Amalia Dervenaga Email & Phone Number

- Leading the company's 360 marketing efforts, overseeing content creation, website optimisation and enhancing brand visibility across the tech-sector- Developing, executing & monitoring integrated marketing strategies, for customer engagement growth.- Managing strategic partnerships, through creation and management of relevant communication material- Working closely with the Sales team to identify new business opportunities and increasing warm leads

- Developed strategy and launch plan of a business transformation podcast series- Led social media strategy and implementation, including content production and optimisation- Managed community engagement across Chesamel’s website, social media, newsletters, and thought-leadership piecesLed the rebranding of Chesamel’s sub brand, overseeing strategy, website development, and re-launch communications plan

- Developed and managed content strategies to drive brand awareness and engagement - Optimised key marketing processes for CRM, including lead generation, nurturing, and analytics dashboards

London, England, United Kingdom

- Led a consultancy team to research expansion opportunities into French-speaking markets, securing 3 new brand collaborations and increasing awareness by 20%- Presented an extensive analysis and market penetration strategic suggestions to the chief executive team, that aided in the implementation of the organisation's expansion strategy

Athens, Attiki, Greece

- Liaise 5 clients, heandling feedback, negotiations, and proactive issue resolution & on-boarder 2 new accounts.- Coordinated Red Bull's digital and physical activations for 2 sponsored events in Greece.- Managed 2 seasonal 360 promotional plans for Saxdor Yachts, resulting in European sales.- Developed 5 communication plans for Thrace Group.

Athens, Attiki, Greece

- Created and executed Thrace Group's corporate presentations to retailers and achieved 4 new collaborations.- Drafted and edited Thrace Group's website and e-showroom copy, contributing to effective communication of the company's merchandise to retailers.- Conducted brainstorming sessions with account managers for Saxdor Yachts' launch in Greece, achieving the clients' approval on the suggested strategy.

Athens, Greece

- Led the TVC preparation for 5 Unilever brands, including curation of the crew, the script and ensuring the smooth operation of the production.- Carried out market research on product offer and competition for a sportswear retailer, that provided an extensive competitive analysis.- Shadowed and assisted 3 account managers, for developing and reflecting on current internship role.

Athens, Greece

- Builded and managed relationships with 8 private clients- Ensured understanding and managing of customer expectations- Supported everyday delivery of promotional and organisational objectives, among designers, managers and clients

Master Of Science - Ms, International Marketing, Merit

Bachelor'S Degree, Public Relations, Advertising, And Applied Communication, 3.87 Gpa

Activities and Societies: Advertising Club

Bachelor’S Degree, Graphic Design, Upper Second

Foundation Degree, Art/Art Studies, General, Distinction