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Alyssa Berman-Waugh Email & Phone Number
Senior Vice President, Resident Experience
at
Fire Aside
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Senior Vice President, Resident Experience
Location
San Anselmo, California, United States
Company size
Who is Alyssa Berman-Waugh? Overview
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Quick answer
Alyssa Berman-Waugh is listed as Senior Vice President, Resident Experience at Fire Aside, a with 13 employees, based in San Anselmo, California, United States. AeroLeads shows a matched LinkedIn profile for Alyssa Berman-Waugh.
Alyssa Berman-Waugh previously worked as Marketing and Product Innovation Consultant at A.B-W Consulting and VP of Marketing at Level Home Inc.. Alyssa Berman-Waugh holds Ba In Communications - S.I. Newhouse School Of Public Communications At Syracuse University, Communications from Syracuse University.
Company email context
Email format at Fire Aside
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Fire Aside
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Profile bio
About Alyssa Berman-Waugh
Strategic marketing professional with years of experience building some of the most recognized consumer brands in the CPG, health & wellness and consumer tech space. I work closely with internal and external teams to deliver product and experiences that delight consumers all over the world. Product innovation expert, managing all phases of product development from initial concept to a final commercialized product.
Current workplace
Alyssa Berman-Waugh's current company
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Fire Aside
10 roles
Alyssa Berman-Waugh work experience
A career timeline built from the work history available for this profile.
Marketing And Product Innovation Consultant
- Serve as strategic advisor to emerging brands and early stage start-ups in CPG, tech and fitness, spearheading initiatives in product positioning, brand development, and GTM strategies- As Head of Innovation at Cerebelly, collaborated with an esteemed food scientist and practicing Neurosurgeon (MD, PhD) to conceptualize and launch a pioneering line of brain-focused baby food- Created marketing strategy and creative assets for various digital communities centered around Dementia and Alzheimer’s disease
Vp Of Marketing
Jan 2022 - Feb 2024
Director Of Marketing
Oct 2019 - Jan 2022
Co-Founder, Vp Of Brand
Led brand strategy for how consumers interact with and experience Sufferfest Beer Company. Co-managed Sales
Dec 2015 - Jul 2016
Director Of Marketing
Strava lets athletes all over the world experience social fitness—sharing, comparing and competing with each other's personal fitness data via mobile and online apps. Currently focused on the needs of avid cyclists and runners, Strava lets you track your rides and runs via your iPhone, Android or dedicated GPS device to analyze and quantify your performance. Strava makes fitness a social experience, providing motivation and camaraderie even if you’re exercising alone.
Jul 2012 - May 2015
Brand Experience Communication Director
Sep 2010 - Jun 2012
Brand Marketing
Launched LUNA Sport, the first line of sports nutrition products created for women. Launched LUNA Protein, the best selling protein bar designed for women.Created and executed go-to-market strategies, leveraging Team Luna Chix Pro athletes and local ambassadors in key cities across America. Sponsored running, cycling and triathlon events that catered to female athletes, like the Nike Women's Marathon and Mermaid Triathlon series.Partnered with internal Creative team on product packaging, retail merchandising, event booth/signage.Managed P&L for businesses.
Jul 2006 - Sep 2010
Product Manager
Jun 2004 - Feb 2006
Brand Manager - Powerbar Portfolio
Jan 1998 - Mar 2004
1 education record
Alyssa Berman-Waugh education
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Syracuse University
FAQ
Frequently asked questions about Alyssa Berman-Waugh
Quick answers generated from the profile data available on this page.
What company does Alyssa Berman-Waugh work for?
Alyssa Berman-Waugh works for Fire Aside.
What is Alyssa Berman-Waugh's role at Fire Aside?
Alyssa Berman-Waugh is listed as Senior Vice President, Resident Experience at Fire Aside.
Where is Alyssa Berman-Waugh based?
Alyssa Berman-Waugh is based in San Anselmo, California, United States while working with Fire Aside.
What companies has Alyssa Berman-Waugh worked for?
Alyssa Berman-Waugh has worked for Fire Aside, A.B-W Consulting, Level Home Inc., Sufferfest Beer Company, and Strava, Inc..
How can I contact Alyssa Berman-Waugh?
You can use AeroLeads to view verified contact signals for Alyssa Berman-Waugh at Fire Aside, including work email, phone, and LinkedIn data when available.
What schools did Alyssa Berman-Waugh attend?
Alyssa Berman-Waugh holds Ba In Communications - S.I. Newhouse School Of Public Communications At Syracuse University, Communications from Syracuse University.
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