Alyssa Barker work email
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Alyssa Barker personal email
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I’m a passionate marketing leader with 9+ years of experience helping brands grow, connect with their audiences, and achieve significant results. I thrive on creating strategies that make an impact, building multi-channel campaigns that drive engagement, and using data to optimize every part of the marketing journey.I love turning big ideas into actionable plans that align with business goals. From crafting messaging that resonates to scaling efforts that deliver measurable success, I’m all about making marketing work smarter, not harder. Collaboration is at the heart of my approach, I enjoy partnering with cross-functional teams to bring creative visions to life and solve complex challenges.At my core, I’m a self-starter motivated by innovation, growth, and finding ways to make a real difference. I’m excited by opportunities to work with mission-driven organizations where I can take ownership of initiatives, drive results, and build marketing strategies that fuel long-term success.
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Product ManagerDisney ExperiencesOrlando, Fl, Us
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Product ManagerDisney ExperiencesOrlando, Fl, Us -
Performance Marketing ManagerProvisions Group May 2024 - PresentFranklin, Tennessee, UsPartnered with the CEO to create a business strategy for launching a new service line, incorporating market insights and competitive analysis to shape offerings.Led the development of go-to-market strategies for several new service lines, leveraging market research and customer insights to craft targeted messaging that addressed key pain points and drove a 30% increase in lead generation.Designed and delivered sales enablement materials (event presentations, case studies, webinars) that boosted product engagement and adoption rates, directly contributing to improved revenue metrics.Leveraged HubSpot and Google Analytics to analyze campaign success, refine strategies, and inform data-driven decisions. -
Senior Marketing Manager, Digital MarketingAmerican Chemical Society Apr 2024 - Aug 2024Washington, District Of Columbia, UsSpearheaded cross-functional marketing campaigns tailored to user needs, resulting in a 10x increase in engagement within key customer segments.Championed customer engagement programs, driving growth and increasing brand awareness.Managed and coached team members to refine positioning strategies, improve messaging alignment, and strengthen cross-departmental collaboration. -
Senior Marketing ManagerAmerican Chemical Society Jul 2023 - Apr 2024Washington, District Of Columbia, Us
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Product Marketing ManagerHg Insights Jul 2022 - Jul 2023Santa Barbara, Ca, UsLed the launch of go-to-market strategies for four SaaS solutions, generating $3.3M in revenue and enhancing customer efficiency and satisfaction through targeted campaigns.Launched a customer advocacy initiative, including targeted email campaigns and webinar series, which drove an 80% improvement in customer retention and enhanced brand loyalty.Collaborated with sales and customer success teams to create data-driven enablement materials and tailored onboarding resources, driving product adoption and increasing retention. -
Product Marketing ManagerCirculo Health Sep 2021 - Jun 2022Columbus , Ohio, UsCreated targeted messaging for a new healthcare SaaS product, highlighting competitive differentiators through multi-channel campaigns that increased brand visibility and product awareness during a pivotal business shift.Built detailed customer personas and messaging frameworks through collaboration with product and UX teams, aligning customer insights with product capabilities to drive user engagement.Led go-to-market initiatives in the healthcare market and developed value propositions and differentiated messaging aligned with organizational brand positioning to increase product adoption by 40%. -
Marketing ManagerOrlandojobs.Com Nov 2020 - Jun 2022Orlando, Florida, UsDrove a 30% increase in web traffic through targeted campaigns and strategic content creation.Developed streamlined messaging frameworks for internal and external communications.Implemented creative solutions to enhance campaign effectiveness, improving ROI by 40%. -
Digital Marketing CoordinatorU.S. Hunger Jul 2015 - Nov 2020Longwood, Florida, UsCreated and executed the social media marketing strategy to pivot Full Cart from a low-cost food delivery service to a virtual food bank during the COVID-19 pandemic.Launched multi-channel campaigns emphasizing accessibility and community impact, significantly increasing program reach and enrollment.Collaborated with internal teams to align marketing efforts with operational goals during a high-stakes transition. -
PhotographerWalt Disney World Feb 2013 - Feb 2016Lake Buena Vista, Florida, Us
Alyssa Barker Skills
Alyssa Barker Education Details
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Florida Southern CollegeDigital Communication And Media/Multimedia -
Portledge School
Frequently Asked Questions about Alyssa Barker
What company does Alyssa Barker work for?
Alyssa Barker works for Disney Experiences
What is Alyssa Barker's role at the current company?
Alyssa Barker's current role is Product Manager.
What is Alyssa Barker's email address?
Alyssa Barker's email address is al****@****whg.com
What is Alyssa Barker's direct phone number?
Alyssa Barker's direct phone number is +190562*****
What schools did Alyssa Barker attend?
Alyssa Barker attended Florida Southern College, Portledge School.
What skills is Alyssa Barker known for?
Alyssa Barker has skills like Social Media, Fitness, Photography, Social Media Optimization, Adobe Photoshop, Adobe Indesign, Adobe Lightroom, Hootsuite, Social Media Marketing, Facebook Marketing, Instagram Marketing, Digital Marketing.
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