Alyssa Thomas Email & Phone Number

Completed an intensive 8-week professional development program, conducting 28 interviews and delivering multiple group presentations. Strengthened skills in professional etiquette, analytical thinking, problem-solving, and collaboration.

• Analyze social media engagement metrics to evaluate the effectiveness of publicity and marketing strategies, generating actionable insights that improved campaign performance, resulting in over 30K profile views per.
• Created and maintained a content calendar in collaboration with the graphics chairholder, leveraging data trends to optimize posting schedules and boost visibility across multiple platforms, resulting in increased.

• Schedule and manage weekly meetings for a sorority chapter of 15+ members, maintaining a 95% attendance rate
• Uphold accurate, organized records of meeting minutes, attendance, and chapter roster through bi-weekly Excel documentation procedures and audits, leading to a 100% compliance rate with national sorority regulations

• Managed cross-functional communication with other chairholders to create captivating graphics and flyers, strategically allocated budget resources, and procured materials to host 3 enriching cultural events a year
• Collaborated with various Asian-interest and multicultural campus organizations to promote diversity and execute community bond-building events, resulting in 100+ attendees per year and strengthened community.

• Coached 15 members in mastering 3 national stroll dances, focusing on teamwork and precision to represent Kappa Phi Lambda with excellence at local events
• Provided leadership as a Reveal Coordinator, mentoring and guiding new members of the sorority through their new member process transition
• Communicated with organizations within NC State to successfully plan and host an event with 80+ attendees to reveal new members of the sorority

• Identify and pursue 10+ potential business opportunities to drive revenue growth for brands, including product placement and launches, paid media, experiential/event marketing, UGC, beta testing, and campus.
• Coordinate with 3 Growth Managers to create 5+ scopes of work, creative briefs, and strategy decks for high-profile clientele. Maintain clear, timely cross-functional collaboration and communication for successful.
• Analyze trends, customer behavior, and competitor strategies and consult clients about their Generation Z market development plans. Simplify client decision-making by providing practical insights based on KPIs and data.

• Reduced order wait times by 25% by implementing team communication strategies and active listening, ensuring all orders were created correctly for 100+ customers per shift and enhancing service quality and customer.
• Administer 50+ transactions per hour and 150+ accurate payments per shift through proactive time management and priority multitasking while maintaining a high level of accuracy and attention to detail in a fast-paced.

• Achieved 10 million+ views, 2.5 million+ likes, and 60K+ followers by creating engaging niche content on Japanese stuffed animals and trinkets
• Utilize data analytics to stay ahead of trends, understand audience preferences, and adjust strategies for maximum reach and engagement
• Successfully execute ongoing brand partnerships with MINISO, POP MART, Divoom, Here.fm, StationeryPal, securing monetary sponsorships through targeted promotional content aimed at boosting brand visibility

• Direct campus tours for 80+ groups of prospective students and their families annually. Provide comprehensive insights into university academic programs and campus life, serving as a liaison between attendees and.
• Lead presentations on university history and culture with 75+ prospects per month, increasing their interest in attending NC State. Further university initiatives with 70 other student ambassadors to retain and attract.

• Analyzed A&F's global brand portfolio and customer landscape to drive strategic insights
• Participated in a hands-on case study, translating customer insights into actionable strategies using quantitative and qualitative data
• Collaborated with cross-functional teams to understand and leverage customer data for business decisions

• Conducted comprehensive content auditing and competitive market research to evaluate 10 high-potential creators, using data-driven analysis. Assessed engagement KPIs, audience demographics, and trends via YouTube and.
• Identified 5 central themes and 15 actionable recommendations via individual consulting engagement presentation; highlighted opportunities to improve innovative marketing strategies and further brand outreach within.
• Drafted 10 personalized email copies to send to social media influencers, intending to build long-term partnerships

• Worked with children in groups of 10, set and assisted in a dynamic range of S.T.E.A.M. activities, gym games, and educational activities to further critical thinking, learning development, and creativity skills in.
• Effectively mediated disputes, provided constructive feedback, and enhanced conflict resolution skills with clients

Business Administration, Business Analytics Concentration, Data Science & Chinese Studies Minors

Activities and Societies: Alpha Kappa Psi Professional Business Fraternity, Kappa Phi Lambda Sorority, Inc. (Secretary, Publicity Chair.

High School Diploma

Activities and Societies: National Honor Society, BETA Club, Cheerleading, Feminist Club Vice President, Academic Booster RecognitionSumma.