Alyson Pearson

Alyson Pearson Email and Phone Number

Illustrator and Graphic Designer @ Alykat Creative
Coffs Harbour, NSW, AU
Alyson Pearson's Location
Coffs Harbour, New South Wales, Australia, Australia
About Alyson Pearson

I’ve had my fair share of fast-paced, high pressure roles in the design industry and busy city living in Sydney, Melbourne and London, but I’m a Coffs Coast creative at heart and excited to be living and working back in my home town on the mid-north-coast of NSW.I have over 15 years industry experience and appreciation for graphic design and can now say teaching design to new and eager creatives is part of my passion and repertoire.I have a genuine interest in engaging and networking in the community and championing young creatives. Connecting and working with passionate people, I hope to be able to inspire and be inspired to help showcase and shape the best the mid-north-coast and beyond has to offer.Always interested in connecting and collaborating.

Alyson Pearson's Current Company Details
Alykat Creative

Alykat Creative

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Illustrator and Graphic Designer
Coffs Harbour, NSW, AU
Alyson Pearson Work Experience Details
  • Alykat Creative
    Illustrator And Graphic Designer
    Alykat Creative
    Coffs Harbour, Nsw, Au
  • Tafe Nsw
    Teacher Of Design
    Tafe Nsw Aug 2019 - Present
    Deliver engaging training both face-to-face on campus and via Connected Learning online using Google Classrooms, MS Teams, and Zoom.Prepare all learning sessions and assessments, measuring student’s understanding and progress with regular reviews, tasks & communication.Mark final assessments, provide feedback to students.Perform demonstrations of techniques in the Adobe applications and share knowledge and experience of relevant, current resources and events.
  • Alykat Creative
    Illustrator And Graphic Designer
    Alykat Creative Jan 2006 - Present
    World Wide
    Alykat Creative is my own business where I get to collaborate and work with interesting, like-minded people and businesses in my area's of experience, being graphic design, marketing and engagement, and overall brand awareness. I also release Fine Art prints of my own designs and illustrations, which has opened doors to goal-driven projects and clients under the Alykat umbrella.Some happy clients I have worked with include: Wildlife Conservation Co.: Packaging Design and Illustration for Easter Bilby Raw Chocolate range.Deva Chocolates: Packaging Design and Illustration for Raw Chocolate range.Plan International Australia: Publication Design and Illustration.Design is Kinky: Publication design for the Semi-Permanent Book, supervisor at the 2006 – 2011 Semi-Permanent design events.Ardoch Youth Foundation: Brochures, survey's and various print designs.Queen Victoria Women’s Centre: Various print and digital designs.Ballina Shire Council: Graphic design for multiple campaigns including Don't Drink and Drive posters, coasters, business cards and flyers.Coast Living Magazine: Advertising graphic artist, worked closely with multiple advertisers and designed ads to their specific needs.Electric Visual: Fashion garment illustrated designs.Blanket Magazine: Illustration for online design magazine.Cassandra Ladru Photography: Illustrated logo design.CO_The Creative Couples Project: Logo and book design.Designer Makeup Tools: Logo design and branding guidelines, catalogue publication design.Every African Woman: Logo design, illustration for website.Vicki Bell Photography: Illustration work. Various portrait illustrations for weddings, engagements, baby showers and other occasions.
  • Planet Art Gallery
    Gallery Curator & Artist Coordinator
    Planet Art Gallery Oct 2018 - Mar 2020
    Coffs Harbour, Australia
    Living back on the Coffs Coast I wanted to be involved in the local creative community and began volunteering my time and creative expertise one day a week at the newly opened and petit not-for-profit Planet Art Gallery. The role quickly grew to managing the space which included the Artists, Exhibitions and Volunteers. Some of my duties and responsibilities now include:- Collaborate with artist's to promote their art and exhibition events, includes basic marketing, design and social media training to assist the artist in promoting themselves to a larger demographic and audience- Communicate and connect with local community and industry professionals by attending networking events, engaging and supporting fellow small business and creatives in their events, and creating a strong network and reputation via social media daily interaction- Present Event Strategies, Artist and Group Exhibition ideas to Gallery Owner and Board- Develop, implement and manage the marketing strategy, including social media, print, and sponsorship opportunities- Manage and create all Marketing content, including graphic design, copy and photography for social media, and print opportunities with The Coffs Coast Advocate and Focus Magazine
  • Shillington Education
    Graphic Design Teacher
    Shillington Education Sep 2017 - Aug 2018
    Melbourne, Australia
    After my experience teaching with Shillington in London, when I returned to Australia in 2017 it was great to be able to continue my relationship with the college and work with the part-time course, which has provided flexibility and balance in my creative career.Key tasks and responsibilities include:Inspire and motivate students about learning graphic designContribute to the evolution of course contentManage multiple tasks and responsibilities including marking assessments, visual diaries, homework and quizzes while adhering to daily admin including organising handouts and preparing for course deliveryWorked closely with a diverse range of students ensuring technical aspects of the Adobe programs were understood and the client brief outcomes were being met, making adjustments when necessaryCommunicate in a small close-knit team under high levels of pressure and a fast-paced environment while keeping students engaged and enthusiastic Design various teacher examples and case-studies of course briefs including festival flyers, corporate reports, brand and identity roll out, to packaging and UX/UIDelivery of briefs, lectures, and technical demonstrations to 30–50 diverse students while constantly learning and improving delivery techniques.Design on screen in front of the class, talking through design decisionsCritique student’s work objectively and provide constructive feedback on design principles and styleAttend design and innovation conferences and events to ensure relevant and current knowledge and skills continue to evolveAttend Teach the Teacher workshops
  • Shillington Education
    Graphic Design Teacher
    Shillington Education Sep 2015 - Dec 2016
    London, United Kingdom
    Key tasks and responsibilities include:Inspire and motivate students about learning graphic designContribute to the evolution of course contentManage multiple tasks and responsibilities including marking assessments, visual diaries, homework and quizzes while adhering to daily admin including organising handouts and preparing for course deliveryWorked closely with a diverse range of students ensuring technical aspects of the Adobe programs were understood and the client brief outcomes were being met, making adjustments when necessaryCommunicate in a small close-knit team under high levels of pressure and a fast-paced environment while keeping students engaged and enthusiastic Design various teacher examples and case-studies of course briefs including festival flyers, corporate reports, brand and identity roll out, to packaging and UX/UIDelivery of briefs, lectures, and technical demonstrations to 30–50 diverse students while constantly learning and improving delivery techniques.Design on screen in front of the class, talking through design decisionsCritique student’s work objectively and provide constructive feedback on design principles and styleAttend design and innovation conferences and events to ensure relevant and current knowledge and skills continue to evolveAttend Teach the Teacher workshops
  • Macmillan Cancer Support
    Graphic Designer
    Macmillan Cancer Support Aug 2014 - Sep 2015
    London, United Kingdom
    Responsible for designing a wide range of marketing materials, including leaflets, brochures, reports, newsletters, display materials and some digital communications, for audiences including people living with cancer, Macmillan supporters and volunteers, health and social care professionals, and the general public.I worked closely with the copywriters in the team to develop creative concepts, pitching these to clients.I created templates and guidelines to enable colleagues and suppliers to produce appropriately branded communications.I helped deliver the Macmillan brand and act as a brand champion with internal and external clients, and work within Macmillan’s identity guidelines, assisting in their development where appropriate.Managed projects from brief to print effectively and maintain records as required for smooth handover of projects.Research the latest and best practice in design, and share this with colleagues.Regularly utilised and sourced content from Macmillan’s online image library.Designed publications including the quarterly magazine for professionals, Mac Voice, and the 2014 Annual Report.
  • Plan International
    Senior Graphic Designer
    Plan International Jun 2012 - May 2014
    Melbourne, Australia
    Independent in-house graphic designer working directly with all departments to produce high quality print and digital design solutionsLed the brand re-fresh with a refined and modern approachProduced Plan’s biannual magazine and all major publications including the award-winning Annual ReportCreated online content such as info-graphics, ads and banners for the Plan website and social media channels Management of all printing and paper suppliersConfidently designed within the boundaries of the brand style guide and also welcomed conceptual briefs with alternate target demographicsRegularly researched, downloaded and uploaded images with appropriate meta data from the international image libraryWorked closely and confidently with external design agencies and contractors when work was out-sourced
  • Phillips & Father Printing
    Graphic Designer
    Phillips & Father Printing Nov 2011 - Jun 2012
    Melbourne, Australia
    Responsible for all graphic design and customer service within the internal design agency.Work closely with the in-house offset printer to achieve the best colour and end result.Design website concepts.Liaise with suppliers and external printers.Work one on one with challenging clients and varying briefs.Work from concept to print ready under pressure and to tight deadlines.Comfortable working independently as well as part of the team.Website and corporate design for boutique and small business clients.Work confidently with pantones, four colour process and a wide variety of paper stocks.
  • Living Wisdom Magazine
    Graphic Designer
    Living Wisdom Magazine Jan 2008 - Aug 2011
    Byron Bay, Australia
    Responsible for all art direction and design of the biannual health and environment magazine.Trustingly worked unsupervised and kept myself motivated working from my own studio in the last 12 months.Design various flyers, posters, brochures, business cards and all office stationary and advertisements.Develop EDMs using Constant Contact and maintain the Joomla website.Research and acquire all magazine image content including creating illustrations.Manage all printing and liaise wiith advertisers and distributors.Work under pressure and to strict deadlines.

Alyson Pearson Education Details

  • International Teacher Training Academy (Itta)
    International Teacher Training Academy (Itta)
    Workforce Development And Training
  • Commercial Arts Training College (Catc)
    Commercial Arts Training College (Catc)
    Graphic Design
  • Coffs Harbour Jetty High
    Coffs Harbour Jetty High
    Higher School Certificate

Frequently Asked Questions about Alyson Pearson

What company does Alyson Pearson work for?

Alyson Pearson works for Alykat Creative

What is Alyson Pearson's role at the current company?

Alyson Pearson's current role is Illustrator and Graphic Designer.

What schools did Alyson Pearson attend?

Alyson Pearson attended International Teacher Training Academy (Itta), Commercial Arts Training College (Catc), Coffs Harbour Jetty High.

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