Associate Director, Digital Media
CurrentI lead strategy for The Bridgespan Group's social media, email marketing, assist with our measurement efforts and knowledge dissemination, and perform marketing/business analyses. A few things you’ll find me working on:- Social media strategy, implementation in US markets, and content creation- Marketing automation, email marketing, and email nurture campaigns- Lead generation- Digital ad creation, management, analysis (paid LinkedIn, Google)- Design support (Adobe suite, video creation)- Reporting on dissemination efforts for our publications- Business/marketing analyses