Alyssa Stephens Email & Phone Number

Eau Claire, Wi, Us

Designed collateral templates and developed graphics for web, email, social media, print, and presentations that include deliverables such as case studies, eGuides/white papers, logos, infographics, diagrams, icons, sales sheets, and much more. Maintained two existing brand guidelines across all creative as well as contributed to further development of organizational brand identities. Created work that answered to a creative brief and matched specifications while also offering alternative solutions. Ensured that work was completed according to specified timelines and communicated regularly about progress with the creative director and team. Managed many projects simultaneously and worked with various stakeholders to ensure that the final design deliverables matched their expectations. Also was the design lead on various campaign initiatives set forth by the marketing team to grow new leads and business across all brands.

Altoona, Wisconsin, United States

Implemented brand standards for Hoeft Builders and revamped their marketing efforts to set them apart from their competitors. Promoted Hoeft Builders on social media across various platforms. Scheduled project photos and worked with project managers along various stages of the construction process. Maintained inventory of apparel, and promotional items, and put together swag for new hires and gifts to clients. Re-designed and branded all new marketing materials complete with copywriting and cohesive branding. Was instrumental in the re-design of the Hoeft Builders website and maintaining our portfolio of project imagery. Attended community events as well as all groundbreakings, open houses, and grand openings to make sure there was a Hoeft presence. Helped to create a marketing plan and set forth a budget going forward for various sponsorship and marketing efforts.

Eau Claire, Wisconsin, United States

Worked to maintain and enhance Spectrum Insurance Group's marketing, communication, and social media efforts by planning, implementing, and evaluating activities and programs that support Spectrum's strategic goals. Worked on generating content and producing the quarterly employee newsletter, sent introductory staff emails as well as built and maintained effective working relationships with vendors. Managed the company website and made sure content was up to date and accurate. Was a key player in the administration of our value-added service platforms and created training documents and procedures to help agents market and sell these services to our clients and prospects. Assisted in making sure Spectrum locations had the appropriate marketing materials and worked with agents on individual marketing and social media requests to help them leverage their business.

Eau Claire, Wisconsin Area

Designed ads, social media post graphics, brochures, flyers, billboards, and various CCFBank promotional materials both internal and external. Met strict deadlines and collaborated with various departments on promotional items. Was a key decision-maker in the rebrand of the bank by offering creative direction and guidance on signage, print materials, and other branded items. Built prototypes for our website and mobile app re-design. Developed a monthly content calendar based on bank trends and scheduled social media postings on all of our social channels, respectively. Updated branch promotional materials as needed for various specials and promotions. Worked to coordinate and manage bank-sponsored events so adequate promotional materials were being presented and returned in a timely manner.

Eau Claire, Wisconsin Area

Worked as part of the creative team to design website prototypes, logos, and systems for various clientele. Also helped to make modifications to various client sites through our coding program, as well as through our system's administration tools. Attended weekly meetings, and worked as a copy-writer to update and maintain various blogs for existing sites.

Stevens Point, Wi

Collaborated with the marketing team to produce high-quality materials that effectively follow the brand standards guidelines. Responsible for research, design, and communication of better user experiences across all digital platforms including the commercial website, partner websites, agent portal and the mobile app for iOS and Android. Produced various HTML emails, web ads, as well as both print and digital promotional materials.