Alyssa G. Email & Phone Number

Jersey City, Nj, Us

New York, Ny, Us

Transforming our employee & customer experiences through innovative technologies. Leading strategic initiatives and teams focused on: ServiceNow Engineering, Atlassian Engineering, IT & AV Support, Endpoint Engineering, Technical Program Management, Collaboration & Productivity Application Administration, and Salesforce Engineering.

New York, Ny, Us

Drive the strategy, roadmap, and implementation of ITSM & CSM in ServiceNow and manage team of 5 - 8 engineers. Develop customer-facing Help Centers and support viewer experience advocate (VXA) processes for handling cases/interactions, live chat, chatbot, and natural language understanding. Integrate with viewer experience systems including analytics, telephony, and workforce optimization. Support global launch schedule for Disney+, Star+ ESPN+ & Hulu in 60+ countries and 179+ million total subscribers. Implement Adobe Experience Manager (AEM) for 300+ product design & creative marketing employees & vendors.

New York, Ny, Us

Defined employee technology product vision. Created and executed roadmap for modern workplace transformation, collaboration systems, custom development, and IT communications. Member of ViacomCBS integration management team during merger leading successful launch of ViacomCBS.com. Owned deployment, training, and adoption of Microsoft O365 suite to 12,000+ users. Led cost-saving initiative to reduce Box footprint by 90% with data migration to O365. Managed team of developers, designers, and analysts.

New York, Ny, Us

Executed redesign, development and launch of cbscorporation.com and managed content updates. Led enterprise technology communications. Defined roadmap for digital products & services and managed partnerships with collaboration vendors. Owned agile design, build, test, and release processes. Conducted UX research, interviews and data-driven analysis to inform design decisions.

New York, Ny, Us

Drove core product strategy and roadmap. Conducted needs gathering, feature requirements documentation, and launch plans for mobile native and web products. Advocated for innovative and intuitive user experience. Collaborated and led cross-functional teams. Defined and reported on metrics for successful launch and future iterations.

New York, Ny, Us

Executed end-to-end product development of mobile solutions for internal clients (CBS Television Distribution, Showtime, Research, Daytime). Managed team of app developers. Directed design, build, and QA processes. Gathered requirements, selected vendors, and oversaw implementation of social media management systems across CBS divisions.

New York, Ny, Us

Created reports on social media brand engagement and monetization. Identified partnership opportunities for technology vendors. Collaborated with development team to design and implement mobile, second screen and OTT solutions.

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Digital Communications Systems (ICC 612) in the Communications@Syracuse online MS program. Led introductory course on content strategy, audience acquisition, Internet architecture, mobile development, analytics, and product development. For more information, visit communications.syr.edu.

Syracuse, New York, Us

Managing Editor of iSchool blog, Information Space. Managed team of 25+ contributors. Created content calendar and style guide. Copy-edited daily tech and breaking news. T.A. for "Social Media in the Enterprise" course. Founding researcher at NEXIS emerging technology lab.

Syracuse, New York, Us

Implemented comprehensive digital strategy. Named 2nd most influential college on Twitter by Klout. Built a highly engaged community on Twitter, Facebook. Promoted events via real-time social content and branding. Measured ROI using social analytics platforms.

Syracuse, New York, Us

Wrote script for weekly web show “Cuse Coverage”. Conducted interviews about campus events and organizations. Delivered on-air and edited using Avid. Uploaded to orangetv.syr.edu.

Syracuse, New York, Us

Established social media identity for site. Launched Twitter, Facebook, YouTube, and Vimeo profiles and posted daily content. Defined, measured and grew social media metrics and site traffic. Hired and directed social media team. Coordinated Tweet-ups and social media events.

Conducted interview research and assisted on set of “NYC TV Profiles”. Created and maintained clip books for press coverage. Drafted and distributed releases and assembled press packets. Coordinated execution of special events.

New York, Ny, Us

Production assistant on set of original digital show “Engine Room”. Assisted crew in studio and on-location shoots. Pre- and post-production duties also included production runs, creating cue cards, addlotting, research and casting, dubbing, transcribing and logging tapes.

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Conducted interviews and research for articles about Staten Island breaking news. Covered and wrote feature and front page articles, graduations, and obituaries. Copy-edited articles and consulted on decisions regarding page layout.

M.S., Information Management

Cas, Information Innovation

B.S., Broadcast Journalism