8+ years of success in driving business growth, cost efficiency and customer retention through 1) product and feature launches, 2) operational process improvements and 3) strategic playbook shifts for client facing orgs. Led strategic initiatives across each stage of customer journey, fueling revenue growth- awareness campaigns and sales pitch decks, market sizing and segmentation, - acquisition by setting up third party API integrations and streamlining onboarding and activation flows, - adoption via user feature discovery,, A/B experiments, build and GTM, - retention by building client performance dashboards and reporting campaigns, satisfaction survey and refund / feedback support - reduced cost through self serve playbooks and digital transformation initiatives driving team productivity Using data and customer feedback to inform quarterly OKR prioritization, I have launched new strategic initiatives for both a 0 to 1 hypergrowth tech AND a global subscription business. I derive energy in diagnosing the BHAG business problems and mediating cross functional dynamics to executing solutions. Reach out if you are trying to unlock a new bet or launch a special project.