Andrew Macdonald

Andrew Macdonald Email and Phone Number

Omnichannel Marketing Manager @ EfficiencyOne
Halifax Regional Municipality, NS, CA
Andrew Macdonald's Location
Halifax, Nova Scotia, Canada, Canada
Andrew Macdonald's Contact Details

Andrew Macdonald work email

Andrew Macdonald personal email

Andrew Macdonald phone numbers

About Andrew Macdonald

Over 20 years working in digital media. Seven years as a team leader and manager with industry leader. Expertise in publishing strategies for social media and mobile platforms. Consistently meets corporate objectives.

Andrew Macdonald's Current Company Details
EfficiencyOne

Efficiencyone

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Omnichannel Marketing Manager
Halifax Regional Municipality, NS, CA
Website:
efficiencyone.ca
Employees:
226
Andrew Macdonald Work Experience Details
  • Efficiencyone
    Omnichannel Marketing Manager
    Efficiencyone
    Halifax Regional Municipality, Ns, Ca
  • Efficiencyone
    Omnichannel Marketing Lead
    Efficiencyone Jun 2024 - Present
    Halifax, Nova Scotia, Canada
    Leads team responsible for all customer digital channels (paid, owned, earned), CRM and content. Ensures an excellent customer experience, drives program participation and supports new project and program launches in the digital space.
  • Efficiencyone
    Digital And Paid Media Lead
    Efficiencyone Jun 2023 - Jun 2024
    Dartmouth, Nova Scotia, Canada
  • Eastlink
    Web Content Manager
    Eastlink Jan 2019 - Jun 2023
    Halifax, Nova Scotia, Canada
    I led digital strategy & content production on the Eastlink Marketing team.Managed planning & production for web, email, newsletter and social media channels.Completed some exciting projects, including:- Launch of Mobile eCommerce experience- Launch of Unlimited Data- Launch of 5G Network- Update to content strategy for Instagram and LinkedIn- Relaunch of Eastlink Business site- Relaunch of Eastlink Support site- Introduced new Email and Newsletter templates
  • Self-Employed
    Writer, Editor & Content Strategist (Freelance)
    Self-Employed Jun 2017 - Dec 2018
    Halifax, Nova Scotia, Canada
  • Yahoo! Canada
    Managing Editor, News & Homepage
    Yahoo! Canada Feb 2012 - Jun 2017
    Toronto, Ontario
    Responsible for quality and production of two of the most popular online destinations in Canada.Oversaw relaunch of website sections, mobile sites and social channels used by millions of Canadians each month.Managed teams of 6-8 editorial staff and 12-15 freelance contributors.
  • Yahoo! Canada
    Managing Editor, News
    Yahoo! Canada Nov 2009 - Feb 2012
    Enhanced Canadian voice and developed original content strategy to distinguish News section among competitors.Introduced new training and coaching strategies in support of site and publishing technology updates.Responsible for hiring new team of editors and freelance contributors to maintain growing interest in News properties.
  • Calgary Herald
    Online Editor & Production Manager
    Calgary Herald Aug 2007 - Nov 2009
    Improved digital culture throughout newsroom by training print edition editors to work online, introducing blogs and developing strategies to leverage newspaper content on Twitter and Facebook.Developed online first strategy for local, national and international breaking news.
  • Canwest Digital Media
    News Editor, Canada.Com
    Canwest Digital Media Oct 2005 - Aug 2007
  • Beer.Com
    Editor
    Beer.Com Oct 2003 - Sep 2005
  • Rogers Communications
    Editor, Rogers Hi-Speed Internet Portal
    Rogers Communications Jun 2001 - Oct 2003
    Toronto, Canada Area
  • Excite@Home
    Assistant Editor
    Excite@Home Jun 2000 - Jun 2001
    Toronto

Andrew Macdonald Skills

Editorial Seo Digital Media Editing Digital Strategy Publishing Journalism Newspapers Content Strategy Social Media Blogging New Media Online Journalism Social Networking Content Management Cms Web Analytics Content Development Copy Editing Digital Marketing Web Content Management Web Content Newspaper Strategic Communications Email Marketing Online Marketing Text Editing

Andrew Macdonald Education Details

Frequently Asked Questions about Andrew Macdonald

What company does Andrew Macdonald work for?

Andrew Macdonald works for Efficiencyone

What is Andrew Macdonald's role at the current company?

Andrew Macdonald's current role is Omnichannel Marketing Manager.

What is Andrew Macdonald's email address?

Andrew Macdonald's email address is an****@****hoo.com

What is Andrew Macdonald's direct phone number?

Andrew Macdonald's direct phone number is +141672*****

What schools did Andrew Macdonald attend?

Andrew Macdonald attended University Of King's College.

What skills is Andrew Macdonald known for?

Andrew Macdonald has skills like Editorial, Seo, Digital Media, Editing, Digital Strategy, Publishing, Journalism, Newspapers, Content Strategy, Social Media, Blogging, New Media.

Who are Andrew Macdonald's colleagues?

Andrew Macdonald's colleagues are Megan Tuttle, Kaila Kelly, Israel Maynard, Ryan Duff, Erin Pugsley, P.eng, Hugh Macdonald, Zachery Leopold.

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