Alyssa Barba Email and Phone Number

• Coordinate with our research & evaluation partner, Cal State University Los Angeles, to organize all GRYD partnership meeting & training master calendars, administration of training attendance forms, and updating internal databases• Maintenance of media package including official GRYD logos, budget request forms, handbooks, fiscal manuals, and GRYD zone maps for 42 non-profit agencies representing Mayor Eric Garcetti’s gang prevention and intervention initiatives• Management of communication between the GRYD Office and 8 reentry & diversion non-profit agencies by creating monthly newsletters, scheduling partnership meetings & large team trainings, maintaining calendars, and budget tracking• Tracking of public safety local, state, and federal grant opportunities impacting at-risk youth and their families by the criminal justice system; management of 7 grants currently awarded to the GRYD Office

• Ensured Mayor Garcetti’s Summer Night Lights & Fall Friday Nights programs operated within set policies and procedures• Managed 26 site coordination team members by developing schedules, monitoring performance, and event implementation• Organized & facilitated biweekly workgroup meetings involving internal and external program partners such as LAPD, City Council District staff members, recreation & parks staff, and non-profit agencies• Responsible for outgoing assessment of community participation, program partners, weekly budget, maintaining relationships with partners, and outreaching to potential partners

• Maintained communication with CEO during protection services with high profile clients at red carpet events, concert events, travel, and daily tasks • Worked alongside CEO to expand online presence by implementing social media strategy plans• Managed payroll accounts for over 50 employees, 10 exclusive partners, and several external vendors• Assisted CEO with various daily tasks and responsibilities such as scheduling meetings, maintaining spreadsheets, and cultivating relationships with potential new clients

• Created photographer’s call sheets for TV production days and curated photos for BET’s online press room• Wrote press releases & talking points for BET’s original shows, award shows, and mega special programming• Maintained special issues and editorial references by contacting major news outlets for pitching opportunities• Created tip sheets, media alerts & press packets for the BET Awards, Hip-Hop Awards, and Soul Train Awards• Assisted with red carpet logistics such as set-up, media check-in, escorting talent, and duties as assigned

• Read various upcoming major motion film scripts for exclusive clientele product placement opportunities • Designed clientele product and clientele product competitor one-sheets for department’s internal use • Pitched various clientele products to specific production offices which led to securing TV and film placement

• Created tip sheets & media alerts for special events; confirmed media outlets & talent upon red carpet arrival• Compiled online, print & broadcast media clippings of special events and maintained coverage spreadsheets

• Wrote pitch letters, media alerts, Facebook, and Twitter posts for the upcoming annual Gala event• Pitched to local news outlets and secured reoccurring monthly coverage in the San Fernando Valley Sun• Created monthly newsletters for previous and potential donors; designed quarterly outreach plans

Organized lists of actors and models during auditions, conducted and assisted with casting interviews and coordinated various call-backs.