Amadou Amath Mbaye

Amadou Amath Mbaye Email and Phone Number

Head of Brand and Marketing @ Socium
Dakar Region, Senegal
Amadou Amath Mbaye's Location
Dakar Region, Senegal, Senegal
About Amadou Amath Mbaye

As the Marketing and Growth Manager at Socium, I led the strategy and execution of digital marketing campaigns and initiatives that increase the user base, retention, and revenue of our products.Prior to this role, i was in charge of the implementation and development of the brand, and ensuring talent acquisition through social media.I leverage my past experience as a business analyst, consultant and entrepreneur, to identify and optimize the best channels/methods to reach and convert our target audiences.Today, I am leading the development of the Socium brand in Africa.My goal is to help Socium grow and thrive as the leading HR tech-based platform.

Amadou Amath Mbaye's Current Company Details
Socium

Socium

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Head of Brand and Marketing
Dakar Region, Senegal
Website:
socium.link
Employees:
67
Amadou Amath Mbaye Work Experience Details
  • Socium
    Head Of Brand And Marketing
    Socium
    Dakar Region, Senegal
  • Socium
    Marketing And Growth Manager
    Socium Mar 2024 - Present
  • Socium
    Marketing Manager
    Socium May 2022 - Mar 2024
  • Impact Hub Dakar
    Business Analyst
    Impact Hub Dakar Sep 2020 - Feb 2021
    Dakar, Senegal
    - Monitoring and follow up on startups strategies, operations and performances through KPIs- Project Management- Communicate on startups results and growth through reports and social media materials
  • Westerwelle Startup Haus Kigali Powered By Evonik Stiftung
    Consultant
    Westerwelle Startup Haus Kigali Powered By Evonik Stiftung Oct 2019 - Aug 2020
    Kigali
    - Work with the general manager to develop partnerships in the entrepreneurial ecosystem- Support the incubation program with key performance indicators for startups- Work with the General Manager and the Community Manager on events designed to link start-ups to main ecosystem players.- Follow up on partnerships
  • Impact Hub Network
    Community Manager
    Impact Hub Network Apr 2018 - Apr 2020
    Senegal
    - Building the Impact Hub brand for the implementation in Senegal- Developing and implementing social media strategies across networks- Creating visual content (videos, social media ads & graphics, brochures)- Organizing events to build community and boost brand awareness- Representing the company at national and international gatherings/events- Acting Manager during Managing Director's absence- Ensuring customer service- Identifying new sales leads- Pitching… Show more - Building the Impact Hub brand for the implementation in Senegal- Developing and implementing social media strategies across networks- Creating visual content (videos, social media ads & graphics, brochures)- Organizing events to build community and boost brand awareness- Representing the company at national and international gatherings/events- Acting Manager during Managing Director's absence- Ensuring customer service- Identifying new sales leads- Pitching Impact Hub's products and services Show less
  • People Input
    Community Manager
    People Input Feb 2014 - Aug 2015
    Senegal
    - Managed and animated social media accounts for BNP Paribas Group inWest Africa, Citydia Senegal, CFAO Motors, Samsung Senegal- Designed and implemented digital communication strategies for clients- Monitored projects and produced monthly statistical / analytical reports- Developed and wrote digital content adapted to each client- Created and implemented concepts and contests- Conducted Internet watch

Amadou Amath Mbaye Skills

Digital Marketing New Venture Development Event Planning Problem Solving Basketball Event Management Graphic Design Early Stage Startups Business Development Drone Videography Photography Video Editing

Amadou Amath Mbaye Education Details

Frequently Asked Questions about Amadou Amath Mbaye

What company does Amadou Amath Mbaye work for?

Amadou Amath Mbaye works for Socium

What is Amadou Amath Mbaye's role at the current company?

Amadou Amath Mbaye's current role is Head of Brand and Marketing.

What schools did Amadou Amath Mbaye attend?

Amadou Amath Mbaye attended Groupe Ism.

What skills is Amadou Amath Mbaye known for?

Amadou Amath Mbaye has skills like Digital Marketing, New Venture Development, Event Planning, Problem Solving, Basketball, Event Management, Graphic Design, Early Stage Startups, Business Development, Drone Videography, Photography, Video Editing.

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