Key Responsibilities:Digital Advertising:Developing and managing digital ad campaigns across various platforms (e.g., Google Ads, social media, display ads). Monitoring ad performance, optimizing campaigns, and reporting on key metrics.Graphic and Website Design:Creating visually appealing graphics and design elements for digital and print materials.Maintaining and updating the company website to reflect current branding and content.Email Campaigns:Conceptualizing, designing, and executing engaging email campaigns.Segmenting email lists and analyzing campaign performance for continuous improvement.Tradeshow Management:Coordinating all aspects of tradeshow participation, from booth design to logistics and promotional materials. Representing the company at tradeshows to ensure a positive brand presence.Content Writing:Producing high-quality content for various marketing channels, including blog posts, social media, and product descriptions. Maintaining consistency in messaging and branding across all content.