As an Art Director, I play a significant role in building and maintaining the branding and visual identity of the company, ensuring that all visual expressions align with strategic and marketing objectives. In doing so, I assist the company in standing out in the market and being recognized. I collaborate on various projects for different departments of the company, aiming to ensure that all conveyed messages and visual elements are aligned and solve the proposed problem. I contribute to the creation of graphic pieces for advertising campaigns, working closely with content and marketing strategy teams to effectively communicate the established message, attract and retain the target audience, and achieve the strategic goals of the team and the company. I stay updated on marketing, design, and innovation trends.

Social media management for Las Nenas Group (Las Nenas Restaurant, Panono Bakery and Serra do Bálsamo Cheese Factory);Photography and video recording (cell phone and DSLR camera);Simple image and video edits;Writing texts for posts according to the businesses' branding;Creating layouts according to the brands' visual identities;Customer service via Instagram, WhatsApp and Google My Business.

Graphic design projects, such as: Brand identity;Naming;Branding;Editorial design;Social media.