Lead projects for point of sale literature and email campaigns in support of channel marketing strategy. Create description and purpose of each literature piece for communication to the sales team and external partners.Communicate new marketing initiatives including the purpose, guidelines, and procedures internally to cross-functional teams.Review and update sales presentations to ensure up-to-date and accurate content is provided to the sales team, for external audiences.Created a new database aimed at organizing authorized marketing literature, presentations and related documents to support sales and marketing teams. Responsible for maintaining the database, communicating updates, and executing on improvements.Refreshed the “Finance by Cambria” program in order to increase program efficiency, improve current customer experience, and increase sales.

Developed and executed marketing initiatives including advertising, communications, branding, promotions, sponsorships and organizational involvement.Managed “Show Roof” experience by promoting and coordinating event logistics. Represented the company in several professional organizations, including Minnesota Multi Housing Association (MHA), Minnesota Shopping Center (MSCA) and NAIOP – Commercial Real Estate Development Association to maintain close relationships with existing partners and help develop new partnerships.Organized and managed all company-related events from start to finish including employee, client, partner and organizational events. Promoted company at events including trade shows, golf tournaments, programs, networking and organizational.Led email and social media marketing. Increased Facebook likes by 45% and LinkedIn followers by 57%. Maintained average open rate of 29% in email marketing using Constant Contact. Implemented use of Google Analytics for website. Supported sales team and processes. Created sales collateral for sales team and marketing efforts. Monitored leads and projects throughout the pipeline. Coordinated employee training on lead management software.Executed construction management support efforts, including drafting of proposals and templates, project documentation, permitting, inspections, and moving sales through the pipeline. Provided direction and support for various projects and presentations.

Communicated by phone and email to deliver exceptional service to customers while obtaining a home mortgage. Analyzed loan applications and financial documents to guide customers and work with underwriters during the loan process to ensure proper procedures were taken to reach mortgage approval, with the ability to offer alternative solutions as needed. Collaborated with corporate clients, relocation companies, real estate agents and title companies involved in the loan process to provide a satisfying customer experience and continued relationship with their corporate employers.Obtained underwriting authority to analyze and approve mortgage applications and documents. Completed decision and document training and passed loan application and document audits, followed by an authority completion test.