Exceptional Writing SkillsDisplay mastery of language, grammar, and SEO writing techniques to create compelling and engaging copy for AmazonCraft copies that effectively communicate the brand’s message and resonate with the target audienceResearch SkillsConduct thorough research to understand the industry and target audience using Helium10Use insights to create relevant, informed copyProofreading and Editing Review and edit not only their own work but also the work of junior copywriters under them for accuracy, consistency, clarity, and adherence to brand guidelines and SOPsProvide constructive feedback to enhance the quality of copies across the teamStrategic ThinkingAlign copywriting with the overall marketing and brand strategiesUnderstand the audience and tailor the message to achieve specific communication objectivesCreative ConceptualisationGenerate innovative ideas and concepts for content and advertising campaignsTranslate complex information into clear and concise messagingCritique and Feedback:Provide constructive feedback to team members and junior copywriters to elevate their work.Accept and implement feedback to refine and improve design projects.CollaborationClosely collaborate with designers, seniors, managers, and other team members to bring creative visions to lifeIncorporate feedback to refine and improve copyAdaptabilityWrite for various content types such as titles, bullets, images, A+ content, storefront, posts, and videosAdapt writing style to fit different brand tones and content typesTime ManagementManage multiple projects and deadlines effectivelyDeliver high-quality copies within established timeframesClient InteractionsInteract with clients to understand their requirements and incorporate their feedbackPresent and explain copy concepts / SOPs to clients, addressing questions and concerns

• Handles Real Estate Campaigns• Handled sales campaign for Spa and Salon• Offered and booked free facial to customers for various American Beauty Spa Salon branches• Handled health insurance campaigns• Offered to connect customers to health insurance agents in their area

• Assisted and spoke in seminars and forums regarding mental health • Handled the subject unit "Understanding the Self" • Created modules, learning aids, assessment tools, and reports • Recorded and evaluated performance and test results

• Coordinated and Facilitated all training and developmental activities of Citra Mina Group of Companies (CMGC) • Kept all training records and Competency Matrix • Facilitated/conducted training and performance-related surveys (e.g. Regular and Officer Evaluation Surveys, Employee Assessment Survey, Performance Evaluation, etc.) • Created summary and evaluations of all results and prepared recommendations for future training and activities• Wrote for Rapport: The Official Newsletter of Citra Mina Group of Companies• Served as Subcommittee Chairperson for Family Welfare