Alyssa Clare Hoersten

Alyssa Clare Hoersten Email and Phone Number

Senior Creative Director, Luxury at Marriott International @ Marriott International
Alyssa Clare Hoersten's Location
New York, New York, United States, United States
Alyssa Clare Hoersten's Contact Details

Alyssa Clare Hoersten personal email

Alyssa Clare Hoersten phone numbers

About Alyssa Clare Hoersten

I am a forward-thinking Senior Creative Director specializing in innovative 360 digital and print campaigns. Highly skilled in Art Direction, Management, Team building, Digital and Print Design, the Adobe Creative Suite, Figma and Sketch.I grew up in Chicago, Illinois and studied at Boston University graduating with a BA in Graphic Design and a minor in Art History. I began my career as an Assistant Art Director at InStyle Magazine and bring an editorial, story-telling sensibility to all of my work, including former Art Director roles at both Nicole Miller and Tommy Hilfiger. I went on to lead the global retail and collection level creative studio team as the Design Director at Coach. Now as the Senior Creative Director dedicated to the Luxury vertical at Marriott International, I oversee top funnel 360 campaign ideation and execution. I lead a talented team of creatives, mentoring and working closely on the development of compelling visual and narrative work while fostering a culture of innovation. When not working, I can be found at one of the many art museums in New York City, attending an ABT ballet performance or attempting an ambitious recipe at home (my success-rate is about 50/50).

Alyssa Clare Hoersten's Current Company Details
Marriott International

Marriott International

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Senior Creative Director, Luxury at Marriott International
Alyssa Clare Hoersten Work Experience Details
  • Marriott International
    Senior Creative Director Luxury, Riott Haus
    Marriott International Nov 2023 - Present
    Bethesda, Md, Us
    As the Senior Creative Director for Marriott International’s Luxury Division, The Luxury Group, I lead the creative vision and strategy across Marriott's luxury portfolio of brands (St. Regis, The Ritz-Carlton, W Hotels, EDITION, The Luxury Collection, Bulgari, JW Marriott). As part of the internal Riott Haus agency, I am responsible for crafting innovative, high-impact 360 campaigns while ensuring that all creative output aligns with Marriott's luxury positioning and elevates our global presence, while also driving business results.In this role, I work closely with cross-functional marketing brand teams to ensure a cohesive and sophisticated brand presence globally. I lead a talented team of creatives, mentoring and working closely on the development of compelling visual and narrative work while fostering a culture of innovation.
  • Coach
    Global Design Director, Creative Content
    Coach Nov 2022 - Nov 2023
    New York, Ny, Us
    Manage the Global Retail and Collection creative team of Art Directors and Graphic Designers. Concept and on-set art direct disruptive global 360 digital and print campaigns. Collaborate with an extensive portfolio of photographers, DPs, stylists and creators. Oversee global site and email programs, digital advertising, event design, out of home advertising and pop-up/VM immersive activations.
  • Coach
    Global Senior Art Director, Retail
    Coach Sep 2021 - Nov 2022
    New York, Ny, Us
    Manage the Retail and Collection global creative team of Art Directors and Graphic Designers. Concept and on-set art direct global and monthly campaign photo shoots and videos specializing in 360 digital and print campaigns. Oversee global site and email programs, digital advertising, event design, out of home advertising and pop-up/VM activations. Manage execution of global in-store print retail experience and window vinyl disruptions.
  • Coach
    Global Art Director Of Key Campaigns
    Coach Jul 2018 - Sep 2021
    New York, Ny, Us
    Manage a team of graphic designers. Concept and on-set art direct global photo shoots and video campaigns. Focus primarily on 360 digital and print campaigns. Oversee global email program, execute site design and digital advertising as well as out of home activations and print advertising. Manage execution of global in-store print retail experience and window vinyl disruptions.
  • Tommy Hilfiger
    Art Director
    Tommy Hilfiger Dec 2016 - Jul 2018
    Amsterdam, North Holland, Nl
    Manage a team of designers. Concept photo shoots and videos for campaigns, POS, licensee partnerships and e-commerce platforms. Serve as creative lead on all UX/UI app development including the Clio winning, TOMMYNOW SNAP app. Design and art direct all standard and custom unit digital campaigns as well as all out of home activations. Work closely with photographers, models, set designers, hair and make-up teams. Establish and up-hold company-wide branding guidelines. Support on fashion show creative collateral and concepting. Lead the in-house creative studio in overseeing all wholesale, retail, events, digital and e-commerce creative.
  • Nicole Miller
    Art Director
    Nicole Miller Nov 2015 - Dec 2016
    New York , Ny, Us
    Concept/Art Direct/Produce photo shoots for lookbooks, campaign advertisements and digital e-commerce. Work closely with a large portfolio of photographers on concepting shoots and providing on-set direction to models, set designers, hair and make-up teams. Negotiating rates and adhering to department budgets. Establish a consistent branding aesthetic. Lead the in-house creative team in overseeing and designing lookbooks, the company magazine, ads, email programs, website design, social media content.
  • Instyle
    Assistant Art Director
    Instyle Apr 2014 - Nov 2015
    Us
    Work with the art and photo departments concepting and designing various page layouts and feature stories, on-set photo direction, commissioning illustrators and designing digital content for InStyle.com.
  • Good Housekeeping Magazine
    Assistant Art Director
    Good Housekeeping Magazine Nov 2012 - Apr 2014
    Work with the art and photo departments concepting and designing various page layouts and feature stories, on-set photo direction, illustration, overseeing creation and upkeep of templates, assisting in prop styling and photo research, co-directing the Good Housekeeping Internship Program.
  • Instyle Magazine
    Tablet Designer
    Instyle Magazine Aug 2012 - Nov 2012
    Work with the tablet creative team designing interactive layouts for InStyle Magazine's iPad and android digital issues.
  • Instyle Magazine
    Tablet Design Intern
    Instyle Magazine May 2012 - Aug 2012
  • Boston University Buzz Magazine
    Creative Director/Art Director/Senior Designer
    Boston University Buzz Magazine Sep 2010 - May 2012
    Oversee the creative direction of the magazine. Art direct fashion shoots and feature story photo shoots. Lead the magazine's layout team by managing the six sections, working closely with each section editor as well as individually with layout members to make sure the magazine's content is presented in the most interesting and creative manner possible. Design posters and promotional advertisements for the magazine's on-campus partnerships.
  • Boston University Student Philanthropy Center
    Supervisor
    Boston University Student Philanthropy Center Jan 2009 - May 2012
  • Meggs' A History Of Graphic Design Fifth Edition
    Student Assistant
    Meggs' A History Of Graphic Design Fifth Edition Jun 2009 - Oct 2011
    Assist the author, Alston W. Purvis, with research, image collection, licensing, permissions and text editing for Meggs' A History of Graphic Design Fifth Edition
  • Hearst Magazines International
    Art Direction Intern
    Hearst Magazines International Jun 2011 - Aug 2011
    Assisted the creative team in creating and designing the Cosmopolitan Brand Book and Esquire Brand Book. Helped communicate and consult Hearst's international magazines on interior page layouts, cover designs and full magazine re-designs. Updated mini walls and was involved with the launching of Singapore Cosmo, Harper's Bazaar Vietnam and Esquire Philippines.
  • Boston Magazine
    Graphic Design Intern
    Boston Magazine May 2010 - Nov 2010
    Boston, Ma, Us
    Worked closely with production and marketing to design and layout specialty print spreads, advertisements, sell sheets, media kits and design client presentation material
  • Open Creative Communications
    Creative/ Marketing Intern
    Open Creative Communications Mar 2010 - Apr 2010
    London, London, Gb
    Located in London, England. Designed logos and helped create a charity website, conducted market research, wrote a weekly company newsletter and helped lead internal creative development sessions
  • The Boston Group
    Design Intern
    The Boston Group May 2009 - Aug 2009
    Boston, Massachusetts, Us
    Graphic Design Intern assisting in the designing of websites, print ads, interactive kiosks, performing image and audio searches and preparing client presentations

Alyssa Clare Hoersten Skills

Indesign Illustrator Art Direction Typography Graphic Design Logo Design Layout Magazines Editorial Creative Direction Advertising Illustration Photography Photoshop Posters Adobe Illustrator Adobe Photoshop Poster Design

Alyssa Clare Hoersten Education Details

  • Boston University
    Boston University
    Concentration In Advertising

Frequently Asked Questions about Alyssa Clare Hoersten

What company does Alyssa Clare Hoersten work for?

Alyssa Clare Hoersten works for Marriott International

What is Alyssa Clare Hoersten's role at the current company?

Alyssa Clare Hoersten's current role is Senior Creative Director, Luxury at Marriott International.

What is Alyssa Clare Hoersten's email address?

Alyssa Clare Hoersten's email address is al****@****ail.com

What is Alyssa Clare Hoersten's direct phone number?

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What schools did Alyssa Clare Hoersten attend?

Alyssa Clare Hoersten attended Boston University.

What are some of Alyssa Clare Hoersten's interests?

Alyssa Clare Hoersten has interest in Photography, Running, Ballet.

What skills is Alyssa Clare Hoersten known for?

Alyssa Clare Hoersten has skills like Indesign, Illustrator, Art Direction, Typography, Graphic Design, Logo Design, Layout, Magazines, Editorial, Creative Direction, Advertising, Illustration.

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