Alyson Salva work email
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Business forward. Passionate. Dynamic problem solver. 15+ years experience developing and executing proven digital media strategies, leading high-performing teams and solving complex business problems for clients.
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Managing DirectorAdparlor Jan 2022 - PresentNew York, New York, Us
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Senior Account DirectorAdparlor Apr 2018 - PresentNew York, New York, Us
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Account DirectorAdparlor May 2017 - Apr 2018New York, New York, UsAdParlor helps ambitious marketers hit their business goals by providing the data, technology and people to make their social advertising more effective across all major social networks, including Facebook, Instagram, YouTube, Twitter, Snapchat, Pinterest and LinkedIn. Crazy smart people coupled with in-house power tools help our clients with:• Customer Journey Planning. Create actionable customer insights and hypotheses, focused on segmentation around different customer journeys. Those journeys are focused on maximizing customer lifetime value for all potential, existing and lapsed customers.• Tailored Creative at Scale. Generate a range of tailored creative (display and video) to optimize engagement for each customer journey.• Optimize for ROI. Apply a rapid, automated test-and-improve methodology for all campaigns, to eliminate waste and scale what is working. • Value Creation. Provide learnings and dashboards focused on maximizing the Return on Ad Spend (ROAS) on every dollar spent.Clients include Amazon, Amtrak, Bath & Body Works, Greyhound, Novartis, QVC, Walmart and WingStop. AdParlor is headquartered across Toronto, Kansas City, New York and Singapore, and has 250 employees in 20 offices around the world. AdParlor Asia, our joint venture with Axiata (a pan-Asian telecom group) is held up as a model for how telcos should partner with adtech companies to monetize their data.
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Partner Development ManagerAdparlor May 2015 - May 2017New York, New York, UsAdParlor offers a streamlined, cross-platform buying experience that allows brands to run social video campaigns across all the major social/video platforms - Facebook, Twitter, Instagram, Pinterest, Snapchat, LinkedIn and Google. We help clients determine the right media mix depending on campaign objectives and KPIs, share learnings and insights across social platforms to target smarter and improve ROI. That’s why companies like Volkswagen, Sony, Spotify and Coca-Cola rely on AdParlor.
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Team Lead, Adstation For Email At AdknowledgeAdknowledge Jan 2013 - Jun 2015Kansas City, Missouri, UsAdknowledge aims to help leading advertisers acquire digital consumers and maximize their lifetime value, at scale. With unique reach, ad formats, data, insights, targeting algorithms, creative approaches and high volume optimization, we provide advertisers with quality leads from fragmented, hard to reach places around the world. These include social networks (incl. Facebook & Twitter), display, video, mobile, apps and email. With hundreds of 'ROI Junkie' employees located throughout North America, plus growing offices in Europe, Asia and Latam, Adknowledge aims to set the standard in optimizing online advertiser ROI across channels. More about us:- Offices in Kansas City, San Francisco, New York, Ft. Myers, Toronto, London, Paris, Munich, Shanghai, Singapore and Sao Paulo. Employees and partners in several other locations- JMI, TPG, TCV and Nokia as minority investors- Listed by Silicon Alley Insider as the 22nd most valuable start-up in the world- Recognized by Glassdoor as one of the Top 25 best companies to work forAdknowledge is continuing to expand its presence in the US and international markets. We seek out the best talent from an increasingly global and diverse labor pool. To APPLY ONLINE and learn more details about new opportunities, visit our careers page @ http://www.adknowledge.com/about/careershttps://www.youtube.com/watch?v=8zblhreQNyU -
Sr. Account Manager, Adstation For Email At AdknowledgeAdknowledge Jan 2012 - Dec 2013Kansas City, Missouri, Us
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Account Manager, Adstation For EmailAdknowledge Jan 2010 - Jan 2011Kansas City, Missouri, Us
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Account CoordinatorSullivan Higdon & Sink Feb 2008 - Feb 2009Kansas City, Mo, UsAs Team Coordinator, my primary role was to support work as it moved among and between the entire client team (including account services, creative and production) in the delivery of campaigns to the client.
Alyson Salva Skills
Alyson Salva Education Details
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University Of Missouri-ColumbiaMajor In Journalism (Strategic Communication); Minor In English
Frequently Asked Questions about Alyson Salva
What company does Alyson Salva work for?
Alyson Salva works for Adparlor
What is Alyson Salva's role at the current company?
Alyson Salva's current role is Managing Director at AdParlor.
What is Alyson Salva's email address?
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What is Alyson Salva's direct phone number?
Alyson Salva's direct phone number is +181683*****
What schools did Alyson Salva attend?
Alyson Salva attended University Of Missouri-Columbia.
What skills is Alyson Salva known for?
Alyson Salva has skills like Online Advertising, Advertising, Lead Generation, Ppc, Market Analysis, Sem, Digital Marketing, Email Marketing, Account Management, Social Networking, Mobile Marketing, Media Buying.
Who are Alyson Salva's colleagues?
Alyson Salva's colleagues are Tessie Bernardo, José Fernan Rosa, Hyuna Cho, Olivia Leonard, Alex Judge, Jared Levy, Jack(Pammi) Komli.
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