- Led marketing strategy and analytics efforts for the NFT marketplace and web3 wallet.- Influenced leadership decision making on campaign success and market studies through KPI reporting and brainstorming on product roadmap.- Developed a discounted cash flow valuation model to project performance and quantify expectations. -Helped manage investor relations and other fund raising activities.- Introduced strategic features through market trend analysis helping with click through rates on the marketplace .- Conducted surveys and competitor analysis to identify market gaps in pricing opportunities.- Spearheaded a dynamic pricing model for the marketplace, achieving a 75% sell-out rate for collections.

- Played a crucial role in creation and scaling the commercial analytics division in India. -Served as the main client contact for multiple incentive compensation projects for client sales teams of ~250 FTEs.- Created Scope-of-Project documents to win new projects in a pool of competitors like Mckinsey , PWC and others.- Managed end-to-end project delivery and conducting major client meeting .- Assisted in recruitment and onboarding of new team members.

- Successfully delivered 15+ multi-million dollar projects for major clients in various global markets for clients like J&J , Phillips , Abbot , Hillrom and others.- Conducted analytical exercises, including segmentation, sizing, territory alignment, incentive compensation, organizational restructuring, and pricing.- As India team lead, led a team of 4 analysts, providing training and overseeing analysis, data modeling, and client deliverables.- Received the prestigious i5 Champion 2019, title for a high impact org-restructuring/SFE overhaul project for Phillips, resulting in ~$9 Mill. in cost savings and improved efficiency.- Contributed to M&A projects, optimizing sales teams and incentive compensation structures for seamless integration.

Built expertise in GTM, M&A project execution and business analytics.