Alyssa Ward Email & Phone Number

As employee #12 at Hospitable, an AI-powered property management Saas startup, I helped transition the company into its growth stage via scalable 0-1 + 1-10 product development, establishing it as the #1 easiest-to-use and one of the most popular softwares in the industry.Key Accomplishments:• Promoted 3 times to Lead Product Manager for the Core and IoT product groups by playing a key role in expanding the user base to 15k+ users who managed >94k properties which scaled the company from $1.7M to $12M in ARR (>700% growth). • Increased ARR 201% in 1.5 mos by leading the company-wide restructuring of product billing + monetizing existing dashboards, driving substantial revenue growth from both new + existing users.• Positioned the company to restructure and accelerate growth by: > Designing and developing a pivotal metrics dashboard to track the business financials, tax obligations, reviews, and operational metrics for all 15k users. > 0-10 development of a critical IoT dashboard that was the first of its kind in the industry, allowing users to easily track + manage their IoT statuses + workflows. • Reduced relevant support tickets 67% by orchestrating the successful overhaul and redevelopment of a problematic third-party OTA channel integration, achieving a near-zero failure rate.• Significantly improved scalability and query efficiency by re-engineering database infrastructure for third-party data, which laid the foundation for the development of multiple monetized features.

Provided web product strategy + strategy / operations consulting to business owners, as well as designed / developed marketing websites + integrations for companies across multiple verticals including business consultancy, leadership education, media, wellness, consumer services, and wholesale food.Key Accomplishments:• Led web product strategy projects that increased conversion + operational efficiency through UX/UI optimization, growth-focused design initiatives, and improving customer interactions for companies such as Modern Adventure and Blue Skies Bakery.• Defined, built, and launched custom company websites, applying user personas to refine product features and enhance the customer experience for portfolio companies, including Final Phase Systems (acquired by Inficon), Back Office Now, and Tri2Surf.• Served as Interim Director of Business Development for the Leadership Lab.

Portland, Oregon, United States

Founded a short-term rental management company, leading the business from inception to managing over 50 properties with a team of 7.Key Accomplishment:• Achieved 50% year-over growth by establishing strategic client acquisition / retention initiatives + developing new services, which resulted in 5-star ratings with a 98% close-rate on new business.Responsibilities:• Directed business growth strategies, including market research, service development, and go-to-market plans to drive expansion and market penetration.• Managed sales processes and led customer onboarding initiatives, ensuring alignment with business goals and enhancing client satisfaction.• Spearheaded the design and implementation of a company website and customer database, significantly improving visitor conversion and on-site operational efficiency.• Built and led a high-performing cross-functional team by recruiting, onboarding, and training new talent to achieve business and service objectives.• Established and refined standard operating procedures (SOPs) and contracts to ensure operational consistency and support scalable growth.

Founded an international travel company + led all experiences from conception to execution, including marketing, sales, coordination of vendors, + group facilitation. Key Accomplishment:• Cultivated a robust community of travel enthusiasts by hosting monthly events which fostered engagement levels, strengthened brand loyalty, + resulted in repeat bookings.

Portland, Oregon Area

Established the company’s footprint by streamlining operations, leading strategic growth initiatives, implementing SOPs / contractor training, + building a customer database / website, which led to a 94% client return rate + significant referrals.• Designed and implemented the company’s website and customer database, optimizing user experience and operational efficiency.• Interviewed, hired, and trained all new contractors, building a high-performing team to support business objectives.• Developed standard operating procedures (SOPs) and contracts to streamline operations and ensure consistency across the business.• Oversaw sales processes and the onboarding of new clients.

Portland, Or

• Developed + led the institute's first comprehensive recruitment strategy for clinical trials by developing in-house EHR search automation procedures an executing community engagement initiatives, which increased participant enrollment across multiple concurrent trials.• Led the end-to-end recruitment and onboarding process for all trial participants, ensuring a seamless experience.• Collaborated with marketing to design and execute community engagement initiatives, enhancing brand awareness and driving participant enrollment.• Created training manuals and onboarding materials for new staff, standardizing processes and improving team efficiency.• Assisted in the recruitment and interviewing of new employees, contributing to the development of a skilled and cohesive team.• Designed and distributed informational brochures across all clinics, effectively communicating key messages and supporting recruitment efforts.

Portland, Or

• Coordinated multiple concurrent clinical trials, ensuring seamless execution across diverse teams and stakeholders.• Acted as the central communication hub between physicians, coordinators, patients, research organizations, sponsors, and hospitals, facilitating efficient and effective information flow.• Managed and supported dozens of trial participants, maintaining high levels of engagement and compliance.• Developed training manuals and trained incoming volunteers, improving team readiness and operational efficiency.• Contributed to protocol development, assisting in the design and refinement of study methodologies.• Achieved a promotion within 8 months.

Richardson, Tx

• Designed and implemented an electronic system to streamline participant management and improve operational efficiency.• Synthesized and analyzed participant data to provide actionable insights and support decision-making processes.• Developed and refined operating procedures to enhance efficiency and effectiveness in research operations.• Served as the main point of contact for all participants, ensuring smooth communication and a positive experience.• Contributed to marketing efforts to promote research initiatives and engage relevant stakeholders.

Richardson, Tx

• Led classes of 50+ students.• Served as the primary contact for student inquiries.• Engaged outside experts to enhance learning experiences and integrate diverse perspectives.• Updated lectures with the latest research findings.

Dallas, Tx

• Represented the company and established relationships with VIPs at high-profile events.• Led and managed high-volume company-hosted events.• Consistently maintained a high sales record.

Bachelor Of Science (B.S.), Psychological Sciences

Activities and Societies: Psychology Coalition, PAIR Lab

Neuroscience

Activities and Societies: Honors