Before I was a designer I was an artist, a fact that drives my work whenever creating. Experimentation, risk-taking and even failure are all things I value in my design process. I strive to trigger emotion through effective visual storytelling driven by people and life experience.My three areas of focus are Brand Identity Design, Website Design, and Social Media Management. Branding is creating an image in the mind of your audience. Building an authority brand is about effectively communicating with your consumer through visuals and messaging. My focus is on creating brand equity for a business, going far beyond just designing a logo. I develop comprehensive brand strategies that align with a businesses operations, helping them solve significant business challenges and streamline their sales process for better revenue conversions. By creating a culture through visuals, I establish trust with a brands audience, driving sales and positioning them as a thought leader in their industry.A great website is essential for any modern business who is looking to sell online or establish authority with their brand. I audit and asses how consumers perceive a clients brand before they even make contact with them. I ask critical questions such as, "What kind of impression are you making online?" and "How discoverable are you to your audience?"In today's digital landscape, social media is a vital platform where people learn about, vet, and contact a company for potential business. If a business is not leveraging the power of social media to drive sales and increase revenue, they are living in the past. My social media management services span Instagram, Facebook, TikTok, LinkedIn and X, offering the right level of engagement and content on each platform. This consistent management ensures that my clients online presence is up-to-date and accurate.