Alyssa Mchugh Email & Phone Number

Chicago, Il, Us

Deerfield, Il, Us

New York, New York, Us

On a team of freelance editorialists writing a variety of articles for MuggleNet.com, a Harry Potter and Wizarding World online media publication.

London, Chicago, Melbourne, Gb

• Composed original written articles and blog posts for various types of publications on behalf of company clients. • Managed content distribution across multiple social media platforms and maintained a content marketing calendar to schedule creation and delivery deadlines.• Developed and monitored paid social media campaigns on Facebook and LinkedIn.

Chicago, Il, Us

• Managed the social media, eblasts, and landing pages for AAE’s membership renewal process, online store, career center, online member forum, and affinity program.• Increased the career center’s 2021 revenue by 110% year-over-year by implementing social media campaigns, virtual career fairs, and updated resource packages.• Spearheaded the rebrand of AAE’s affinity program and led cross-department meetings on project status and milestones.• Created and implemented an annual Holiday Promo Campaign for the AAE Online Store from 2019-2021. Offered members a 20% off code advertised through email, social media, print, and digital ads from late October through December each year, resulting in increased revenue from 2021’s campaign 32% year-over-year.

San Jose, Ca, Us

• Effectively managed the online presence and paid social for two of the agency’s largest strategic hotel management groups, driving $500,000 in annual spend.• Performed meta audits, keyword research, landing page creation, and FAQ assessments. • Instrumental in the planning, creation, and campaign strategy of monthly content calendars.• Facilitated client education on social media trends and platform updates. Oversaw paid Facebook campaigns, selection of monthly boosted posts, and KPI reporting.

Chicago, Il, Us

Assisted in the implementation of client search engine optimization, copywriting, and social media posting. Worked under a Senior Account Manager to learn and grow through content calendar management for hospitality clientele.• Preformed SEO best practices, website updates, and social media scheduling for ten client accounts.• Weekly social media copywriting and scheduling through Sprout Social.• Assisted the preparation of client calls with KPI report summaries and recommendations for next steps.

Memphis, Tennessee, Us

Memphis, Tennessee, Us

Memphis, Tennessee, Us

Memphis, Tennessee, Us

New York, Us

KIND Healthy Snacks' focus is to make the world a little kinder, one snack and act at a time. One simple belief underpins it all: There's more to business than just profit. This belief inspired the KIND Movement - a mission to spread and celebrate kindness. •Created a voice for KIND on DePaul's Lincoln Park Campus.•Met and exceeded bar distribution by sponsoring at least two on-campus events per month with 500+ bars.

Ignite Dance Company is DePaul University's first competition dance company on campus for female students with previous dance experience. Ignite performs at on and off campus events and holds an annual on-campus Spring Recital featuring routines performed at a regional competition. •Produced an outlet for competitive dancers on campus through creativity and leadership•Co-managed all major social media accounts to plan and direct relevant marketing initiatives •First contact to fellow student organizations, local businesses, and faculty administration•Lead weekly team rehearsals, company rehearsals, and Officer meetings•Co-organized the strategy and execution of the annual regional competition and Spring Recital

Chicago, Il, Us

•Compiled the top AMA news stories each week for the AMA Weekend Edition e-newsletter •Created weekly article drafts to be reviewed and posted on the AMA Wire blog •Assisted with social media research and analytics to help create content calendars and media lists

Arlington, Va, Us

•Increased followers on social media outlets by posting company updates and news on a weekly basis•Edited Public Service Announcements, created content for email blast and news feature articles, and interviewed Illinois' local youth ambassador for company media promotion and the local chapter's website

Seattle, Wa, Us

•Promoted the brand through campus clubs, organizations, and social media outlets to help set goals and increase revenue•Created and advised apparel designs for interested customers and organizations

Brooklyn, New York, Us

•Managed budgeting, planning, and organizing of on-campus company events incorporating Sorority organizations on campus•Implemented innovative ideas to increase audience and fan base through social media

Fort Lauderdale, Fl, Us

•Utilized campus buildings and events to distribute Kaplan test prep fliers and hand outs •Promoted Kaplan on personal social media accounts and in person around campus to 500+ students