Alya Arsaeva personal email
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Founder and CEO of a global Executive Search agency helping Chinese and Russian businesses meet top professionals who have the competence and the passion to work with China. We also empower professionals by career advice and industry-specific digital online b2c educational programs.An accomplished communication professional with experience in marketing Chinese high-technology products on global markets, Having excellent command of English and Chinese, familiar with both Western and Chinese business cultures, I have more than 9 years experience in business communication across continents and industries. Russia's development boom of the 2000s provided many diverse opportunities that I was able to apply myself in, cross-cultural couching and consulting being the area that I've always been passionate about.I am eager to share the experience I've accumulated during my long-term stay in China and tackle the unique challenges that the global business environment poses. Areas of expertise: Executive Search and HeadhuntingCareer consultingDigital-learningInstructional Design Areas we help with:Sourcing and ProcurementContract ManufacturingChinese digital marketing E-CommerceChinese business analyticsProject Management with oursourced Chinese subcontractorsHigh-tech business deveopment and sales, technology transfer
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HeadChina Professionals May 2020 - PresentExecutive Search Unit:- Executive search for Chinese and Western companies- Headhunting for Chinese institutions and companies: big data, AI, IT, gaming, biotech, agrotech, deep tech, eco tech, gov tech, automotive engineers, aviation engineers, robotics, SmartCity, IoT- Career guidance and counseling to Chinese-speaking professionals worldwideTraining Center:- a series of digital programs for Russian Chinese Studies graduates and for corporate clients with or without Chinese skills:Exporting to ChinaSourcing from ChinaChina TechLegal Support of Business with ChinaUnder development:China Tech hackathonImport Business for SME -
Educational Project ManagerAtc Moscow Jan 2017 - May 2020Moscow, Moscow City, RussiaMoscow branch of a Hong Kong logistics companyDeveloping courses for Chinese-speakers in Moscow in partnership with Russia's state universities: Tour Guides training course Business with China courseOrganizing career facilitation events for Chinese speakers in Moscow
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Senior Tourism ManagerAtc Moscow Jan 2017 - Jun 2019Moscow, Russian Federation- Developing innovative tour products around Russia- Preparing tour itineraries custom-tailored for Chinese, Taiwan and Hongkong tourists- Managing in-staff tour guides- Giving tours to groups of Chinese speakers
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Business Development Manager For RussiaAlibaba Group Oct 2015 - Jan 2016Moscow, Russian Federation- Managing offline events on the occasion of Global Shopping Day promo- Participating in developing Local Russian Sellers project- Coordinating AliExpress cooperation with Russia local logistics, payment and other relevant businesses -
Operation Manager At Aliexpress RussiaAlibaba Group Mar 2015 - Sep 2015Hangzhou, Zhejiang, China- Promo-campaign launch: Coordinating between seller/product selection team with UED, monitoring and analysing Internet traffic and GMV- Analyzing, formulating and implementing platform operation strategies for Russian market- Formulating a reasonable Internet traffic flow guidance After 6 months initiation period, I moved on to Moscow AliExpress office as a Business Development Manager -
Project Manager At Pr&Marketing DptAutodesk Sep 2013 - Feb 2015MoscowLeading US vendor providing IT solutions for construction and manufacturing- Strategic planning of communication activities (new product launch, discount programs, international and local forums, press-tours, global exhibitions, educational events, contests, congratulation programs, etc.)- All aspects of media-relations:* Maintaining database of target media: mainstream and trade online and print* Building long-term relationship with target media* Pitching publications for target media* Organizing interviews with top executives* Coordinating media at events* Proofreading publication materials, preparing key points* Monthly tracker analysisKey achievement:- Efficient coordination of media coverage at industrial conferences (up to 3000 visitors, up to 40 journalists at each event, over 120 full-fledged follow-up publications)- Creating workable media database (around 1000 target media), building long-term relations with first-priority media- Keeping ongoing media coverage level at 100 publications each month -
Business Development And Marketing ManagerSunny Technologies Jun 2011 - Jun 2013Beijing, ChinaChinese developer and manufacturer of high-technology laser equipment and software (No.1 on China's market, No.3 on international market based on sales and product quality)- Developing and implementing marketing strategy for the Company's Overseas Sales Department - Supervising Overseas Sales Department (5 employees reporting)- Consulting Chinese management on positioning to Western markets- Market research- New product launch (product description, communication activities, presentations at industry shows)- Expanding markets for existing product series (Russia,Turkey): feasibility study, identifying priorities, sales channels, pricing, resources and support principles- Presenting the company at industrial shows (China: Beijing, Wuhan, Shenzhen, Shanghai; India, Europe, US, Russia)- Building network of business partners- Creating a new bilingual website according to international standards - Supervising design and production of PoS materials according to international standards- Initiating promotion projects (advertising campaigns, newsletters, etc.)- Regular coaching Company's employees (business English, key business processes, Western communication patters)- Facilitating negotiations with Chinese and international clientsKey achievement:- Opened new market opportunities (Russia, Turkey), developed potential client database, established relations, secured first sales- In spite of the crisis industry conditions, managed to increase sales on existing Western markets: ensured a steady 4-7% monthly increase during the last year through optimized business processes, new bilingual website and new quality print materials- Arranged trouble-free work of the Overseas Market Department through optimizing order, shipment and service support procedures- Provided the basis for the Company to successfully issue stock on Chinese market
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Training Center Manager And Pr Manager For Overall ActivitiesNative Speakers Club Feb 2009 - Feb 2011Moscow, Russian FederationKey achievements:- Developing self-run project within NSC with subsequent sale of my share- Full media coverage of Company's activities: over 10 full-fledged interviews in press and on TV within one year
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Executive ManagerRaven Russia (Megalogix Project) Aug 2007 - Jul 2008Moscow, Russian FederationKey achievements: Developed efficient business procedures (media communication, administrative, recruitment) at project's growth stage
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Project Manager AssistantOpin Group Sep 2005 - Aug 2007Moscow, Russian FederationKey achievements: Provided organizational and language support to the consortium of international subcontractors for the Central Ring Road project (pilot PPP project of toll road in Russia) on the order of Minister of Transportation of the Russian Federation
Alya Arsaeva Skills
Alya Arsaeva Education Details
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Linguistics, Education, Intercultural Relations, English, German, French -
Chinese Studies -
HarvardxContemporary China: The People'S Republic, Taiwan And Hong Kong
Frequently Asked Questions about Alya Arsaeva
What company does Alya Arsaeva work for?
Alya Arsaeva works for China Professionals
What is Alya Arsaeva's role at the current company?
Alya Arsaeva's current role is Head at China Professionals.
What is Alya Arsaeva's email address?
Alya Arsaeva's email address is al****@****ail.com
What schools did Alya Arsaeva attend?
Alya Arsaeva attended Московский Государственный Лингвистический Университет (Мглу) / Moscow State Linguistic University, Zhejiang University, Harvardx.
What are some of Alya Arsaeva's interests?
Alya Arsaeva has interest in Sports, Linguistics, Reading.
What skills is Alya Arsaeva known for?
Alya Arsaeva has skills like German, Chinese, English, French, Coaching, Strategic Planning, Cross Cultural Coaching, Marketing, Media Relations, New Business Development, Market Analysis, Marketing Strategy.
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