Aly Reyes Email & Phone Number

Valenzuela, Ncr, Ph

Mondrian Residences, Filinvest Alabang

• Main responsibilities are planning, establishing and administering the overall policies and goals of the Information Technology Department across various properties managed by the company. • Created the roadmap for the Digital Transformation of the company initiating the gradual transfer of core applications to cloud-based systems.• Also responsible for analyzing the needs of the properties and determining innovative ways to meet business objectives by developing or adapting new… Show more • Main responsibilities are planning, establishing and administering the overall policies and goals of the Information Technology Department across various properties managed by the company. • Created the roadmap for the Digital Transformation of the company initiating the gradual transfer of core applications to cloud-based systems.• Also responsible for analyzing the needs of the properties and determining innovative ways to meet business objectives by developing or adapting new systems.• Experience in Vendor Management fully utilized in negotiating for the best price in IT spending. • Assumed the role of Corporate DPO of HII creating the Data Privacy policies and direction for all the managed properties to maintain compliance with RA 10173.• Authored the Data Privacy Manual of the company and launched the Privacy Impact Assessment work program for all departments. • Headed the Breach Notification Response Team for any data breach incident across all 20 properties.• Achieved Level 1 ACE certification from the National Privacy Commission in 2019 and a DPO certification from the National Association of Data Protection Officers in the Philippines in 2020. Show less

37F Lkg Tower, Ayala Avenue, Makati

• Responsible for growing the Salesforce.com market for the company.• Opened doors to C-levels and communicated the company’s value proposition. • Managed the Salesforce.com team, and created separate strategies for Enterprise and SME clients. • Organized marketing events and product launches for Salesforce.com.

Makati

• Headed a company whose primary service is providing locally engineered ERP solutions for SMEs.• Created a vision/mission statement that established and accomplished business objectives and obtained profit.• Reengineered the product by introducing a restructured pricing model and improved marketing collaterals.• Streamlined the implementation processes for a faster go-to-market strategy. • Introduced social media marketing to expose the products to more specific and relevant… Show more • Headed a company whose primary service is providing locally engineered ERP solutions for SMEs.• Created a vision/mission statement that established and accomplished business objectives and obtained profit.• Reengineered the product by introducing a restructured pricing model and improved marketing collaterals.• Streamlined the implementation processes for a faster go-to-market strategy. • Introduced social media marketing to expose the products to more specific and relevant clientele. Show less

Provide Information Technology directions to the organization.

Makati, Philippines

• Primary function was to create, innovate and initiate new business.• In charge of the Product Development Division and the Branch Network Development Department of the bank.• Initiated institutional re-branding and enforced branding guidelines in branches.• Created New Savings Account products for the mid-level market.• Spearheaded the Internet Banking Project of the bank.

• Developed, promoted and marketed new products and services catering to all Filipinos including OFWs and Filipinos living abroad.• Created the first and only "Memorial Service on a Prepaid Card", a hybrid memorial plan/insurance product sold in varying distribution schemes, from direct selling and corporate bundling to unilevel and binary networking systems.

• Provided leadership to the Technology Services Group which comprised the Information Technology and Support Services Divisions.• Managed the Applications group, the Operations and Technical Support group in charge of the Data Center and all computer hardware and network concerns of the Prudentialife Group.• Headed the Support Services Division which handled the Affiliate Support Department.• Member of the ExCom and an executive adviser to the ManCom.• Founding creator of the… Show more • Provided leadership to the Technology Services Group which comprised the Information Technology and Support Services Divisions.• Managed the Applications group, the Operations and Technical Support group in charge of the Data Center and all computer hardware and network concerns of the Prudentialife Group.• Headed the Support Services Division which handled the Affiliate Support Department.• Member of the ExCom and an executive adviser to the ManCom.• Founding creator of the I.T. Council which sets the direction for all I.T. related concerns of the Prudentialife Group. Show less

- Managed the MIB (Millionaires in Business) Project, the first Multi-Level Marketing initiative of the Prudentialife group which brought P1.2B in total sales volume in nine months of operations.- Managed the Non-Traditional Marketing Group - Managed the e-Services Department which was tasked to create and maintain the Corporate Website, portal, eCommerce site of the Prudentialife Group- Managed the Direct Marketing Department that handled the telemarketing and email marketing arm… Show more - Managed the MIB (Millionaires in Business) Project, the first Multi-Level Marketing initiative of the Prudentialife group which brought P1.2B in total sales volume in nine months of operations.- Managed the Non-Traditional Marketing Group - Managed the e-Services Department which was tasked to create and maintain the Corporate Website, portal, eCommerce site of the Prudentialife Group- Managed the Direct Marketing Department that handled the telemarketing and email marketing arm of the Siebel based CRM of Prudentialife.- Managed the Promotional Marketing Department which covered the Multi-Level Marketing (MLM) project, Mall Marketing Project and the Sales Force Automation (SFA) project of the group.- Vice-chairman of the Corporate Communications Committee of the Prudentialife Show less

• Co-founded WorldTel Philippines, which was part of the global network of Worldwide Telephonic, Inc. based in Vancouver, Canada.• Pioneered the Business Internet Solutions provider concept targeting large corporations and SMEs to promote their products and services using the World Wide Web as the business platform for the New Economy. • Won a Webby Award for the E-Commerce site created for Pizza Hut Philippines in 1997. • Founding Director of PISO (Philippine Internet Service… Show more • Co-founded WorldTel Philippines, which was part of the global network of Worldwide Telephonic, Inc. based in Vancouver, Canada.• Pioneered the Business Internet Solutions provider concept targeting large corporations and SMEs to promote their products and services using the World Wide Web as the business platform for the New Economy. • Won a Webby Award for the E-Commerce site created for Pizza Hut Philippines in 1997. • Founding Director of PISO (Philippine Internet Service Organization) which has membership of all Internet Service Providers in the country. • WorldTel Representative of the PhIX (Philippine Internet eXchange) the first local interconnection of ISPs in the Philippines. Show less

Makati City

I was in charge of marketing the services of the company which was basically programming, systems analysis and computer hardware sales. I was also acting as the Chief Operations Officer of company.

Makati City

Responsible for the first Local Area Network (LAN) of Prudentialife. Revised the flow of information from an EDP-centric style to a more efficient decentralized concept. Shifted the proprietary database used in a FUJITSU K-650 Mini computer to a powerful ORACLE database in a right-sized UNIX environment. Proposed the use of a Document Imaging System for the paper-intensive workprocess of Prudentialife. Conceptualized the PrudentiaLINK project: a Wide Area Network to connect the 150 nationwide… Show more Responsible for the first Local Area Network (LAN) of Prudentialife. Revised the flow of information from an EDP-centric style to a more efficient decentralized concept. Shifted the proprietary database used in a FUJITSU K-650 Mini computer to a powerful ORACLE database in a right-sized UNIX environment. Proposed the use of a Document Imaging System for the paper-intensive workprocess of Prudentialife. Conceptualized the PrudentiaLINK project: a Wide Area Network to connect the 150 nationwide branches of Prudentialife. Show less

Greenhills, San Juan

Responsibilities included thorough assessment and benchmarking of computer hardware and software. Made recommendations on its features and potential marketability of new products. Drafted Local Area Network (LAN) designs for implementation to clients. Provided PC applications Training to clients.

A.B., Economics

Activities and Societies: UP Economics Society, AIESEC Phils. Dean's Lister

Masters, Computer Science

Education record