Alyson Gilbert Email & Phone Number

San Francisco , Ca, Us

As a freelance marketer on this platform, I am open to new opportunities to bring my marketing expertise to your business. With MarketerHire, I am part of a network of pre-vetted marketing professionals dedicated to delivering exceptional results to clients. MarketerHire's mission is to connect businesses with the top 5% of marketers on their platform, providing clients with the best possible talent to help them achieve their marketing goals. With experience working with global brands and hot startups, I have the knowledge and expertise to help businesses quickly and seamlessly. I have previously worked on projects such as NatureMomo, where I leveraged my skills to drive engagement and increase brand awareness. Let me put my skills to work for you and help your business grow.

New York, Us

I built and managed an organic community of over 20,000+ users through Facebook ads, influencer outreach, and email marketing. I created scroll-stopping visuals and engaging ad copy that resulted in a 26% increase in organic Instagram followers within the first 6 months. I sourced engaging and community-fostering content for a monthly content calendar designed for Instagram, Facebook, TikTok, YouTube, and Twitter. I conceptualized digital marketing strategies geared towards increasing KPIs, as well as monitored, reported, and analyzed data. I collaborated with the chief designer to create a unique brand voice and growth strategy that changed the brand's Social Blade grade from a D- to B+. I prepared press releases and negotiated contracts with vendors, brands, photographers, and influencers that aligned with the brand vision while staying within budget. I analyzed data from influencer marketing projects and paid UGC to ensure collaborations produced a lucrative ROI for the company. Lastly, I organized and executed campaigns for product and lifestyle photoshoots.

Satellite Beach, Florida, Us

As a Freelance Social Media Sorcerer, I provided my creative services to local small businesses and excelled at creating compelling content and cultivating vibrant online communities. My expertise included designing eye-catching visuals and engaging ad copy that resulted in a 26% increase in organic followers on Instagram within the first 6 months. In addition, I performed website audits to ensure top SEO performance and expanded social reach using social listening tools. My comprehensive approach to social media marketing enabled me to deliver measurable results and drive meaningful engagement with my clients' target audience. With a keen eye for detail and a passion for crafting captivating content, I helped my clients establish a strong online presence and reach new heights of success.

As the events and marketing coordinator, I was instrumental in organizing and executing celebrity media appearances, in-store fashion shows, and skincare demonstrations that resulted in a 30% increase in the boutique's clientele within the first seven months. I also facilitated seamless communication between the company's headquarters in Hong Kong and Korea on matters such as production, in-store events, and visual merchandising, including Korean to English translations on branded social accounts. Additionally, I executed effective merchandising and floor moves based on seasonal changes, business needs, and trends to maximize sales opportunities. By curating personalized email newsletters based on clients' recent purchases, I contributed to a 40% increase in customer retention rate.

As a sales consultant, I acted as the lead point of reference for customers' questions while maintaining a positive selling atmosphere. I consistently met and surpassed daily sales objectives while networking and building a strong customer base. In addition, I investigated and resolved any customer complaints or issues to strengthen the store's reputation and grow customer retention. To uphold company policies and sustain customer satisfaction, I also provided training to new employees.

Los Angeles, Ca, Us

As a Visual Associate at Forever21, I was responsible for creating an aesthetically pleasing and inviting store environment. I collaborated with the Store Manager and Visual Lead to ensure that all displays, merchandise, and fixtures were strategically placed and in compliance with company guidelines. I was proactive in staying up-to-date on current fashion trends and worked to incorporate them into displays to increase sales and customer engagement. Additionally, I conducted daily walkthroughs to assess and make necessary adjustments to store presentation, paying attention to details such as lighting and signage. Through my efforts, I contributed to an enjoyable shopping experience for customers while also helping to achieve sales goals.

San Francisco, California, Us

As a product development intern, I launched backend web support strategies that decreased the go-to-market time by 5%. I introduced copy that improved client correspondence through emails by 31% and administered website quality analysis checks to ensure products met visual merchandising standards. To heighten the client's online presence, I cultivated digital assets and goal-based marketing content for social media optimization.

Seoul, Kr

Consistently met and exceeded daily sales objectives while actively networking and building a loyal clientele base. Investigated and resolved customer complaints or issues, significantly strengthening store reputation and growing customer retention. Completed store stocking, floor-sets, and opening/closing procedures with meticulous attention to detail. Demonstrated exceptional knowledge of Korean beauty products, including proper skin care techniques and recommendations for personalized skin-care regimens.

I managed a diverse portfolio of both domestic and international clients, driving an impressive $120,000 in annual revenue. Drawing upon my deep understanding of market research, I adeptly directed and developed highly effective marketing campaigns for in-store and online merchandising of vintage clothing, staying attuned to the latest trends. My accountability extended to creating a comprehensive marketing strategy that successfully attracted new business accounts from various boutiques. Through ongoing historical sales analysis, I identified the optimal product mix for showcasing on the sales floor and in window displays, elevating the company's visual merchandising to new heights. My keen eye for detail and flair for organizing successful social engagement events on-site contributed to a significant increase in local client foot traffic. As a highly effective communicator, I built strong relationships with senior management, staff, and decision-makers, working collaboratively towards shared goals. Lastly, my success in creating and promoting engaging content across all social media platforms helped establish a robust social community for the company, further elevating the brand's profile.

Statesboro, Georgia, Us

As a dedicated team member at Georgia Southern University, I provided exceptional assistance to guests during freshman orientation, ensuring a smooth and memorable experience. My role involved providing informative tours of the university's housing facilities and campus resources to parents and incoming freshmen. Through my personable approach and wealth of knowledge, I helped to instill confidence and ease concerns for incoming students transitioning to college life. Additionally, I created and executed engaging social and interactive programming to alleviate stress and foster a sense of community among the incoming students. My commitment to providing a positive experience for students and their families resulted in overwhelmingly positive feedback and helped to reinforce the university's reputation as a welcoming and supportive learning environment.

Statesboro, Georgia, Us

As a dedicated Community Leader, I played an instrumental role in facilitating the acclimation of 40 international student residents to both the university and American culture. My responsibilities included developing and coordinating engaging social programs that not only promoted academic excellence but also addressed the unique needs of each resident, encouraging their involvement in a way that supported the mission of the University and the International Studies Department. Additionally, I established a warm and welcoming community environment that prioritized healthy living, managing several health and educational programs in the dormitory. Through my effective conflict resolution skills, I mediated sessions to mitigate student issues, fostering a supportive and inclusive atmosphere. I was also responsible for coordinating the ‘Social Cakes’ dessert series, a student programming initiative focused on international political, cultural, and social issues. Finally, my commitment to creating a positive living environment resulted in a strong link between the community, faculty, and residents, furthering the University's reputation as a welcoming and inclusive institution.

New York, New York, Us

As a fashion writer and researcher for College Fashionista, I leveraged Women's Wear Daily and other online fashion media outlets to identify emerging fashion trends. My role involved researching upcoming style concepts to produce style articles that catered to the unique interests of over 30,000 students. To ensure that our content remained on-trend, I conducted over 50 on-campus fashion interviews to gather insights into the fashion choices of our student body. These interviews were critical in producing compelling and informative online articles that resonated with our readership. By staying up to date with the latest fashion trends and incorporating student perspectives, I was able to create a dynamic and engaging fashion column that resonated with our audience and helped to cement our publication as a go-to source for all things fashion.

B.S. Fashion Merchandising & Apparel Design, Marketing And Art History Minor

Fashion/Apparel Design, Korean History