By taking on the challenge and adventure of starting and running my own small business; I have had the amazing opportunity to fully channel my creative passions, and significantly grow my knowledge of business. The constant grind has shaped me into a buyer, a social media savy, marketer, a fashion photographer, a shipping expert, an inventory stickler, and an accountant. I have never been more proud to build my own business and have the opportunity to wear many hats. One can never appreciate what someone does until they walk in their shoes. Growing dainty lion has taught me the value of every role in the fashion industry. Nothing else could have shaped me more into the go-getting, fashionista, I am today. dainty lion is an online boho-chic women's boutique, set on the vision of bringing together the wild spirit of the west coast, the edge of the east coast, and the irresistible charm of the south - into one holy matrimony. in this beautiful day and age, we, as free-fashion-spirits, have the amazing opportunity to dress how we feel. from staple pieces to one-of-a-kinds, dainty lion is committed to providing superb style through impeccable designers that inspire us all to be trendsetters - we can all be dainty lions.
Dainty Lion
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Owner And PresidentDainty LionTexas, United States
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Owner / PresidentDainty Lion Jul 2014 - PresentDallas, Texaswww.daintylion.com@daintyliontx
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Merchandise Assistant - Womens ContemporaryJcpenney Apr 2013 - Sep 2014Plano, TxQuickly adapted to big box applications such as; ‘Encompass’, ‘CIS’, and ‘Purchase Order Management (POM)’o Required in order to complete lot set ups necessary for each style within in each brando Able to produce fast turnaround of lots, which is necessary within the Contemporary team with each set constantly changingMaintained all samples needed for each set, including Joe Fresh and Contemporary brandso Precision was needed to be sure that designated samples got to… Show more Quickly adapted to big box applications such as; ‘Encompass’, ‘CIS’, and ‘Purchase Order Management (POM)’o Required in order to complete lot set ups necessary for each style within in each brando Able to produce fast turnaround of lots, which is necessary within the Contemporary team with each set constantly changingMaintained all samples needed for each set, including Joe Fresh and Contemporary brandso Precision was needed to be sure that designated samples got to Marketing, Public Relations, .Com, and Product Development; all by the necessary deadlinesEmbraced opportunity to work with people in all departments of Women’so Spent a great deal of time working with Marketing, creating photo decks and working within their time frame as well as our MATso Worked with Product Development to know when samples were final or still in-progressHelped me understand the extensive cycle needed to get the most cost effective product.Welcomed extra work that was not within my ‘job description’ in order to gain more knowledge on every position within the MAT team.o Worked with my Associate Buyer to understand POM and quickly became comfortable enough where I was trusted with work orders (WOs) for both stores and Collin Creeko With the understanding of POM I was able to understand the smaller details in things I already did on a daily basis like; creating pre-packs (PPKs) and distribution thru shop grades. Adjusted to understanding another target market within the retail industry. Show less -
Assistant BuyerStanley Korshak Dec 2010 - Feb 2013Men'S Sportswear• Assisted in daily sales and inventory reporting by producing ‘Daily Sales Summary’, ‘Merchandise Plan Status’, ‘Inventory Detail/Summary’, ‘Receiving Detail/Summary’, and ‘Vendor Sales Analysis’ • Analyzed and understood inventory levels in order to be able to react and positively help business • Sat in on many projection meetings to understand needs to meet forecasted plans, how to react to poor sales, how to manage proper inventory flow due to season • Prepared weekly… Show more • Assisted in daily sales and inventory reporting by producing ‘Daily Sales Summary’, ‘Merchandise Plan Status’, ‘Inventory Detail/Summary’, ‘Receiving Detail/Summary’, and ‘Vendor Sales Analysis’ • Analyzed and understood inventory levels in order to be able to react and positively help business • Sat in on many projection meetings to understand needs to meet forecasted plans, how to react to poor sales, how to manage proper inventory flow due to season • Prepared weekly sell-through reports and logged into workbooks to breakdown vendor sales and department sales • Entered every seasonal and replenishment order into the system which gave me the opportunity to become knowledgeable of product prior to arrival and control dating • Gained extensive knowledge on men’s most luxurious brands, with an emphasis in sportswear, specifically denim, along with all divisions of Ermenegildo Zegna • Brunello Cucinelli & Zegna are top 2 in sales and budget, and all within the sportswear realm. Between F11 and F12 both budgets were increased by 130K making each an over 400K brand • Built J Brand from an 18K denim business to a 63K business within a year. Dealing with denim constantly strengthened my inventory management and flow understanding • Produced strong clientele following of new vendors by fully understanding target market • Formed close relationships with vendors • Produced weekly vendor sell-through reports to keep vendors updated with sales • Managed all sportswear special orders • Improved my ability to respond to deadlines, work with vendors, and satisfy the customer • Involved in buying as well as, receiving, and merchandising • Accompanied buyer to Dallas market • Worked within one of the most prestigious places within retail world • Physically worked on the floor which helped me understand clientele demands, increased product knowledge, and observe flow Show less -
Administrative AssistantLure Salon Dallas Sep 2010 - Dec 2010 -
InternStanley Korshak May 2010 - Aug 2010Mens Division• Learned new aspects of retail • Able to work among all kinds of different people with vast amounts of experience and knowledge to share • Acquired styling techniques from exemplary sales associates who have been in luxury industry for decades -
Study AbroadAmerican Intercontinental University Jun 2009 - Jul 2009Received hands on experience in one of the world’s fashion capitals Learned from well-known guest speakers from all sides of industry Able to live in foreign environment and absorb the culture
Alyssa Archer Skills
Alyssa Archer Education Details
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Apparel Design & Manufacturing -
Apparel Design And Manufacturing
Frequently Asked Questions about Alyssa Archer
What company does Alyssa Archer work for?
Alyssa Archer works for Dainty Lion
What is Alyssa Archer's role at the current company?
Alyssa Archer's current role is Owner and President.
What schools did Alyssa Archer attend?
Alyssa Archer attended Texas Tech University, Texas Tech University.
What are some of Alyssa Archer's interests?
Alyssa Archer has interest in Animal Welfare, Arts And Culture.
What skills is Alyssa Archer known for?
Alyssa Archer has skills like Fashion Buying, Assortment, Visual Merchandising, Apparel, Merchandising, Fashion, Styling, Retail, Open To Buy Management, Fashion Design, Inventory Management, Luxury Goods.
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Alyssa Catalano
Huntington Beach, Ca1panasonic.aero
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