y Alrededores, Australia
    • Google Adwords campaign and SEO.• Customer management.• Community manager.• Creating and designing newsletters.• Order management through Magento.• Assisting the manager in writing reports and analyzing data. ____________________• Llevando a cabo campañas de Google AdWords y SEO.• Gestión de clientes y Redes Sociales.• Creación y diseño de newsletters.• Ventas y gestión de pedidos a través de Magento.• Asistiendo al manager redactando informes y realizando análisis de datos.

Alvaro Del Busto Antuña Skills

Microsoft Office Trabajo En Equipo Redes Sociales Estrategia Empresarial Estrategia De Mercadotecnia Management Account Management Market Research Microsoft Word Microsoft Excel Comunicaciones De Marketing Photoshop Mercadotecnia Microsoft Powerpoint Spss Teamwork Public Relations Social Media Negotiation English Medios Sociales

Alvaro Del Busto Antuña Education Details

Frequently Asked Questions about Alvaro Del Busto Antuña

What company does Alvaro Del Busto Antuña work for?

Alvaro Del Busto Antuña works for Roxzone Og Habana

What is Alvaro Del Busto Antuña's role at the current company?

Alvaro Del Busto Antuña's current role is Cofundador.

What schools did Alvaro Del Busto Antuña attend?

Alvaro Del Busto Antuña attended Aula Cm - Escuela De Comunicación Y Marketing Online, Universidad San Pablo-Ceu, Universidad Ceu San Pablo, Iscte Business School, Eae Business School.

What skills is Alvaro Del Busto Antuña known for?

Alvaro Del Busto Antuña has skills like Microsoft Office, Trabajo En Equipo, Redes Sociales, Estrategia Empresarial, Estrategia De Mercadotecnia, Management, Account Management, Market Research, Microsoft Word, Microsoft Excel, Comunicaciones De Marketing, Photoshop.

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