Alyssa Quirk Email & Phone Number

Grand Rapids, Mi, Us

Asheville, North Carolina, United States

-Oversee sponsorship fulfillment: coordinate contractual sponsorship items and collected photos and data for end of season recaps-Responsible for creating content for website and social media pages including Facebook, Twitter, and Instagram-Create web content and develop monthly social media calendars to help drive ticket revenue-Produce game scripts for 60+ home games-Coordinate and execute all pre-game ceremonies, as well as in-game entertainment and promotions-Create weekly newsletters including all content and digital graphics-Implement non-game events and programs: school and library reading programs and player and mascot community immersion programs-Oversee and schedule part-time, gameday staff and full-time interns

-Utilized Hootsuite to create content for the Josh's Frogs Facebook and Instagram profiles-Created a weekly social media calendar and planned posts out on each social platform -Met with department heads multiple times a week to take pictures and communicate the most relevant information and products that needed to be shared on social media-Photographed animals and plants to be used in the posts-Monitored and recorded social media analytics weekly from Google Analytics - Facebook and Instagram followers, revenue, ad spending, and conversion rates -Created and monitored Josh's Frogs Facebook Groups-Utilized Klaviyo to integrate JF's Facebook ads with their email marketing lists and create custom audiences-Monitored the social media advertising budget-Kickstarted the YouTube channel, uploaded all content, coordinated video shoots with an outsourced business -Partnered with local schools to do Facebook and Instagram Live events in which the animal experts would present various amphibian species to elementary school classrooms -Communicated and worked with social media influencers regularly to obtain more brand exposure for Josh's Frogs-Developed a strong partnership with "The Reptile Report" - a widely known company in the reptile industry -Helped to launch the Josh's Frogs Aquatics Division through lead ad generation on Facebook and by creating an aquatics group on Facebook-Coordinated and planned weekly Facebook Live sessions with animal experts-Created and monitored Facebook ads every week to help gain leads, get more website clicks, and increase website purchases-Worked closely with Josh's Frogs Third-Party Marketing Specialist to launch the first Josh's Frogs Amazon Shop and to create posts to coordinate with the products in the shop

Asheville, North Carolina, United States

-Helped to create the promotional calendar for the Tourists' 2020 baseball season-Developed the Tourists' online promotional calendar and linked it to their MiLB website-Worked to create a schedule for the radio and TV ads that would have been played for the entire 2020 season-Scheduled each mascot performer and promotional team member for every home game-Created graphics for each of the Tourists' social media platforms (Instagram, Twitter, andFacebook)-Initiated "Mr. Moon's 2020 Reading Program", and had nearly 4,000 kids from theAsheville area participate-Created Facebook events and scheduled them to be posted for every home game during the2020 season-Attended and represented the Tourists at community events-Created monthly social media calendars and set up posts in correspondence with eachcalendar-Assisted with the execution of the employee job fair and worked to hire part-time staff for the 2020 baseball season

Charleston, South Carolina Area

-Coordinated and planned promotional theme nights at the ballpark as well as events that occurred during the games-Directed our grassroots marketing efforts to drive ticket sales on Thursday evenings-Handled all in-game sponsorship relationships-Creating and executed game day scripts and PA reads -Weekly experience with radio interviews to promote theme nights and ticket giveaways

Mt. Pleasant, Mi

-Worked with a team of individuals to help plan and coordinate the networking events for the Home Builders Association of Central Michigan-Created social media content, direct mail pieces, daily newsletters, and email blasts-Prepared and planned for the annual spring Home Show-Recruited and booked celebrity appearances from HGTV

Mount Pleasant, Mi

Planned and coordinated meetings and events for student organizations, faculty departments, and external clients on Central Michigan University's campus.