Alyssa-Jane Ivery Email & Phone Number

New South Wales, Australia

Central Coast, New South Wales, Australia

- Management, execution and reporting of digital media performance campaigns for Sanitarium brands across Australia and New Zealand.- Lead ecommerce operations and strategies including retail ad management and best in class digital shelf presence - Website acquisition channel management, including SEM on Google, grocery retailers, Shopping, Affiliates.

Sydney, New South Wales, Australia

- Responsible for email marketing strategy and execution (Active Campaign) this included all automations and customer nurturing through the sale process - Responsible for design and continuous improvement of email funnels - Responsible for Marketing plans and reporting - Lead Community Management & Engagement- Customer/Influencer Outreach- Surveys and.

Byron Bay, New South Wales, Australia

• Lead all online communications, external-facing digital products and social media assets across the group, developing and promoting standards and processes to ensure quality, usability and consistency for our audiences
• Responsible for the creation and execution of the group digital marketing strategy and channel strategies including email, paid social, community and crisis management planning.
• Lead group marketing team
• Manage relationships, budgets and keep KPI’s on track with external agencies (creative and media buying)
• Community management and implementing crisis management plans when needed
• Project lead and management of digital assets such as website, app and online stores

Byron Bay

• Lead the digital representation and online branding of the Secret Sounds group
• Present digital marketing plans, campaigns and strategies of all companies under the Secret Sounds group (Splendour in the Grass, Falls Festival, Secret Sounds Touring, Village Sounds, Secret Sounds Connect, Dew.
• Propose new and creative ways of customer engagement to fans/followers
• Manage creative campaigns for, Facebook, Twitter, Snapchat, YouTube and Instagram
• Work with Analytics tools and reports to creating weekly/monthly/annually reports
• Oversee all SEO / SEM / SMM accounts from a strategy perspective

Surry Hills NSW

• Key duties:
• Social Media & Content lead pushing the digital agenda for Splendour in the Grass, Secret Sounds Touring, Dew Process, Create/Control and Village Sounds
• Create content for Dew Process and Create/Control artists' own social channels
• Working with all digital elements of the marketing plans throughout the release cycle of an artist, band, tour or event
• Senior leadership role reporting directly to Director of Marketing and CEO’s
• Data analysis and reporting both pre and post-campaign

Surry Hills

Surry Hills

• Key duties:
• Work on the set up of live events
• Assisting team members with day to day marketing tasks and coordinating marketing projects and activities as requested
• Coordinating all aspects of album release including managing marketing, PR, retail, sync and production departments.
• Managed key DSP relationships including spotlight campaigns across iTunes, Spotify, Rdio, Guvera
• Setting up tracking systems for marketing campaigns and online activities.

Potts Point NSW

• Key duties:
• Executive Assistant to main agent Petie Fallon (Grayboy The Agency)
• Being the point of contact between the executives and company clients and managing information flow
• Devising and maintaining office systems
• Assisting in represented 65 performers that specialise in TV, Film, Music and Musical Theatre
• Organising travel and preparing complex travel itineraries for Agents and all performers

Central Coast/ Sydney

• Key duties:
• Provide all guests a positive first impression of all live events sold by Ticketek offering superior, individualised guest service
• Accurately operating the computer ticketing system to sell tickets.
• Problem-solve by effectively communicating with guests to locate and deliver will-call/guest list tickets.
• Provide information regarding Ticketek events and facilities via face-to-face communication and telephone.
• Provide superior customer service to all clients.

Newcastle, Australia

• Key duties:
• Liaise with general public, journalist, editors & administration; Communicating with the production team
• Assisting talent for stories;
• Having a general knowledge of current local national and international issues
• Security awareness & procedures; OH&S awareness
• Researching and reporting back to PR and Marketing departments

Commications And Media, Public Relations, Advertising, And Applied Communication

Activities and Societies: Subjects taken: Public relations, Journalism, marketing, production and photography, Media History, Web Design.

Diploma In Business, Public Relations, Advertising, And Applied Communication

Activities and Societies: Subjects in: accounting, economics, marketing, management principles, PR, service industry and marketing.

Entertainment Industry Certificate Ii, Production Management-Music & Theatre

Activities and Societies: Skills learnt about costumes, set construction techniques, recording and compiling audio materials, marketing.