Alyssa Lawrence

Alyssa Lawrence Email and Phone Number

Senior Account Director at REM Public Relations @ REM Public Relations
Alyssa Lawrence's Location
Los Angeles Metropolitan Area, United States, United States
Alyssa Lawrence's Contact Details

Alyssa Lawrence personal email

About Alyssa Lawrence

A leading creative strategist and brand advocate, I specialize in compelling storytelling and innovative public relations strategies. My specialty lies in implementing PR campaigns that drive audience engagement and increase sales success for luxury real estate and hospitality clientele. A journalist turned publicist, with additional past experience in copywriting and social media marketing, I thrive in building relationships with high profile clients and top tier media across the globe.Core focus in public relations. Additional expertise in brand partnerships, crisis communication, event management, and new business development. 2019 Rising Star award winner by PR News.

Alyssa Lawrence's Current Company Details
REM Public Relations

Rem Public Relations

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Senior Account Director at REM Public Relations
Alyssa Lawrence Work Experience Details
  • Rem Public Relations
    Senior Account Director
    Rem Public Relations Jan 2023 - Present
    Los Angeles, Ca, Us
    Currently represent a collection of the most incredible luxury real estate and resort properties across the globe, including many golf-centric developments. Clients include: Cabo Real Surf Club, The Cabot Collection, Danzante Bay, Dream Golf, Hawaii Life, Hokuli'a, Oil Nut Bay, Omarino, PGA WEST, Storylines, Te Arai Links and The Hills.
  • Freelance
    Luxury Real Estate + Travel Publicist
    Freelance Jun 2022 - Dec 2022
    Specialized in public relations and copywriting for luxury resort + real estate properties, spanning from five-star hotels, private residential clubs, high profile listings, A-list interior design and more.
  • Murphy O'Brien
    Account Director
    Murphy O'Brien Aug 2020 - Jun 2022
    Beverly Hills, California, Us
    Represented the best in luxury real estate clientele across the country. Types of clientele include: leading multifamily developers, boutique luxury condominiums, record-setting single-family home estates, stunning second home destinations in private residential clubs, hospitality-inspired independent living communities, investment and development firms focused on sustainability and smart growth, commercial brokerages specializing in office, retail, industrial, and more.
  • Murphy O'Brien
    Account Supervisor
    Murphy O'Brien Aug 2019 - Aug 2020
    Beverly Hills, California, Us
  • Murphy O'Brien
    Account Manager
    Murphy O'Brien Dec 2017 - Aug 2019
    Beverly Hills, California, Us
  • Murphy O'Brien
    Senior Account Executive
    Murphy O'Brien May 2017 - Dec 2017
    Beverly Hills, California, Us
  • Murphy O'Brien
    Account Executive
    Murphy O'Brien Sep 2016 - May 2017
    Beverly Hills, California, Us
  • Ruhm Luxury Marketing
    Copywriter
    Ruhm Luxury Marketing Apr 2016 - Aug 2016
    Irvine, Ca, Us
    -Managed company blog: created story ideas, managed content calendar, wrote articles, edited all copy, secured images for blog via communication with PR representatives. -Conducted interviews with VIPs for articles featured on blog; transcribed interviews and composed into Q&A form. -Wrote and/or copyedited copy for client or company documents as needed: editorial ads, real estate descriptions (both long form and MLS), brochures, pitch decks, press releases, PR pitches, newsletters, email blasts, website copy descriptions, etc. -Researched and curated content for email marketing technology service, Dohr, RUHM's sister company currently in beta. -Contributed to social media content curation. -Trained interns in writing exercises.
  • Katie Wagner Social Media
    Content Editor
    Katie Wagner Social Media Sep 2015 - Apr 2016
    Aliso Viejo, Ca, Us
    -Created and implemented social media strategies for clients.-Wrote and distributed blog posts and social media content.-Built relationships with bloggers and influencers.-Composed monthly reports on social media analytics and success of strategy.-Participated in photoshoots, videoshoots, and workshops.
  • Newport Wealth Advisors
    Freelance Social Media Marketer
    Newport Wealth Advisors Jul 2015 - Sep 2015
    -Served to help expand brand's name and deepen relationships with clients through social media.-Provided services of multi-platform managing, creating social media strategy, and implementing a customized drip marketing campaign-Edited content for websites and blogs.
  • Los Angeles Travel Magazine
    Marketing/Pr Coordinator
    Los Angeles Travel Magazine Feb 2015 - Aug 2015
    -Researched and assembled media lists and ad contact lists.-Acted as one of the advertising account managers responsible for building relationships with prospective advertisers & selling print ads, digital ads, and sponsorships.-Created positive social media content for daily posting on multiple accounts on Facebook, Twitter, and Instagram.-Researched and wrote reviews on world-class restaurant and hotels.-Travelled on assignment, i.e. press trips, and wrote feature travel articles on destinations.-Assisted in variety of tasks during photoshoots.-Made complex travel arrangements.-Communicated with media contacts for press release follow up.-Helped coordinate magazine issue launch parties.-Ensured personal delivery of magazines to specific locations across the Los Angeles and Orange County regions.
  • Los Angeles Travel Magazine
    Marketing/Pr Assistant
    Los Angeles Travel Magazine Oct 2014 - Jan 2015
    -Coordinated media lists and submitted press releases.-Created positive social media content for daily posting on multiple accounts on Facebook, Twitter, and Instagram.-Researched and wrote up world-class restaurant and hotel reviews.-Assisted in variety of tasks during photoshoots.-Made complex travel arrangements.-Communicated with media contacts for press release follow up.-Helped coordinate magazine issue launch parties.-Ensured personal delivery of magazines to specific locations across the Los Angeles region.
  • Oc Concert Guide
    Intern/Freelance Reporter
    Oc Concert Guide Sep 2014 - Dec 2014
    -Covered shows and attended concerts in the Orange County and Los Angeles regions.-Researched music groups to compose interviews.-Conducted interviews with bands via phone or email.-Wrote feature articles. -Researched upcoming concerts and events.-Communicated with public relations managers.
  • Kitchen Table Marketing & Pr
    Public Relations Intern
    Kitchen Table Marketing & Pr Aug 2014 - Aug 2014
    -Recorded daily coverage on clients throughout 22 media outlets.-Created and posted calendar listings for client events to media outlets.-Drafted Facebook posts.-Handled client Instagram activity.-Researched writers and bloggers and created contacts lists.-Recorded circulation numbers of media outlets and media value of coverage.-Composed and shared folders of photos on Dropbox.-Researched specific magazine distribution locations.-Updated company's website.
  • Sliderule
    Copywriter
    Sliderule Apr 2014 - May 2014
    -Researched universities around the world for an online tech start-up company based in San Francisco. -Composed unbiased, informational descriptions between 40-60 words for a total of 135 universities.-Included links to university websites.-Worked with Excel spreadsheets and Google documents.-Efficiently met fast-paced deadlines and completed each description in an average of 6 minutes.-Edited all written content for clean syntax, cohesive variety of facts in each description, and for grammar perfection.
  • Uc Davis
    Student
    Uc Davis Sep 2010 - Mar 2014
    Davis, California, Us
    Bachelors of Arts, English Language and Literature/Letters, emphasis in Critical TheoryMinors: Professional Writing; Spanish; Communication
  • The Word Australia
    Editorial And Marketing Intern
    The Word Australia Sep 2013 - Nov 2013
    -Travelled on assignments & wrote blogs about travel experiences. -Designed and wrote monthly newsletters via MailChimp. -Selected new photos and edited text for Summer Pocket Guide 2013-2014. -Collaborated to compose and edit BYTAP Communication Plan. -Conducted marketing research on Summer Pocket Guide. -Pitched ideas either in person or through research reports to my supervisors.-Designed layout and created content for special events section of Summer Pocket Guide. -Researched and created Pinterest business page ideas. -Researched marketing strategies to better understand and attract target audience of both local and international backpackers.-Updated client lists in Desktop database for advertisements in Pocket Guide.-Tracked social media activity.-Enhanced LinkedIn profiles.-Tweeted for company.
  • The California Aggie
    Features Writer
    The California Aggie Oct 2012 - Jun 2013
    Davis, Ca, Us
    -Wrote a minimum of one article per week. -Researched article topics and conducted interviews. -Developed professional relationships and communication skills. -Generated ideas with fellow writers for article topics. -Coordinated with photographers. -Revised weekly articles both comprehensively and grammatically with features editor.
  • Davis Cru
    Event Planner
    Davis Cru Sep 2011 - Jun 2013
    -Collaborated with other leaders to create variety of events. -Communicated with public relations leaders & worked together to effectively reach the target audience.-Maintained records of budgets for events. -Delegated tasks to team members, exercising both leadership and teamwork.
  • The Sun Valley Writer'S Conference
    Volunteer
    The Sun Valley Writer'S Conference Aug 2012 - Aug 2012
    -Attended pre-conference training session, volunteered for two days of the conference, and attended sessions for the remaining two days of the conference. -Directed conference attendees to talks and sessions. -Maintained security of VIPs at events. -Served as a resource to answer any questions from attendees, writers, or other VIPs. -Listened to inspiring authors and journalists, including: Walter Isaacson on his biography of Steve Jobs; Tom Brokaw on his career as a journalist; Abraham Verghese on the tactics to composing his novels, such as the bestseller "Cutting for Stone".
  • Private Household
    Writing & Reading Tutor
    Private Household Apr 2012 - Jun 2012
    -Instructed and disciplined 7yr. and 10yr. old in their studies. -Explained writing and reading concepts. -Assigned creative writing prompts to the children.
  • Panera Bread
    Employee
    Panera Bread Jun 2010 - Sep 2011
    St Louis, Mo, Us
    -Worked cash registers and barista station. -Developed excellent customer service skills. -Cleaned dining room, bathrooms, kitchen. -Sampled all menu items and recorded descriptions in Panera Passport. -Informed customers about each menu item. -Took customers' orders both in person and via phone. -Learned fast and accurate tactics of using cash register. -Kindly dealt with customer complaints.
  • Xlibris
    Self-Publication Of L'Amour De Ma Vie
    Xlibris Sep 2007 - Jun 2008
    Bloomington, Indiana, Us
    -Wrote original hardcopy manuscript of 209 pages and then transcribed it onto a computer for a total of 225 pages upon completion of editing. -Worked with Xlibris Publishing online. -Communicated with literary associates via email and telephone to copyedit and comprehensively edit my novel. -Coordinated with marketing associates.

Alyssa Lawrence Skills

Creative Writing Editing Blogging Social Media Powerpoint Microsoft Word Social Media Marketing Public Speaking Teamwork Microsoft Office Copywriting Facebook Leadership Marketing Newsletters Social Networking Time Management News Writing Event Planning Content Strategy Customer Service Content Management Microsoft Excel Advertising Technical Writing Proofreading Copy Editing Indesign Press Releases Research Copyediting Technical Documentation Twitter Hootsuite Screencasting Mailchimp Statistics Media Networking Public Relations

Alyssa Lawrence Education Details

  • University Of California, Davis
    University Of California, Davis
    English Language And Literature/Letters
  • Aliso Niguel High School
    Aliso Niguel High School

Frequently Asked Questions about Alyssa Lawrence

What company does Alyssa Lawrence work for?

Alyssa Lawrence works for Rem Public Relations

What is Alyssa Lawrence's role at the current company?

Alyssa Lawrence's current role is Senior Account Director at REM Public Relations.

What is Alyssa Lawrence's email address?

Alyssa Lawrence's email address is ak****@****ien.com

What schools did Alyssa Lawrence attend?

Alyssa Lawrence attended University Of California, Davis, Aliso Niguel High School.

What skills is Alyssa Lawrence known for?

Alyssa Lawrence has skills like Creative Writing, Editing, Blogging, Social Media, Powerpoint, Microsoft Word, Social Media Marketing, Public Speaking, Teamwork, Microsoft Office, Copywriting, Facebook.

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