Alexander Robinson

Alexander Robinson Email and Phone Number

Innovative Marketer, Strategist, Scaler | Ex-J&J @ InGenius Prep
Philadelphia, Pennsylvania, United States
Alexander Robinson's Location
United States, United States
Alexander Robinson's Contact Details

Alexander Robinson work email

Alexander Robinson personal email

n/a
About Alexander Robinson

who? brand builder, mission-driven marketerwhat? ideating, launching, scaling, testing, demand genwhere? at the intersection of k st and madison avenue

Alexander Robinson's Current Company Details
InGenius Prep

Ingenius Prep

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Innovative Marketer, Strategist, Scaler | Ex-J&J
Philadelphia, Pennsylvania, United States
Website:
ingeniusprep.com
Employees:
339
Alexander Robinson Work Experience Details
  • Ingenius Prep
    Ingenius Prep
    Philadelphia, Pennsylvania, United States
  • Pharmavite
    Brand Manager (Innovation), Nature Made®
    Pharmavite Nov 2024 - Present
    West Hills, Ca, Us
    • Managed global innovation pipeline for a rapidly growing brand• Led new product development for Multivitamin, Immunity, and Sleep segments for #1 VMS brand Nature Made®
  • Vocal Media
    Strategic Projects Lead (2024 Election Cycle)
    Vocal Media May 2024 - Nov 2024
    • Launched and led social amplification practice, the largest team at Vocal, for the 2024 election cycle; defined program, workflows, and people needs from scratch, growing team to 50+ part-time hires in 4 months• Scoped and scaled 100 social accounts, netting 165MM views and 18MM engagements on 12K pieces of content, quadrupling client benchmarks• Piloted AI tools to stand up multimedia library of 25K pieces of content leveraged by partners to net 2 billion impressions
  • Johnson & Johnson
    Associate Brand Manager (Brand), Neutrogena®
    Johnson & Johnson Sep 2022 - May 2024
    New Brunswick, Nj, Us
    P&L Ownership & Product Management• Managed 8-figure P&L to execute against "return to growth" mission for turnaround of the largest segment of J&J Skin Health (Neutrogena® Facial Moisturizers & Treatments)• Developed and executed end-to-end go-to-market plans for 4 breakthrough product launches/restages forecast to contribute $50MM+ in 2024Awards: Digiday Content Marketing Award for Best Product Launch Campaign, NEXTY Trailblazer Award, People en Español Star Product AwardMedia & Comms Planning/Execution• Developed 360° omnichannel marketing and media campaigns with 8-figure budgets, besting internal and category benchmarks by 2-3x• Evolved media mix to become digital first, improving media ROIs (programmatic by 10x and social by 4x)• Coordinated team of 50 cross-functionals to integrate and optimize brand-, creator-, and retailer-led ad campaigns, delivering 100MM+ aggregate impressions and CTRs of 5x category benchmarks
  • Johnson & Johnson
    Consumer Marketing Summer Associate (Brand), Neutrogena®
    Johnson & Johnson May 2022 - Aug 2022
    New Brunswick, Nj, Us
    • Defined go-to-market strategy for Neutrogena® Acne patches, driving $15M in annual NTS within Acne category's fastest-growing form• Developed commercialization recommendation and launch plan for Neutrogena® Adapalene (a once-in-a-generation active ingredient innovation), resulting in new product launch in $50M branded market
  • The Clearing, Inc.
    Consultant
    The Clearing, Inc. Jan 2021 - Jun 2021
    Washington, Dc, Us
    • Earned earliest promotion in firm history, rising to manage 3 FTEs and 2 interns within 6 months• Redesigned client acquisition and reactivation program, boosting engagement by 15% and delivering $500K+ in new contracts• Launched NPS system to monitor and evaluate client satisfaction, resulting in 15-point improvement and 2x more client referrals• Led change management initiative impacting 4,000 USAID employees, delivering efficiencies of $50MM/year for the agency
  • The Clearing, Inc.
    Business Analyst
    The Clearing, Inc. Aug 2020 - Jan 2021
    Washington, Dc, Us
  • Relx
    Chief Of Staff, Global Public Affairs & Policy
    Relx Jan 2019 - Aug 2020
    London, Uk, Gb
    • Supported global team of 40 as Head of Policy’s right hand, managing strategic projects with no clear organizational “home”• Coordinated with C-level leaders across four business units, five functions, and 40+ countries to counter $7B digital piracy threat• Created and presented new political donation strategy to PAC Board, aligning $10M/year in giving with corporate ESG priorities• Developed and piloted new pricing models across three continents, yielding eight new national contracts worth $304M/year
  • Relx
    Analyst, Office Of The Director Of Corporate Affairs, Relx And Chair, Elsevier
    Relx Jun 2018 - Jan 2019
    London, Uk, Gb
    • Analyzed sales and product data to better meet customer needs in 5 emerging international markets; presented findings that drove $30M in new revenue• Launched first ever global corporate affairs summit, overseeing programming, timelining, execution, and post-event feedback collection; highest-rated internal event ever
  • Teneo
    Summer Associate Consultant
    Teneo Jun 2017 - Sep 2017
    New York City, New York, Us
    • Modeled geopolitical risk and presented mitigation strategies on assets of $40B for 12 clients • Designed F100 client 2025 sustainability targets after $130B merger
  • Von Trott Zu Solz Lammek Attorneys & Notaries
    Legal Analyst
    Von Trott Zu Solz Lammek Attorneys & Notaries Jun 2016 - Sep 2016
    • Researched and analyzed international art restitution cases, resulting in the restitution of $25M in Nazi-looted assets
  • U.S. Department Of State
    Political Analyst, U.S. Embassy Nairobi
    U.S. Department Of State Jun 2014 - Feb 2016
    Washington, Dc, Us
    • Organized President Obama’s roundtable, broadcast nationwide, with 70 civil society leaders • Streamlined official cable reporting databases, boosting query speed by 200%
  • U.S. Department Of State
    Management Assistant, U.S. Embassy Nairobi
    U.S. Department Of State Jun 2013 - Jun 2014
    Washington, Dc, Us
  • Centers For Disease Control And Prevention
    Prevention Assistant, Global Hiv/Aids Prevention Branch
    Centers For Disease Control And Prevention Jun 2011 - Aug 2011
    Atlanta, Ga, Us

Alexander Robinson Skills

Public Speaking Microsoft Office Leadership Qualitative Research Intelligence Analysis Microsoft Excel Creative Writing Social Media Training Nonprofits Data Analysis Teamwork Research Project Management Strategic Planning Strategic Communications Business Development Business Strategy Microsoft Powerpoint Collaborative Problem Solving Multitasking Critical Thinking Coaching Management

Alexander Robinson Education Details

  • The Lauder Institute - University Of Pennsylvania
    The Lauder Institute - University Of Pennsylvania
    International/Global Studies
  • The Wharton School
    The Wharton School
    Master Of Business Administration - Mba
  • Princeton University
    Princeton University
    Media And Aesthetics
  • Harvard Business School Online
    Harvard Business School Online
    Financial Accounting
  • Columbia University
    Columbia University
    Humboldt-Universität
  • International Baccalaureate
    International Baccalaureate
    International School Of Kenya

Frequently Asked Questions about Alexander Robinson

What company does Alexander Robinson work for?

Alexander Robinson works for Ingenius Prep

What is Alexander Robinson's role at the current company?

Alexander Robinson's current role is Innovative Marketer, Strategist, Scaler | Ex-J&J.

What is Alexander Robinson's email address?

Alexander Robinson's email address is al****@****elx.com

What schools did Alexander Robinson attend?

Alexander Robinson attended The Lauder Institute - University Of Pennsylvania, The Wharton School, Princeton University, Harvard Business School Online, Columbia University, International Baccalaureate.

What are some of Alexander Robinson's interests?

Alexander Robinson has interest in Economic Empowerment, Politics, Poverty Alleviation, Human Rights, Health.

What skills is Alexander Robinson known for?

Alexander Robinson has skills like Public Speaking, Microsoft Office, Leadership, Qualitative Research, Intelligence Analysis, Microsoft Excel, Creative Writing, Social Media, Training, Nonprofits, Data Analysis, Teamwork.

Who are Alexander Robinson's colleagues?

Alexander Robinson's colleagues are Dorothy Monforte, Alex Zu, Celeste Tini, Lindsey Lankford Osborn, Kiki Geng, Jonathan Raghoonanan, Benjamin Mahoney.

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