L'Oréal
L'Oréal
AeroLeads people directory · profile
Alyson Wettenstein Email & Phone Number
L'Oréal
at
L'Oréal
1 work email found
@urbandecay.com
2 phones found area 310 and 800
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Who is Alyson Wettenstein? Overview
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Quick answer
Alyson Wettenstein is listed as L'Oréal at L'Oréal, based in Santa Monica, California, United States. AeroLeads shows a work email signal at urbandecay.com, phone signal with area code 310, 800, and a matched LinkedIn profile for Alyson Wettenstein.
Alyson Wettenstein previously worked as Assistant Vice President, Consumer Activation Marketing at Urban Decay Cosmetics and Director, Retail Media and Data Partnerships at L'Oréal. Alyson Wettenstein holds B.A., Economics from Suny Geneseo.
Company email context
Email format at L'Oréal
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*@urbandecay.com
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Profile bio
About Alyson Wettenstein
The common thread linking my decade of experience is using data to learn, influence and ultimately drive business impact. Personally and professionally passionate about understanding how and why we make decisions. Working at the world's largest, global beauty company for 3+ has had me focused on what's in it for the consumer, and how can we anticipate their needs? How can we blend data and creativity to take calculated risks and do things differently? Currently thinking about how to step back to make a bigger impact.
Listed skills include Leadership, Strategic Partnerships, Digital Transformation, Digital Strategy, and 19 others.
Current workplace
Alyson Wettenstein's current company
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10 roles
Alyson Wettenstein work experience
A career timeline built from the work history available for this profile.
Assistant Vice President, Consumer Activation Marketing
Current
Feb 2021 - Present
Director, Retail Media And Data Partnerships
Accelerate the increasingly critical Retailer.com business through strategic media planning and activation of data. Get to know our consumers and cater to them. Spark change management and mass collaboration to future-proof our businesses.
Feb 2020 - Feb 2021
Director, Advanced Analytics
Lead C-level management discussions on data-driven opportunities across >$600M in marketing spend, based on analytics output from marketing mix modeling and campaign-level measurement. Pioneered the development of custom, in-house solutions such as tools to optimize promotions, pricing and search for brands with e-commerce and/or distribution on.
Jan 2018 - Feb 2020
Senior Manager, Advanced Analytics
Created foundation for ROI measurement program and data best practices through marketing mix modeling and multi-touch attribution, resulting in 2X increased scope within 2 years. Championed Data & Analytics change management as part of L'Oreal's Digital Transformation. Regularly led training module on ways to interpret and visualize data to make inform.
Feb 2017 - Dec 2017
Senior Client Services Manager
Convertro
Convertro was a digital analytics & SAAS firm under AOL technology, recognized by Forrester for attribution.Managed $1.9MM book of business (10% of total company revenue) across 5 clients ranging from rapidly growing startups to leading global brands including IBM. Led architecture of Digital Attribution solutions for clients across clients in E-Commerce.
Jun 2016 - Feb 2017
Account Director, Strategy
Consulted Fortune 100 CMOs through advanced analytic solutions to optimize investment and evaluate marketing mix. Success measured by improved ROI across marketing investments and incremental sales.Experience across industries: Financial Services, Retail, Telecommunications, Healthcare, Quick Service Restaurant and more.
Jan 2016 - Jun 2016
Manager, Strategy
Jan 2012 - Dec 2015
Analyst, Strategy
- Assisted VP with client-facing insights presentations, ROI analyses and marketing budget simulations/optimizations.- Create data validation reports from clients’ marketing data, syndicated sources and economic data to inform expected econometric modeling results. - Led weekly internal team meetings and worked with cross-functional team members for a.
Jun 2010 - Jan 2012
Marketing Intern
Smart Design Llc
Jun 2008 - Aug 2008
2 education records
Alyson Wettenstein education
B.A., Economics
Suny Geneseo
Education record
American University Of Rome
FAQ
Frequently asked questions about Alyson Wettenstein
Quick answers generated from the profile data available on this page.
What company does Alyson Wettenstein work for?
Alyson Wettenstein works for L'Oréal.
What is Alyson Wettenstein's role at L'Oréal?
Alyson Wettenstein is listed as L'Oréal at L'Oréal.
What is Alyson Wettenstein's email address?
AeroLeads has found 1 work email signal at @urbandecay.com for Alyson Wettenstein at L'Oréal.
What is Alyson Wettenstein's phone number?
AeroLeads has found 2 phone signal(s) with area code 310, 800 for Alyson Wettenstein at L'Oréal.
Where is Alyson Wettenstein based?
Alyson Wettenstein is based in Santa Monica, California, United States while working with L'Oréal.
What companies has Alyson Wettenstein worked for?
Alyson Wettenstein has worked for L'Oréal, Urban Decay Cosmetics, Convertro, Marketshare, and Smart Design Llc.
How can I contact Alyson Wettenstein?
You can use AeroLeads to view verified contact signals for Alyson Wettenstein at L'Oréal, including work email, phone, and LinkedIn data when available.
What schools did Alyson Wettenstein attend?
Alyson Wettenstein holds B.A., Economics from Suny Geneseo.
What skills is Alyson Wettenstein known for?
Alyson Wettenstein is listed with skills including Leadership, Strategic Partnerships, Digital Transformation, Digital Strategy, Marketing Analytics, Data Analysis, Business Development, and Market Research.
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