Senior Product Manager
CurrentSenior Product Manager of Digital Sales Unit.
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Alexey Shevchuk is listed as Product manager | Strategy & Transformation | Personalization & Online Sales at AO Home Credit Bank Kazakhstan, based in Almaty, Kazakhstan. AeroLeads shows a matched LinkedIn profile for Alexey Shevchuk.
Alexey Shevchuk previously worked as Senior Product Manager at Ao Home Credit Bank Kazakhstan and Product Manager at Газпромбанк. Alexey Shevchuk studied at Национальный Исследовательский Ядерный Университет "Мифи".
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Product leader with 4 years of experience in building and growing a digital products for B2C industries.Also I've online marketing background and experience as founder of profitable mobile apps. I've solid experience in digital transformations, product strategies and building of new products.Over the past 3 years I'd restarted two fintech applications for retail customers. I was responsible for engagement, stickiness and online sales for omni-channel experience for 5 millions users.I've experience in C-level communications, strong ownership, collaboration and problem solving skills.I use consumer-centric and data driven approaches for building profitable digital products. As a product manager, I lead product teams consisting of around 20 members around the globe.I consider myself a person with focus on results and strong soft skills. Interested in AI and Game industries, venture capital, active sports and lifetime learning.English - B2How at Almaty, KazakhstanReady for relocate
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Almaty, Kazakhstan
Senior Product Manager of Digital Sales Unit.
Москва, Россия
As a platform product manager I've launched a new mobile application for retail customers. I was responsible for acquisition, engagement, retention and monetization metrics. Key results:1. Launched not authorised zone in app to convert new users to active customers. Increased CR from install to apply debit card and growth new active users on 5% YoY2. Integrated app with CRM for display personalized offers based on CJ. Released sending responses to adjust model in real time. Increased GMV of cash loans on 15% YoY, online sales of debit cards and deposites on 10% YoY.3. Launched "Products" section for display retail offers and role model in own content management system for in house teams for update the content. Increased online sales of loans, deposites and cards on 5% YoY.4. Launched "Academy" for display educational content about application features, how to use retail products, financial education and investment advices. Reduced the claim rate on problematic topics on 10% by data of Customer Experience team.5. Launched Referral Program allowing bank's clients to share links with friends for apply credit cards and get financial motivation. Increased the count of new credit card from App / Web referral program vs Email referral program (existing tool) on 300% YoYHead of digital sales team of 12 people (full stack team)Defending the product strategy to stakeholders
Москва, Россия
As an Senior Account Manager worked with two TOP-5 Russian retail banks to growth GMV, loans, cards, deposites and mortgage online sales using tools for online advertising. Head of technical team of 6 people.Key results:1. Increase ROI online channels on 20% YoY2. Decreased CAC by 15% YoY3. Increase credit cards (core product) online sales on website on 10%
Moscow
As an Account Manager worked with Hotels.com, Colins, e-commerce and FMCG clients using by Yandex Direct, Google and Facebook Ads, Programmatic and CPA to growth revenue and other online advertising metrics. Head of technical team of 3 people.
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Alexey Shevchuk works for AO Home Credit Bank Kazakhstan.
Alexey Shevchuk is listed as Product manager | Strategy & Transformation | Personalization & Online Sales at AO Home Credit Bank Kazakhstan.
Alexey Shevchuk is based in Almaty, Kazakhstan while working with AO Home Credit Bank Kazakhstan.
Alexey Shevchuk has worked for Ao Home Credit Bank Kazakhstan, Газпромбанк, Mgcom, and I-Media.
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Alexey Shevchuk studied at Национальный Исследовательский Ядерный Университет "Мифи".
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